Webbiquity

MARCH 25, 2021

One of the most common mistakes brands make with their testimonials is that they only feature them on one or two pages on their WordPress website (usually the homepage and/or the About us page). Some websites also devote an entire page for testimonials, to more easily add video testimonials and long-form textual ones. Use Plugins.

Promotion 246

Promotion Marketing Websites Tips Paid Search Agency 246

Webbiquity

DECEMBER 12, 2018

Here are five of the most important trends to watch in the coming year (your competitors will!). You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites. Social Listening. But they are a good place to start.

Trends 225

Trends Paid Search Agency Advertising Agencies Social Media 225

Webbiquity

SEPTEMBER 4, 2018

More than half of B2B buyers say they expect the same user-friendly online buying experience from B2B vendors they get from consumer websites. Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service. Don’t depend solely on your ecommerce website for sales.

Marketing AI 202

Marketing AI Enterprise Management eCommerce Work Management 202

Webbiquity

JUNE 6, 2019

So when you’re making product announcements or sharing business updates, don’t forget to invite your viewers to simply swipe up and head on over to your website. The post How to Use Instagram to Drive Traffic to Your B2B Website appeared first on B2B Marketing Blog | Webbiquity. Leverage Instagram for Business.

Traffic 225

Traffic Marketing Websites B2B Paid Search Agency 225

Webbiquity

OCTOBER 30, 2018

In today’s digital world, a website is one of the most important components of a small business marketing plan. For a growing number of companies from SaaS developers to ecommerce to content providers, their website is the small business. If you manage lots of data on your website, you may want to choose this option.

Small Business Marketing 178

Small Business Marketing Marketing Websites Conversion Practices 178

Webbiquity

APRIL 18, 2023

Affiliate sales support independent publishing To optimize your website structure and content for organic search, you can use certain tools for keyword searching and other elements of SEO, like Semrush , WordStream, Serpstat , or Ahrefs. You’ll keep people on your site if you create valuable content and an interesting website design.

eCommerce 294

eCommerce Social Media Tactics B2B Marketing 294

Webbiquity

FEBRUARY 7, 2023

To find your story, you’ll need to dig into your data and identify trends, patterns, and insights that are interesting and relevant to your audience. For example, this might involve having a team brainstorming meeting to analyze customer behavior, sales data, or market trends.

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329

Webbiquity

DECEMBER 27, 2023

Image credit: Mohamed_hassan on Pixabay This post explores the nuances of voice search and delves into techniques to elevate your website’s ranking in the use of voice assistants. Just as you constantly look at how to improve employee engagement , you need to stay on top of building website visitor engagement.

Optimization 167

Optimization FAQ Mobile Marketing Keywords 167

Webbiquity

JUNE 23, 2010

While most businesses today have websites, the majority still don’t have blogs. While blogging isn’t right for every business, it does offer compelling benefits. Here are six key differences between business blogs and websites. Here are six key differences between business blogs and websites.

Enterprise Management 100

Enterprise Management Marketing Websites Marketing Management Tools 100

Webbiquity

FEBRUARY 17, 2022

Poor marketing can lead to fewer sales, fewer customers, and even a higher bounce rate on a business website. Keep an Eye on Trends. A final recommendation is that you should be keeping your eye on marketing trends to stay current with marketing methods and trends. Trends take off for a reason; they are popular.

Tactics 271

Tactics Advertising Agencies Paid Search Agency Focus Group 271

Webbiquity

MARCH 28, 2023

Image credit: Kenny Eliason on Unsplash Here’s a look at seven content types that will help you attract more website visitors and convert more of them into leads. Once website visitors have played around with it, they are likely to come back every time they are stuck in a new game.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Webbiquity

JUNE 20, 2023

Image credit: charlesdeluvio on Unsplash Embedding your videos on your website or blog can also positively impact SEO. It increases the time spent on your website, reduces bounce rates, and signals to search engines that your content is valuable. Her little white bunny tends to reply to your emails when she is on vacation.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

OCTOBER 28, 2020

The best place to start is your website. Website activity is easy to track with great detail. Your site should have multiple ways and reasons for for visitors to fill out their contact information (Contact Us, subscribe to our blog, download an ebook, register for a webinar, etc.). Stay On Trend and Stay Ahead.

