• VERTICAL RESPONSE  |  MONDAY, APRIL 27, 2015
    [Blog, Publisher] The 4 Emails Retailers Should Send for Mother’s Day
    Wendy Burt-Thomas is a full-time freelance writer with four books and thousands of published articles to her credit. Contact Wendy at WendyBurt@aol.com. © 2015, VerticalResponse Blog. The post The 4 Emails Retailers Should Send for Mother’s Day appeared first on VerticalResponse Blog. million moms in the U.S.
  • VIDYARD  |  MONDAY, APRIL 27, 2015
    [Blog, Publisher] 3 Questions Every Modern Marketer Needs to be Asking about their Video Strategy
    In literally 5 minutes, I’ve used the Vidyard platform to publish a new video for my fiancés small business. Blog Video How-ToAs a marketer, I’ve always believed in the power of video. Video has the power to tell your story with the kind of passion and authenticity matched only by being there in person. Great! Sounds amazing, right?
  • B2B MARKETING INSIDER  |  MONDAY, APRIL 27, 2015
    [Blog, Publisher] 22 Free Content Marketing Tools To Drive Your Content Marketing Plans
    SEO Book   Provides a good analysis of keyword density for your site, competitors, maybe some of the top blogs and publishers in your space, or for a specific article you can paste in. Many brands are somewhat surprised to see that publishers often rank the highest for certain keywords. SEO Assessment. Screaming Frog SEO Spider.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, APRIL 26, 2015
    [Blog, Publisher] Start engaging from the first click in the Customer Journey
    Review blog defines customer journey mapping: A customer journey map is a very simple idea: a diagram that illustrates the steps your. For example, a large publisher is using the tool to. in various industries, including financial services, travel, media and publishing, already rely on GX Software. All Rights Reserved. They are.
  • MADISONLOGIC B2B WHITE PAPERS  |  SUNDAY, APRIL 26, 2015
    [Blog, Publisher] Closing the Loop on Social Leads
    common questions by prompting discussions or creating blog articles. For onpage SEO, optimize each blog posts’. and guest posting on other blogs relevant to your business are just a few ways youcan generate inbound links. 2. Share Content on Social Channels Have a great blog post? Indeed, building and. So, as social.
  • MARKETING ACTION  |  FRIDAY, APRIL 24, 2015
    [Blog, Publisher] The Role of Emotions in B2B Marketing: Telling a Story, Making a Sale
    Smart B2B organizations are empowering their employees to engage and share content on social media, create their own blog posts, and develop their own personalities while selling their brands. Intel’s  iQ project publishes articles that Intel produces and analyzes the content Intel employees are consuming. And you’re not alone.
  • SYNECORE  |  THURSDAY, APRIL 23, 2015
    [Blog, Publisher] How to Market a Conference Using Twitter
    The micro-blogging site allows you to publish news and updates about your conference in real time. When organizing a large scale event for your company like a conference, you have to both build the event and market the event. There are numerous ways to market a conference, even if you have a small budget. The Role of Social Media.
  • VERTICAL RESPONSE  |  THURSDAY, APRIL 23, 2015
    [Blog, Publisher] What Does Facebook’s News Feed Updates Mean for You?
    This update now allows users to see more than one post from the same publisher in their feed. 2. In the blog post, they state the impact on Page distribution will “vary considerably depending on the composition of your audience and your posting activity.” appeared first on VerticalResponse Blog. All rights reserved.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, APRIL 23, 2015
    [Blog, Publisher] Change the Channel to Ignite Content
    By Jeffrey Slater, {grow} Community Member After reading Mark’s new book, The Content Code ,  I became inspired to think about how I could ignite content on my blog where I provide marketing advice and coaching to small businesses. copied and pasted my content from my personal blog to LinkedIn. The languishing blog.
  • MARKETING ACTION  |  THURSDAY, APRIL 23, 2015
    [Blog, Publisher] New Blogger? Get Started on WordPress.com
    Last week we published a blog post, “ Why Blogging Is More Important Than Ever ” that’s a reminder about all the ways that blogging can bring you traffic and credibility, and a collection of smart tactics to take your blog posts to the next level. With this plan, you choose a custom domain name for your blog.
  • MARKETING ACTION  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] Inbound Marketing Basics: How to Attract More Customers
    We did capture those questions, though, and in this blog post we’ve consolidated our responses and posted them here. Inbound marketing refers to marketing activities that bring visitors to you, such as blogs, podcasts, webinars, videos, eBooks, and so on. Publish an eBook that addresses a hot topic in your industry.
