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The Forward Observer

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The Marketing Book Podcast: “MKTG STINX” by Bob Hoffman

The Forward Observer

He is the creator of the popular “Ad Contrarian” blog, named one of the world’s most influential marketing and advertising blogs by Business Insider. Bob was the CEO of two independent agencies and the U.S. operation of an international agency. He lasted one day at that job.

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The Marketing Book Podcast: “The Negativity Fast” by Anthony Iannarino

The Forward Observer

Everest had better wifi than his home in Columbus, Ohio).

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The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji

The Forward Observer

It also shows how to master content distribution across channels such as websites, blogs, email, and social media networks to maximize reach, engagement, and impact. What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact.

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