Top of Funnel 266

Top of Funnel Business Funnel Advertising Paid Search Agency 266

Webbiquity

MAY 16, 2023

Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. In their own words, MixPanel is designed to let you “Slice and dice data to uncover trends and see live updates on how people are using your app.” all blog posts) Yes(?)

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Webbiquity

OCTOBER 11, 2022

Keep Your Website Updated. Your website is the foundation for digital product branding and the core of your online brand visibility. Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected. Improve Your SEO.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Webbiquity

SEPTEMBER 30, 2020

We all make numerous subconscious decisions when looking at a website. For example, one of the most popular website themes in the world, Divi , uses some very vibrant purple on their landing pages—and they are certainly not aiming for an exclusively female audience. Purple is liked by women but disliked by men. Try Muted Hues.

Landing Pages 299

Landing Pages Effectiveness Digital Asset Management Work Management 299

Webbiquity

JANUARY 18, 2024

For this purpose, gather data from various sources, such as: Website interactions: Page views, time spent on pages, general user behavior; Social media analytics: Shares, likes, comments; Existing customer data: Feedback, purchase history, response to campaigns; Industry trends: Technological advancements, regulatory changes.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Webbiquity

OCTOBER 18, 2016

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. Hence, 1,000. 1) Persistence is essential.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Webbiquity

NOVEMBER 10, 2020

Both vendors and buyers use demos and vendor/product websites. Given that the percentage of buyers is trending younger, the fact that they rely less on analyst reports & rankings is a serious concern for traditional analyst firms.” They also need to embrace mobile-friendly media including video and podcasts.

Enterprise Management 299

Enterprise Management Sales Management Work Management Marketing Management 299

Webbiquity

MARCH 31, 2022

Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. With over 27% of the global online population using voice search, this is an emerging trend to build into your business marketing strategy. Don’t ignore the rising power of voice search. Voice search is on the rise.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Webbiquity

SEPTEMBER 28, 2021

Spread them around and be sure to keep your blog as your home base and have an email list (for example ConvertKit offers a forever-free trial account ). If you don’t have a blog, you can use Substack to host one. Even website hosting companies like Amazon have been banning websites. It’s free!). What Others Have to Say.

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Webbiquity

OCTOBER 22, 2020

From the shape of your product to the look of your website, visuals are vital for making the right impression. Glasses, for instance can often offer a sense of intelligence–a particularly stylish pair from [link] could also show an understanding for trends. Create a bio on your website. Start a blog. Dress to impress.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Webbiquity

JUNE 21, 2022

Having a brand that rides trends, remains relevant, and speaks in a unique voice is a foolproof way of getting recognized at a glance. Build an Updated, Comprehensive Website as a Central Point for the Brand. Moreover, brands today can use their websites to build a community around their product or service.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

JULY 13, 2021

The massive report pulls together data from a wide range of sources to give a picture of the current state of Internet use and trends. Finally, not a shock, Google is the world’s most popular website. The post 12 Fascinating Facts About Global Internet Use in 2021 appeared first on B2B Marketing Blog | Webbiquity.

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Webbiquity

SEPTEMBER 10, 2020

Webmasters can submit up to 10,000 URLs a day for most websites. This improves the chances of Bing immediately crawling, discovering, and indexing your website content. When other credible websites link back to your website, this also makes it more likely Bing will fully index your site. What’s the engagement like?

Practices 187

Practices Organization Best Practices Content 187

Webbiquity

DECEMBER 9, 2020

Organic search drives, on average, 64% of all B2B website traffic , and 60% of visits to technology sites in general. The more effective your SEO efforts are, the more visible your website will be to potential customers—and the more organic search traffic you site will earn. Just enter the URL of the website to get a detailed analysis.

