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Why Marketing Best Practices May Sabotage Your Results

NuSpark Consulting

The goal was to fill the sales funnel with many leads, then filter them down to the golden nuggets — the sales qualified opportunities. For instance, blog posts generally ranged from 500 to 800 words. Blog posts that were in the range of 3,000 to 10,000 words became the most likely to be shared.

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3 ABM Campaigns to Grow Your Pipeline in 2022

Terminus

and am making a guest appearance on the Terminus blog as a practitioner, to share three account-based marketing campaigns that generated seven-figure pipeline, and were set up in six weeks or less: ?A A pilot campaign that generated six opportunities and two sales from 21 target accounts. Hi there, Vladimir Blagojevic here.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Publishing deep content or big research and following up with outreach to content creators can drive links and mentions. This answers the question: "Is the opportunity pipeline increasing or decreasing in size?". . This answers the question: "What percentage of leads are sales-qualified?". . New backlinks. Kent J Lewis.

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Making Sense of Marketing Acronyms: Part 1

Bluetext

In today’s blog post, we’ll run through over 50 sales and advertising-centric acronyms; some you need to know, most you should know, and others you may never come across and probably don’t need to memorize. SQO (Sales Qualified Opportunity) A potential customer who has shown interest and is ready to move forward with a sale.