Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? I recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. I was at this Blog World conference when Rohit interviewed Tim, in 2008. Tweet This!

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

SEPTEMBER 12, 2011

I’ve been using Alltop.com to find blogs in niches. And I really enjoy their aggregated lists* of top blog personalities, or as they call them, Ego Blogs. It’s worth studying their blogs to learn the ways they write and include their personalities. Top 10 Writing Blogs Announced.

Aggregators 100

Aggregators Newsletter Display Studies 100

Writing on the Web

AUGUST 26, 2011

Everyone agrees that blogs are a place to have a conversation. How do you keep the YOU in Business Blogging and still make it work for business? I can’t stop myself from reading her blog and newsletters. But it’s nice to get to know something about a blog author you spend time reading.

Personalization 100

Personalization Tips Lock-In Business Blogging 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Storytelling is the best way to do that. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JANUARY 11, 2011

Good stories are what make a blog interesting and fun to read. So if you’re a professional with a blog, or writing content for your web pages or e-newsletter, what kinds of stories should you be writing? On a blog, it’s easier to do since it’s a personal communication tool. Blog this on Blogger.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

APRIL 8, 2015

As I mentioned in my last post, your bio on your blog or website About page should be current and tell a story, rather than be a resume written in the third person. How to.Tips On Writing Better Story Telling Writing Better Ezines bio biography e-newsletters enewsletter newsletter personal stories personality storytelling'

Newsletter 100

Newsletter Best Practices Storytelling Guidelines 100

Writing on the Web

AUGUST 12, 2010

How do you connect deeply with blog readers and gain their trust? There are six types of stories you need to know about yourself, and two of them you need to be telling your blog readers, clients and prospects if you want to gain their trust. My first blog was born on my birthday, Sept. Through stories. “Why am I here?&#

Storytelling 100

Storytelling Digg Trigger Marketing Internet Marketing 100

Writing on the Web

NOVEMBER 11, 2010

Blog this on Blogger. Tags: Content Marketing Online Marketing Online Persuasion Attracting Clients blog marketing branding content marketing with blogs emotions narrative personality stories storytelling. The importance here is that you’ll need something that sets you and your services apart from all the others.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

APRIL 11, 2011

But the hard question comes when you sit down to a blank computer screen and outline what sorts of pieces of information, web pages and blog posts, need to be published for your business. And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Tweet This!

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

JANUARY 12, 2011

Good content marketing requires good storytelling. It doesn’t get much more personal and public than updating your Facebook page, LinkedIn profile, or your blog, does it? Blog this on Blogger. Fortunately, the human brain is a story-creating machine. Consider these common phrases: Everything happens for a reason.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? These goals apply to your website, your blog, your newsletters and everything you publish on the Web whether in text, audio or video. Blog this on Blogger.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

OCTOBER 4, 2016

Keywords are important if you are going to post your newsletter to a blog – they help with search engine optimization. Here’s a hot tip: When you organize your editorial calendar according to an outline or a table of contents, you’ll also have ideas for a sequence of blog posts that tie in to your theme and makes sense for your readers.

Newsletter 218

Newsletter Content Class Keywords 218

Writing on the Web

JULY 8, 2015

Social proof is such a strong persuasion trigger you shouldn’t limit these comments to just a page, but have them scattered throughout your web and blog pages. Know what works best for your content marketing strategies, especially when creating a website or blog, introducing yourself, a new product, or special promotion.

Click Rate 100

Click Rate Blogger Trigger Marketing Contact Marketing 100

Writing on the Web

JANUARY 14, 2011

It wasn’t until 2004 when I started blogging that I began to use story. I started speaking at conferences and I was able to tell people about the pivotal moments that made a big difference: blogging changed my life and exploded my business. Blog this on Blogger. Blog Content: Are you personal… or all business?

Content Marketing 100

Content Marketing Content Digg Internet Marketing 100

Writing on the Web

JANUARY 17, 2011

Blog this on Blogger. Blog Content: Are you personal… or all business? We’ve come a long way from the days when ad men (and they were usually men) could represent products or services with snappy jingles and cute copy. E-newsletters. Social media profiles and updates. E-books, white papers and digital downloads. Tweet This!

Content Marketing 100

Content Marketing Digg Ideal Customer Profiles Content 100

Writing on the Web

APRIL 19, 2011

You can type 350 words of knowledge into your blog post in about 10 minutes or less. Here’s something every busy professional should be doing on their web and blog pages: Write your back story , the story of who you are and why you do what you do. Blog this on Blogger. Because it involves personal creativity.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

SEPTEMBER 30, 2011

Yet so many blogs and email messages skip this step. Why are they still stuck? What ‘ s new about this situation that contributes to more frustration? This is where you can really hook readers into your story.

Content Marketing 100

Content Marketing Content Marketing Email Marketing 100

Writing on the Web

APRIL 11, 2012

If you want your content marketing messages to be remembered, you must engage the emotional memories of your readers. Memory formation happens in two ways: 1. You say or do something that makes an emotional connection. Something happens that closely resembles a previously established emotional connection.

Content Marketing 100

Content Marketing Content Trigger Marketing Marketing 100