SEO 272

SEO Traffic Tips SERP 272

Webbiquity

DECEMBER 20, 2022

The key idea here is to ensure branding consistency between your event marketing elements and the brand elements on your website, social media, and other customer touchpoints. Your website and landing pages. Website chat. Other authority websites. Stand Together for a Worthy Cause. SMS marketing. Phone calls. Influencers.

Event Marketing 324

Event Marketing Planning WOM Paid Search Agency 324

Webbiquity

SEPTEMBER 28, 2022

Five Trending Personalization Strategies to Skyrocket Your Email Results. Behavior-triggered emails are personalized emails sent based on the activity of a visitor on a particular website. The post Five Strategies You Can Use Right Now for Better Email Marketing Personalization appeared first on B2B Marketing Blog | Webbiquity.

Email Marketing 340

Email Marketing Personalization Psychographics Marketing & Strategy 340

Webbiquity

OCTOBER 1, 2019

Match your lead magnets to blog posts. Every time you offer a lead magnet that doesn’t mesh with the topic or add value to the blog post or the landing page it is served on, you lose the opportunity to generate new leads. A contextually-relevant lead magnet is a logical continuation of what the visitor reads in your blog post.

Email Marketing 211

Email Marketing Sales Qualified Leads Lead Scoring Lead Ranking 211

Webbiquity

OCTOBER 15, 2021

Businesses are responding to this trend, transitioning away from environmentally degrading manufacturing and distributing procedures. You can help companies stay on top of market trends by enhancing the efficiency of their sustainable marketing tactics. Guest post by Dylan Berger. Use promo code WELCOME30 at checkout for a discount.

Effectiveness 272

Effectiveness Planning Paid Search Agency Marketing Management 272

Webbiquity

APRIL 18, 2024

By analyzing data on your leads’ interactions with your website, emails, and other touchpoints, you can segment your audience into distinct groups with common characteristics or needs. You can set up automated responses to actions such as website visits, email opens, or content downloads, companies.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Webbiquity

MAY 11, 2021

What industry trends might change your business in the next five years? Can you improve anything about your website, customer service, sales funnel, or follow-up that might make them more inclined to buy from you again? For example, is your website content still valuable and on-target for your prospects and current clients?

Efficiency 294

Efficiency Paid Search Agency Companies B2B 294

Webbiquity

SEPTEMBER 8, 2020

They tell their brand’s story through their famous ads—and they use this story across all of their marketing channels, their website, their social media. Even their blog is in tune with their story. Each Night is a great example of a company that offers a lot of very valuable content on its website. Provide important answers.

Ad Building 243

Ad Building Brand Identity Branding Tips 243

Webbiquity

APRIL 20, 2017

The key trend that came out of all of the updates in 2016 is the influence on relevance over authority. Guest blogging is not dead. Contrary to what many are claiming, guest blogging will not die in 2017. Matt Cutts posted his thoughts about the decay of guest blogging , but it is still an effective promotional SEO tactic.

SEO 229

SEO PageRank Paid Search Agency Digital Marketing Funnels 229

Webbiquity

JANUARY 28, 2020

It can be used on websites, at events, with digital signage, and anywhere brands want to display their content. These apps simplify the process of setting up your hub, populating it with content, and displaying it on your website or elsewhere. appeared first on B2B Marketing Blog | Webbiquity. Conclusion.

Social Media 257

Social Media Media Aggregators Trust Marketing 257

Webbiquity

AUGUST 23, 2011

So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs.

Traffic 100

Traffic RSS Social Media Social Networks 100

Webbiquity

JUNE 21, 2010

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Blogs are seen as key sources of information rather than just promotion. Blogs are seen as key sources of information rather than just promotion. Here are five key benefits of blogging for businesses.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100