Industrial Marketing Today

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101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

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How to Make Your Business Blog Be All It Can Be

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

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Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

Just adding a sign up form in the sidebar of your site or blog stating “Sign up for our monthly e-newsletter for the latest news and handy tips” may be a direct call to action but is it really an irresistible offer or incentive? Handy tips about what? Which problem will your tips solve for your reader?

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Are Community Forums Good for Manufacturers and Industrial Companies?

Industrial Marketing Today

Blogging and mainstream social media sites like LinkedIn, Facebook, Twitter and YouTube get all the attention these days. Blogs have great search engine optimization (SEO) benefits that community forums will have a tough time matching. Niche blogs written by in-house Subject Matter Experts (SMEs) can be just as effective.

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Content and Social Marketing: Connecting and Engaging with 10K+ Engineers

Industrial Marketing Today

TI’s director of global Internet marketing, Devashish Saxena in an interview on ZDNet had this to say, “We identified forums, video and blogs as the three legs of this community. Amber Pizano, the Video Marketing Manager at TI, posted the company’s objectives and the results achieved on Social Media B2B blog. Build brand loyalty.

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Creating Digital Content for Industrial Marketing

Industrial Marketing Today

Myth: Content for digital marketing is the text on your Website or blog. Truth: That’s just the tip of the iceberg! Myth: Nobody reads all that content.

SIC 60
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Where Industrial Websites are Falling Short

Industrial Marketing Today

Look for my earlier blog posts under Industrial Websites if you want to dive a little deeper into these issues and pick up some free tips. Download the full report or just read the executive summary here. I have written about some of these website issues in the past.