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] 7 Tips to Creating a Memorable Slogan
    Wendy Burt-Thomas is a full-time freelance writer with four books and thousands of published articles to her credit. Contact Wendy at WendyBurt@aol.com. © 2015, VerticalResponse Blog. The post 7 Tips to Creating a Memorable Slogan appeared first on VerticalResponse Blog. What makes a slogan memorable? Be consistent.
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] The Tool That Will Replace Your Social Media Agency: Likeable Hub
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • MODERN B2B MARKETING  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] An Event, A Nation, A Movement: The Marketing Nation Summit from 30,000ft
    Arianna inspired with her story not only of revolutionizing the entire media and publishing industry, but with a fresh way to think about life and success. Author: Sanjay Dholakia I can’t believe it’s already been over a week since the Marketo Marketing Nation Summit 2015 kicked off in San Francisco! MKTGNation was trending on Twitter!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] Why the economics of blogging are diminishing
    By Mars Dorian, {grow} Contributing Columnist When I started blogging about five years ago (back when we felt smart with dumb phones), I devoured every blog post about how to write epic blog posts. enslaved myself to a bi-weekly publishing schedule and implemented everything that I had learned. And so did the clients.
  • MARKETING ACTION  |  WEDNESDAY, APRIL 22, 2015
    [Blog, Publisher] The Power of the Quiz in Marketing: 6 Lessons from The New York Times, BuzzFeed, and B2B Marketers
    Or remember this one from the New York Times : “How Y’all, Youse and You Guys Talk: Answer the questions to see your personal dialect map.” It was the highest viewed New York Times content published in 2013. The New York Times has had multiple pieces of content including articles, quiz apps and blog posts based on the 36 questions test.
  • VERTICAL RESPONSE  |  MONDAY, APRIL 20, 2015
    [Blog, Publisher] 10 Retail Marketing Ideas to Boost Sales
    This post was originally published by Brian Morris for Bags & Bows and has been edited and repurposed for use by VerticalResponse. © 2015, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 17, 2015
    [Blog, Publisher] 45+ Reasons to Attend the Social Tools Summit
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • SYNECORE  |  THURSDAY, APRIL 16, 2015
    [Blog, Publisher] 4 Types of Content Essential to Driving Leads
    Blogs. There are a lot of advantages to blogging from an inbound perspective. At a basic level, companies that blog are more likely to be found than those who don’t. Each blog you create is another opportunity to get found by your target audience because each new blog is individually indexed by search engines.
  • KOMARKETING ASSOCIATES  |  THURSDAY, APRIL 16, 2015
    [Blog, Publisher] 8 (Free) Google Resources B2B Marketers Need To Know
    In this blog post, I wanted to highlight eight key (and free ) Google resources that B2B marketers should keep bookmarked for future reference. Author Note: A variation of this article originally appeared in our company newsletter, which we publish quarterly. B2B Online Marketing Blog Search Engine Optimization
  • VERTICAL RESPONSE  |  THURSDAY, APRIL 16, 2015
    [Blog, Publisher] How to Move Your External Marketing Messages In-Store
    Editor’s note: The original version of this post was published by Bags & Bows and was written by Flora Delaney. The post has been updated for accuracy and relevance. © 2015, VerticalResponse Blog. The post How to Move Your External Marketing Messages In-Store appeared first on VerticalResponse Blog.
  • MODERN B2B MARKETING  |  WEDNESDAY, APRIL 15, 2015
    [Blog, Publisher] “Linking” Digital Advertising Seamlessly Across All Channels: Marketo and LinkedIn
    To read more about our integration with LinkedIn, visit this Wall Street Journal article that published yesterday. Author: Chandar Pattabhiram We’re just about to kick-off Day 3—the final day—of the Marketo Marketing Nation™ Summit 2015. It’s been a great event so far. Develop Personal Relationships. Engagement Marketing In Action.
  • HUBSPOT  |  TUESDAY, APRIL 14, 2015
    [Blog, Publisher] Why Marketing Automation Needs Permission Marketing
    Ever subscribe to a company''s blog to receive notifications when they publish new posts? Your MAP does this with tools for you to create opt-in forms for use on your blog and website. Even if you''ve never heard the term before, chances are you''ve experienced permission marketing. The truth is you can''t have both. Guess what?
  • HUBSPOT  |  TUESDAY, APRIL 14, 2015
    [Blog, Publisher] 11 Ways to Make Your Content Appealing to International Audiences
    That means all of your potential customers -- the people visiting your website, reading your blog posts, and clicking on your calls-to-action -- might speak a myriad of different languages or live in totally different time zones. Or, publish and promote it at a more appropriate time of year for the target markets. Cranberry sauce = ?a
  • HUBSPOT  |  FRIDAY, APRIL 10, 2015
    [Blog, Publisher] Why You Need to Stop Speaking "Techlish"
    Let’s face it, no matter how complex, regulated, or intricate your services, nobody wants to read tedious industry jargon when they visit your company''s website or blog. Read the headline and intro copy for this blog post. Yes, people really speak this way. Especially, when they work in complicated or regulated industries.
