How to Use EGC to Harness Search Intent and Draw Customers to Your Site
Marketing Insider Group
MAY 19, 2020
X number of people are searching about Y = write an article about Y if it’s vaguely related to your area of business. Content marketing isn’t all about blog posts and your EGC doesn’t have to be either. Bring More Traffic to Your Site and Better Talent to Your Team. Discovering Your Audience’s “Why”.
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