The Marketing Book Podcast: “High-Impact Content Marketing” by Purna Virji
The Forward Observer
OCTOBER 13, 2023
It covers time-proven strategies to create video, audio, social media, and longer-form content that audiences will actually want to consume and how to do so in a genuinely inclusive way. What makes High-Impact Content Marketing unique is how it weaves in behavioral science and adult learning principles to maximize and measure impact.
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