  • SYNECORE  |  FRIDAY, APRIL 10, 2015
    [Blog, Publisher] Facebook Uses Ad Tech to Dominate the Social Advertising Ecosystem
    Here’s how they described it in a blog post announcing the new product: Topic data shows marketers what audiences are saying on Facebook about events, brands, subjects and activities, all in a way that keeps personal information private. Overall, ad spend on social networks grew a robust 41% globally in 2014, totaling over $15.3
  • MARKETING ACTION  |  FRIDAY, APRIL 10, 2015
    [Blog, Publisher] Productivity Tips: 9 Tools to Tame Your Inbox
    realize this is only a blog post about managing your email, but it is not overstating things to say that the two tools I’m about to tell you about just might change your life. If you’ve been subscribing to dozens of blogs because you want to stay on top of new content, consider switching to their RSS feeds. And that’s just for work.
  • WINDMILL NETWORKING  |  THURSDAY, APRIL 9, 2015
    [Blog, Publisher] How to Leverage Live Streaming for Content Marketing
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • HUBSPOT  |  THURSDAY, APRIL 9, 2015
    [Blog, Publisher] How Often Should Companies Blog? [New Benchmark Data]
    "Blog early, blog often.". After all, blogs help businesses attract new website visitors and convert them into leads. The question is, how often does a company need to blog? To help answer this question, we pulled some blogging data from HubSpot''s 13,500+ customers. The Effect of Monthly Blog Posts on Traffic.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, APRIL 9, 2015
    [Blog, Publisher] I was called out on my social media BS and I’m relieved
    Providing great value, super service, and kind attention keep customers happy, not a blog post. From now on, here is the filter I need to use to start writing blog posts that mean something: Am I, as a marketing professional, writing for other social media people, or am I writing for those actively seeking our help? Seriously. Now.  .
  • EMAGINE B2B BLOG  |  WEDNESDAY, APRIL 8, 2015
    [Blog, Publisher] What to Consider Before Setting up Google Tag Manager
    In the past, I’ve posted on the emagine B2B Blog about the importance of Google Tag Manager for Marketers. If you need to apply changes to just one of your domains at a time then you are better off with multiple containers because when you publish a container you are publishing all tags, rules etc. Who should have access?
  • B2B MARKETING INSIDER  |  WEDNESDAY, APRIL 8, 2015
    [Blog, Publisher] How To Measure The Real Business Impact Of Content Marketing
    Beyond basic efficiency measurements like output and time to publish, Altimeter emphasizes that keeping an eye out for something like call deflection  (mostly for larger brands) can also show how well a certain piece of content is doing with regards to productivity and saved costs – and how helpful it is to a user. and of course, FAQs.
  • HUBSPOT  |  WEDNESDAY, APRIL 8, 2015
    [Blog, Publisher] Working Remotely? Try These 27 Tools for Better Communication, Collaboration & Organization
    To publish that blog post, send that email, or set up that email nurturing workflow, we simply need to connect to Wi-Fi and get to work. But an internet connection doesn''t solve everything we need to accomplish during the day. messy. Check ''em out below. When You Need to Stay Organized. 1) Asana. 10) Taskworld. 11) Trello. 16) Kato.
  • HUBSPOT  |  WEDNESDAY, APRIL 8, 2015
    [Blog, Publisher] The $168k Gift Bag: An Inside Look at the Celebrity Gifting Industry
    Crew devised an entire strategy , including publishing custom web pages and investing in PPC ads, around the First Lady’s appearance on The Tonight Show. Many brands are finding value in catering to people with thousands and even millions of followers on YouTube and Instagram or those with a highly engaged blog audience. Who knows?
  • KOMARKETING ASSOCIATES  |  TUESDAY, APRIL 7, 2015
    [Blog, Publisher] Spring-Cleaning: Social Media Tips & Tricks to Organize Your Accounts
    We also found that posts published during weekend night hours generated increased clicks. You should be linking to your website and blog, and also cross-linking to your other social media profiles. B2B Online Marketing Blog Social Media Strategies Social Media Marketing social media tips social media tricks Enjoy! on a weekday.
