Top Rank Marketing

SEPTEMBER 20, 2023

Readers of our blog know we have a longstanding history with the conference starting at the very beginning, with 13 years of speaking and attending along with eight years during which we partnered with the Content Marketing Institute to develop speaker and influencer content marketing campaigns.

B2B Marketing 134

B2B Marketing Enterprise Management Content Marketing VALS 134

Litmus

MARCH 13, 2023

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! I also followed email marketing experts like Joanna Wiebe and Val Giesler. I gotta thank Val Geisler for that. I met Val in a course we were both taking at a time and I was inspired by her love of email. (And

Communities 66

Communities VALS Copywriting eCommerce 66

Litmus

MARCH 5, 2021

What’s great about their website is everything is already sorted into categories that you can easily search. Read this blog post on 2021 email design trends. Well, before I worked at Litmus, the Litmus blog was my go-to for inspiration. The Open Rates Newsletter from Val Geisler. Boom—it’s there. A newsletter? You got it.

Examples 104

Examples VALS Newsletter Communities 104

Hubspot

MARCH 27, 2018

Val Geisler @Lovevalgeisler. Val is a email strategist and copywriter, and helps B2C businesses focused on MRR increase conversions through email. Purna is the Senior Manager of Global Engagement at Microsoft , a keynote speaker, and a columnist for Search Engine Land and Moz. Jes Kirkwood @Jeskirkwood. Purna Virji @Purnavirji.

VALS 78

VALS Advertising Agencies Work Management Paid Search Agency 78

Hubspot

MARCH 17, 2015

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

VALS 28

VALS Education Inbound Marketing Buy 28

Convince & Convert

JULY 28, 2010

Internal search reports. If you have a search engine on your website, look at a report that shows what people type into that box. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

The ROI Guy

FEBRUARY 4, 2009

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. Microsoft Virtualization with Hyper-V - better val.

ROI 40

ROI Budget Programs Marketing Budget Work Management 40