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4 Ways Building Materials Manufacturers Can Benefit From a Blog

Navigate the Channel

Businesses that don’t have a blog are not taking advantage of all the opportunities that this powerful marketing tool can offer. Even manufacturers of building materials can use their blog to reach out to new target audiences and grow their profits. Embrace the vast potential that blogging offers your building materials business.

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Your Blog Is Not a Publication (But It’s Not Just a Library Either)

Animalz blog

A few years back, I mentioned to John Collins, then content director at Intercom, how much Animalz customers admired their blog. Replicating their publication-style blog is not the right approach for most companies because it’s too costly, doesn’t bring the right outcomes, or both. John’s response?

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Unleashing the Power of AI-Driven Content Creation

Webbiquity

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. This means using algorithms to search through a large body of content and identify pieces that are most relevant to your audience. This post explores how AI can assist with content creation.

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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

Domain authority is a numeric score, developed by Moz, that represents how likely a website is to rank on search engine results pages (SERPs) compared to its competitors. It’s calculated using a machine learning algorithm’s assumption of how often search engines are using a specific domain in its SERPs.

Domain 336
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8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

The search engine giant stomps the competition with over 90% of the market share, while the closest challenger barely gets 3%. That’s the reason you need advanced Google search strategies. You can get essential details about search activity, your search engine optimization performance, and how your competitors are doing.

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How Long Should a Blog Post Be? And Other Frequently Asked Content Marketing Questions

Launch Marketing

Marketers spend much of their time developing content for materials ranging from tweets and Facebook posts to email campaigns and white papers. You might be asking questions such as “How long should a blog post be?” How Long Should a Blog Post Be? The post How Long Should a Blog Post Be?

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7 Compelling Reasons Your Firm Should Be Blogging

Navigate the Channel

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.