  • VIDYARD  |  TUESDAY, APRIL 7, 2015
    [Blog, Publisher] Learn from the Best: An Informative Video Marketing Q&A with LA Creative Director
    We’ll see videos become the equivalent of what blog posts are now as far as frequency, ease of production, range of topics and publishing. Blog Thought Leadership Sometimes it’s best to learn from someone who’s been there, done that … over and over again. Don’t miss it. Why are you a “believer” in video?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, APRIL 7, 2015
    [Blog, Publisher] Is social media engagement still a thing?
    Several popular blogs including Chris Brogan, Jay Baer and Copyblogger have eliminated their comment sections. Related Stories Four reasons why traditional book publishing is dying (and what’s next) 6 Personal best practices for content creation success How to change your company culture for marketing success.
  • WEBBIQUITY  |  TUESDAY, APRIL 7, 2015
    [Blog, Publisher] How to Dramatically Improve Organic Search Traffic
    Publishing top-notch content on your website is very important. He blogs at ProOptimization.com. Guest post by Felix Tarcomnicu. If you want to dramatically improve your organic search traffic , you have to make your website better. Think about what makes it unique, valuable and engaging. The truth is that your website is never done.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 7, 2015
    [Blog, Publisher] Social Media Tools for Advocacy: How GaggleAMP Helps You Leverage the Other
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • HINGE MARKETING  |  MONDAY, APRIL 6, 2015
    [Blog, Publisher] The Rock Star of Digital Marketing: A Profile of Visible Expert? Mitch Joel
    Becoming a Brand At Twist Image, Mitch quickly applied his background in journalism and writing to blogging, then still an uncharted territory. But then Mitch found his blog posts generating interest and landing him speaking requests. Blogging : Mitch keeps a breakneck writing pace, blogging almost every day.
  • HINGE MARKETING  |  THURSDAY, APRIL 2, 2015
    [Blog, Publisher] 5 Point Checklist to Ensure Your Content Gets Maximum Reach
    They start a blog, create executive guides, maybe even publish a research report. We see it all too often: firms make the choice to start creating content. They spend a lot of time and money to produce quality content that showcases their expertise and professionalism. Maybe they are sharing it on their social media channels.
  • FATHOM  |  THURSDAY, APRIL 2, 2015
    [Blog, Publisher] SEM is “Most Effective” B2B Marketing Strategy | CMI Manufacturing Report (2015)
    Here’s a Lead-to-Revenue connection guide Google recently published that will help any company advertising through Google Adwords and also using Salesforce tie leads back to revenue: https://support.google.com/adwords/answer/3285060. 2. Content Marketing Institute recently released its annual Manufacturing Marketing Trends report. 
  • VERTICAL RESPONSE  |  THURSDAY, APRIL 2, 2015
    [Blog, Publisher] 4 ‘Royal’ Tips for Using Trending Topics in Your Social Posts
    Wendy Burt-Thomas is a full-time freelance writer with four books and thousands of published articles to her credit. Send trending topic emails via VerticalResponse – It’s free up to 1,000 email contacts. © 2015, VerticalResponse Blog. Are you on royal baby watch? It’s a common social media tactic. ” 3.
  • HUBSPOT  |  THURSDAY, APRIL 2, 2015
    [Blog, Publisher] How to Create an Infographic in Under an Hour [10 Free Infographic Templates]
    Wouldn''t it be great if creating infographics was just as simple as writing regular ole text-based blog posts? Step 3: Add an Embed Code and ''Pin It'' Button, and Publish It! The only thing left to do is to publish and promote your awesome new infographic. Usually. Seriously -- don''t throw in the towel just yet. quickly!
  • FEARLESS COMPETITOR  |  WEDNESDAY, APRIL 1, 2015
    [Blog, Publisher] How Jeffrey L. Ogden rose from the dead
    That turned in story published by Salesforce on the Awesome Power of Attitude. Matt Heinz of Heinz Marketing who’s a good friend, wrote a story called How I Work about this on his marketing blog which talked about my injury, so I hope you’ll check it out as well as this marketing award won last year from Brand Quarterly magazine.
  • B2B MARKETING INSIDER  |  WEDNESDAY, APRIL 1, 2015
    [Blog, Publisher] 3 Simple Steps To Buyer Centricity
    Andrew Gaffney, Publisher of Demand Gen Report , noted that it can be a huge competitive advantage if you can figure out if what you’re talking about matters to your audience. As  This article originally appeared on the NewsCred blog. By NewsCred Brand Strategist Caitlin Domke. Marketing Must Focus On Customer Value. How to Listen.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 1, 2015
    [Blog, Publisher] Students Were Forced to Write BuzzFeed Click-bait For Grades. What Happened Next Will Rock Your World!
