Anything Goes Marketing

JULY 23, 2006

Have you come across a business blog and said "This is pure shit?" Between what I do for a living and blogging in my spare time, I've started to really take note of what I feel is a good blog and what isn't. My criteria for a good blog is based on the following: appearance, content, purpose, frequency of posts, and traffic.

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Anything Goes Marketing

AUGUST 1, 2006

As I'm about to embark on creating a more professional blog, I'm facing a big question - do I add the blog as a subdomain to my website or do I create a new domain all together for my blog. I guess it all depends on the goals of your blog. Many companies use blogs to blog about their industry rather then their company.

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Anything Goes Marketing

FEBRUARY 6, 2008

If you're on my blog (that's directed to my RSS reader friends), you'll notice a shiny new Google search box at the top of the site. Search for anything you want (here's a good one: "Google Rocks"). Notice how the search results appear as a layer over the current page - isn't that cool? I've got a fairly simple solution.

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Anything Goes Marketing

FEBRUARY 13, 2008

Although I`ve slowed down my blogging (too many things going on and I have a new project brewing - more details soon) I`m getting some attention from around the marketing universe. I also just found out that my post on Google Customized search was selected as one of BtoB Magazine’s Blog Posts of the Week. Thanks Bulldog!

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Anything Goes Marketing

OCTOBER 23, 2006

All of that great content could actually drive people to your website and generate new leads as people will be searching for content contained within your newsletters. Newsletters are full of search friendly keywords that people search for on a daily basis. Think again - PDFs are not search friendly.

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Anything Goes Marketing

AUGUST 31, 2006

Here are some great blogs to be aware of: Check out Sante's Search Engine Marketing blog - great tips to help drive traffic to your blog and you can work on your Spanish at the same time Do you what Demand Generation is? My random blog is The Diva Marketing Blog which is a cute blog that focuses on business blogs.

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Anything Goes Marketing

JUNE 15, 2006

One of my goals is to get further versed in the life of SEO - search engine optimization. Here are some good tips from a recent article written on Search Engine Watch Leave content outside of your private subscription area. Use headlines with words that people search for. No, that isn't me).

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Anything Goes Marketing

JANUARY 27, 2008

This is very easy to do and worth testing Use the search engine optimization terms that drive the most traffic to your site within your subject lines. This is also easy to do by examining the search terms from your analytics program. I just realized that I waited too long to blog as I have a bunch of tips saved up.

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Anything Goes Marketing

AUGUST 29, 2006

In my quest to drive traffic to my blog and to help others generate web traffic for their online campaigns , I've looked the the top keywords as defined by Wordtracker and listed them in my blog title as well as throughout this blog post. While these don't have too much to do with my blog, the concept does.

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Anything Goes Marketing

MARCH 8, 2009

Twitter: Maximize Your Travel In the past, I had blogged about why I use Twitter so it’s exciting for me to provide a success story for Twitter. While anyone can sign up for the networking tools I listed above, blogging acts as a differentiator as it forces you to come up with good content that people will want to read (if that is your goal).

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Anything Goes Marketing

NOVEMBER 27, 2006

Larry Chase at Web Digest for Marketers is an amazing source for marketers looking for tools to assist in email marketing, search marketing, surveys - you name it! You can also see the copy of the ads they are using and what the organic search results are. It allows you to compare a few different search phrases.

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Anything Goes Marketing

FEBRUARY 24, 2008

We'll see if this site brings about the desired objectives but I think it's a step in the right direction on how to use video and user generated content (of course the fact that I'm blogging about this probably helps. Ok, that last one may be a bit extreme but it may also be part of the long tail of search.

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Anything Goes Marketing

MAY 1, 2007

looks promising as it seems that over half of the companies surveyed either have a blog or plan to have one (internal or internal) and the same goes for RSS ( Click here for the image ). Private Blogs Don't Count (Either Does Being on Facebook and Having 500 Friends That are Co-Workers) Does your company have an internal blog?

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Anything Goes Marketing

JUNE 22, 2008

Here are the points to remember: Most of the pages on your site can be accessed from a search engine. PS: I just changed my blog updates sign up form text - we'll see if it improves conversions. B2C companies may only need email to begin the conversation but B2B companies typically collect company name and first and last name.

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Anything Goes Marketing

MAY 28, 2006

I've also started to catch up on some of my millions of email newsletters and blog feeds that I get. Keep Google in Mind: As we all know, search engines are key. I'm not going to get into a discussion on SEO (search engine optimization here). Even people in your company or your clients don't count.

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