    After publishing one myself with surprisingly good mileage in the academic community , I decided to make all of my senior marketing students write click-bait for BuzzFeed. In the process of doing outreach to promote the article, she got in touch with a major online music publisher. And I’m glad I did. Get attention, drive action.
  • HUBSPOT  |  TUESDAY, MARCH 31, 2015
    [Blog, Publisher] This Guy Got Drunk and Critiqued Our Website. Here's What He Had to Say.
    A couple weeks ago, Dan Kaplan (he''s not the drunk guy) published a super, ultimate, 2,200-word teardown of our homepage and sent it to us. In fact, just as Dan was writing his blog post, our designers and marketers were having very similar internal conversations. We needed to work on our homepage. So, did HubSpot.com pass the test?
  • WEBBIQUITY  |  TUESDAY, MARCH 31, 2015
    [Blog, Publisher] 22 Exceptional Business Blogging Guides, Tips & Tactics
    A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog? No Time to Blog?
  • HUBSPOT  |  MONDAY, MARCH 30, 2015
    [Blog, Publisher] 11 Content Curation Tools Every Marketer Needs
    Fortunately, HubSpot also releases daily newsletters of their blog posts. Enterprise-level curation provides users with advanced algorithms to find quantitatively relevant content for your audience, a centralized publishing platform, and the ability to customize content, teams, and publishing channels (to name a few). 1) Curata.
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] Nice to connect with our client Mintigo
    Mintigo is a client of Find New Customers and they hired us to publish their content and we finally got moving on that yesterday. Got their new post and they wanted me to publish it, like we did with the other two posts and went right to work on that. https://www.ringlead.com/blog/lead-generation-existing-customers/. yesterday.
  • HINGE MARKETING  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] Analyzing Your AEC Competitors’ Online Presence to Gain a Competitive Advantage
    Firms that are sharing content will most likely publish blog posts, white papers, webinars, upcoming events, etc. If they are posting regularly, what kind of content are they publishing? Buyers expect to have information at their fingertips to evaluate firms. Are the images small and/or low quality? How are they utilizing color?
  • THE FORWARD OBSERVER  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] 7 Ways To Thrill Customers And Get Them To Buy More From You
    Also, set up alerts so that when something is published on the Internet about you (good or bad) you can respond when appropriate. Content examples include blogs, interactive tools, photos, infographics, videos, podcasts, presentations and ebooks. Are you focused more on getting new customers than delighting your current customers?
  • KOMARKETING ASSOCIATES  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] Work Together, Not Apart: A Bird’s Eye View of Content Marketing Collaboration
    To this end, we’ve identified guest blogging goals and tactical initiatives specific to each individual client and are executing these strategies on a monthly basis. B2B Online Marketing Blog Content Marketing One of the hardest things about being a parent to small children is the music you’re forced to endure. Bear with me here.).
  • VERTICAL RESPONSE  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] 5 Cheap and Cheerful Ways to Promote Your Retail Business
    Whether you send an email newsletter, offers, promotions, event invitations or other forms of communication, using a sign up form on your website, your blog and on social media is an effective way to capture contact information that you can use to provide a great customer experience by giving your subscribers the content they want.
  • WRITING ON THE WEB  |  THURSDAY, MARCH 26, 2015
    [Blog, Publisher] 5 Key Elements for Your “About” Page: How to Tell Your Story
    When’s the last time you updated your bio on your About  page on your blog or website? Yet many blogs and sites have a standard resume written in the third person, boring as all get-out. If you are the sole author of your blog, write it in the first person. Otherwise, why should they care about you and your blog?
  • MODERN B2B MARKETING  |  WEDNESDAY, MARCH 25, 2015
    [Blog, Publisher] How To Use Dark Posts on Facebook and LinkedIn to Increase Relevance
    Dark posts are ads that you can create and promote without publishing them on your company’s LinkedIn page or Facebook timeline. Dark posts make testing a lot easier since you do not have to publish the same article or ad twice on your newsfeed or company updates. Different initiatives also involve different goals.
  • PWB MARKETING BLOG  |  WEDNESDAY, MARCH 25, 2015
    [Blog, Publisher] Social Media Posting Frequency
    Last week I read with dread a Tweet and subsequent blog post answering the question “How many times should I post on Social Media Sites?” The post Social Media Posting Frequency appeared first on PWB Blog. Wouldn’t it be great if it everyone knew the magic social media posting frequency? social media Uncategorized
  • WEBBIQUITY  |  WEDNESDAY, MARCH 25, 2015
    [Blog, Publisher] 13 Great Guides to Growing Your Blog Audience
    You’ve put extensive effort into your business blog design, content strategy, research, and execution. Why isn’t your blog attracting a higher level of traffic? Find guidance on those topics and more here in a baker’s dozen of the best guides to growing your blog audience from the past year or so. Email?
  • LEADERSHIP  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] Transform Your B2B Lead Generation with Storytelling
    More companies are starting to develop unique personalities, writing in the first person, allowing staff to write more personal accounts, articles, blog posts, social media updates, etc. Encourage your staff to tell stories that can go into your content publishing calendar. Go from BORING to ENGAGING  . It gets your emotion, right?
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] How to Produce an Internet Radio Show
    There are lots of ways to generate and publish content for your inbound marketing efforts. From the tried and true written word that powers your corporate blog to infographics, webinars, video and ebooks, the number of channels available to you seem almost endless. Talk radio is big business. So how can this apply to your company?
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] Skilled Workforce: Alternative Jobs That Don’t Need a 4-year Degree
    One such association is the PMPA that publishes a blog,  yourcareerfacts.com,  to let young people know there are viable alternatives to a 4-year degree. According to a recent article by Andy Szal on  IndustrialDistribution.com,  even the Federal Government has identified good paying jobs that don’t require a 4-year degree.
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] Starting a New Job? 8 Tips for Having a Great First Day
    Read their blog. The report critiques and suggests ways to improve your blog, social media accounts, SEO tactics, lead generation methods, and mobile optimization. Congrats! After all the time you spent perfecting your resume, networking with people, and researching the company, you landed an interview -- and nailed it.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] Content Marketing ROI Starts With A Strong Business Case
    There’s very few benchmarks, a little research and some examples that have been published on content marketing ROI. If you’re like most brands, you promote too much on your website and you need to build a brand publishing capability. We know our customers are tuning out advertising. And we won’t go too far to find it.
  • VIRALLY BLOG  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] The SXSBest of SXSW!
    Some events we will be going more in depth/ I will upload an album of all the picture I have taken of Austin and will put it on a blog. The parties I will leave for another blog because I’m being SXSSerious, get it? This can be through; blogs, self publishing with eBooks or PDF’s on your website. One To One.
  • HUBSPOT  |  TUESDAY, MARCH 24, 2015
    [Blog, Publisher] The Inbound Marketing Kit You've Been Waiting For [Free Download]
    In particular, if you''re ready to bring a business online (or want to revitalize a business'' online presence), but aren''t sure a) what the heck you should do ( blog? SEO? ) or b) how the heck you should do it ( how do I write a blog post, anyhow? ), it''d be helpful to get a bunch of resources for solving those problems all in one place.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 23, 2015
    [Blog, Publisher] Three YouTube stars share their intimate personal branding lessons
    But when I publish, I could see that people cared for me and I cared for them. branding Content Ignition Strategy personal branding Video blogs YouTube and video andrea russett bethany mota personal brand Tyler oakley youtube youtube stars Here are five lessons from some of the biggest online influencers on the planet: 1. Be human.
  • HUBSPOT  |  MONDAY, MARCH 23, 2015
    [Blog, Publisher] A Wikipedia Expert's Thoughts on the NYPD Editing Controversy
    As a Wikipedia contributor of many years and the writer of a blog offering Wikipedia commentary , the thing I find most surprising about this is just how surprised people seem to be -- self-interested Wikipedia edits are nothing new. We asked Wikipedia expert William Beutler to comment on this news story. Wikipedia editors. Maybe.
  • HUBSPOT  |  FRIDAY, MARCH 20, 2015
    [Blog, Publisher] A Simple Formula for Writing Kick-Ass Blog Titles
    Foolproof Formula for Writing Clickable Blog Titles & Headlines. 1) Start with a working title. Topics are very general and could yield several different blog posts. working title, on the other hand, is very specific and guides the creation of a single blog post. Blogging Content Creation Daily Weekly
  • HINGE MARKETING  |  THURSDAY, MARCH 19, 2015
    [Blog, Publisher] Optimizing the B2B Content Marketing Funnel: Turning Contacts into Clients
    You’re regularly publishing insightful and shareable blog posts and amplifying your content through social networks. And you’re growing your email list by offering longer-form premium content behind a simple registration form in your blog posts and on your website. So where’s the disconnect? Be Patient. Wrong.
  • WRITING ON THE WEB  |  THURSDAY, MARCH 19, 2015
    [Blog, Publisher] Story Telling for Blogs
    Do you use story telling on your blog or website ? In my last two posts I wrote about  two ways to inspire your blog writing , going outside and going inside. As I stated, going outside for ideas to blog about is easy, but it’s risky.  My first blog was born on my birthday, Sept. 4, 2004. Why am I here?” stories.
  • HUBSPOT  |  THURSDAY, MARCH 19, 2015
    [Blog, Publisher] 14 Ways to Increase Your Clickthrough Rate on Twitter
    And I''m guessing you want more traffic and attention to your blog or the articles you share, right? Here''s a social media publishing template if you don''t have one already.). 9) Use hashtags. HubSpot found that their tweets that included links to blog posts and offers about Twitter and other social media topics received 22.5%
  • MARKETING ACTION  |  THURSDAY, MARCH 19, 2015
    [Blog, Publisher] How to Optimize a Blog Post (No SEO Wizard’s Hat Required)
    One of the biggest reasons companies start a business blog is to drive more search engine traffic to their site. You can pour thousands of dollars and dozens of posts into a company blog only to see it sit silent. Optimizing your blog posts for search engines is only one part of creating a successful company blog. Unread.
  • MARKETING ACTION  |  WEDNESDAY, MARCH 18, 2015
    [Blog, Publisher] Is Your Email Compliant with Spam Law? Find Out Now, Before It’s Too Late
    Implied consent is if there is an existing business relationship or if they conspicuously publish their contact information or voluntarily disclose their email address without indicating they don’t want to receive CEMs. Find Out Now, Before It’s Too Late appeared first on Marketing Action Blog - Act-On. It’s not glamorous. link].
  • HUBSPOT  |  WEDNESDAY, MARCH 18, 2015
    [Blog, Publisher] 11 Expert Tips for Growing Your Company's Blog
    Most marketers dream about the day their blog has "made it.". Or maybe, it''s when your blog makes a "blogs to watch" roundup. Recently, we launched a new ranking tool called Inboundrank -- using different parameters like traffic, domain authority, and social shares, we ranked the top marketing blogs in the U.K.
  • FEARLESS COMPETITOR  |  TUESDAY, MARCH 17, 2015
    [Blog, Publisher] Happy St. Patrick’s Day from Find New Customers!
    But an awesome blog at Salesforce.com came from that The Importance of Attitude  and it has been shared on Twitter over 100 times, so please check it out. Please note that Amanda Nelson who used to be at Salesforce.com is now at RingLead.com and my guest post on marketing will publish on March 23rd there. Despite our slow connection.)
  • HUBSPOT  |  TUESDAY, MARCH 17, 2015
    [Blog, Publisher] 10 Common Marketing Terms That You Won’t Hear In 10 Years
    When I hear Content is King I think of endless blogs that are taking up peoples’ valuable time. How many corporate blogs are out there? How many are published daily? Of course content is more than blogs and text, it’s also video and photos and podcasts and whatever else we can fit onto a web site. Need I say more?
  • PWB MARKETING BLOG  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] Social Media Image Size Guide [INFOGRAPHIC]
    In fact, June 2013 was the last time I published information on correct sizing of images! The post Social Media Image Size Guide [INFOGRAPHIC] appeared first on PWB Blog. I have been updating a couple client social media sites recently and realized that it has been a while since we updated a social media image size guide.
  • HUBSPOT  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] 9 Best Tools to Help You Edit Blog Posts Better
    Blogging is an important part of your business strategy. Often, a blog post will be the first impression a prospect has of your company. In this post, I’ll outline some of the best tools to help you keep a solid editorial flow from idea to publish. You want to make sure that your posts are just right before publishing them.
  • FEARLESS COMPETITOR  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] Won marketing awards and guest post but I’m a Notre Dame grad
    Ogden of Find New Customers may have won some awesome marketing awards and he may be getting published on the Ringlead blog by Amanda Nelson on March 23rd, which is a great honor. There is a button at the top to View my LinkedIn profile , which is a blogging best practice. Jeffrey L. Feel free to connect with me. by the way.
  • VERTICAL RESPONSE  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] 4 Ways to Improve Your YouTube Channel
    Once you select a type, follow these steps to publish your annotation: Type in the call to action that you want. Next, add the URL that you want customers to go to and hit Publish. 4. We have a great video on our blog that can help you do just that. Improve your profile. Your YouTube page is a representation of your business.
  • HUBSPOT  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] Speak Your CFO's Language: 3 Ways to Explain Inbound Marketing's Value
    As savvy marketers, it''s easy for us to get excited about implementing an inbound marketing strategy or writing our next blog post -- w e know that the content we''re creating will attract and generate qualified leads that will turn into customers. posts published prior to that month). Inbound Marketing Blogging Why is that?
  • VIDYARD  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] Video Promotion: Do It Right, And It Can Be Your Magic Potion!
    Note to you: this infographic was originally published in Lesson 4 of the Video Marketing Institute. Blog Video How-To We’re all in the same boat when it comes to videos that we need to promote: we can’t just do it by rote. You need to be creative (maybe use a flute-playing goat?). Okay, I’m done now, I promise.
  • B2B MARKETING INSIDER  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] Get the Biggest SEO Bang for Your Content Marketing Buck
    So how does a brand publish regularly and consistently to obtain the highest possible search-engine rankings at the lowest cost? Many publishers offer great examples of high-volume sites built off a licensed-content approach. Every brand publisher wants to rank for certain search terms and gain that coveted organic search traffic.
  • HUBSPOT  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] 7 Tried-and-True Ways to Defeat Writer’s Block
    Whether you write romance novels or technical blogs, you can get it. Belle Cooper writes at the Buffer Blog , “Read things you hadn’t thought about reading.”. Using this routine, King has produced well over 50 books, averaging 1-2 novels a year since 1974 when he published Carrie. Read blogs. Reading is primary. It is.
  • B2B LEAD GENERATION BLOG  |  MONDAY, MARCH 16, 2015
    [Blog, Publisher] How to Use LinkedIn to Generate Leads
    Without some of us even noticing, LinkedIn developed into a useful publishing platform and lead generation tool for marketers and sales people looking to build relationships with prospects. This includes relevant blog posts, links to articles you have written, articles that quote you and event notices for webinars. or AOL.
  • WINDMILL NETWORKING  |  FRIDAY, MARCH 13, 2015
    [Blog, Publisher] The Marriage of Marketing and IT at CeBIT Global Conferences #cgc15
    Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social. Forbes lists him as a Top 35 Social Media Power Influencer and AdAge lists his blog, Maximize Social Business (formerly known as Windmill Networking), as a top 100 global marketing blog.
  • HUBSPOT  |  FRIDAY, MARCH 13, 2015
    [Blog, Publisher] What Happens After You Get a Bid on Shark Tank?
    For example, a blog post she published on Boobypack''s website, which Conrad called "CC''s Shark Tank Survival Guide," was picked up by Fortune Magazine the same day it was originally published. "I think our product interests people, but I know a lot of people will pay attention to it now mostly because we got a deal on Shark Tank," says Conrad.
  • KOMARKETING ASSOCIATES  |  THURSDAY, MARCH 12, 2015
    [Blog, Publisher] 10 Examples of Highly Impactful LinkedIn Profiles
    Brittney’s profile hits all of the fundamentals, leading with published content and a concise, bullet list of summary information. A few key highlights: Bulleted summary and experience information, highlighting key responsibilities and success stories. B2B Online Marketing Blog Social Media Strategies Why LinkedIn Again? Journal.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Blog, Publisher] The Ultimate Guide to Throwback Thursday: How to Use #TBT in Your Marketing
    And if you want to see a #TBT campaign in action, head over to INBOUND, the Blog -- we''re celebrating #INBOUNDtbt with a visual history of our INBOUND conference , complete with a throwback discount on tickets. Try using the hashtags in relevant blog posts, a YouTube video, or sharing your social networks. What Is Throwback Thursday?
  • MARKETING ACTION  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] Marketing’s Bright New Tool: Act-On Anywhere
    Dear Reader: The whole purpose of our Marketing Action blog is to offer ideas and tips that marketers and salespeople can use to make their work more effective or efficient in some way — right now. You are a marketer writing a blog post. Editor’s Note —. We don’t talk about the future much, and we don’t try to sell you on our products.
  • MARKETING CRAFTMANSHIP  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] A Few Marketing Best Practices for Alternative Investments
    Topturn Capital, in particular, succeeds in maintaining market interest and increasing its credibility through well-written blog posts on topics ranging from Ebola to the market impact of presidential cycles. Lake Forest, Illinois-based   SilverPepper   – a liquid alt firm offering two sub-advised funds. Both funds display thought leadership.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] 10 Creative Types You Need To Build A Killer Content Marketing Team
    Having a dream team in place to create not only the social posts, blog pieces, and video snippets, but the strategy, big picture campaigns and creative long-term vision should be a top priority for marketers in 2015. Facebook, Twitter, Instagram, YouTube, Pinterest, blogs. This article originally appeared on the NewsCred blog. .
  • VERTICAL RESPONSE  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] 29 Ways to Collect Email Addresses for Your Business
    Include a link to your email sign up form in the main navigation bar of your website and/or blog. (Or better yet, include a sign up form in the main navigation bar). Include a call to action, a link and/or a sign up form at the end of every blog post you write. Looking for ways to grow your email list? Host your own event.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] Brands and Bloggers: Keep Your Sponsored Content Legal
    Marketers, bloggers, brands and other content publishers are legally required to mention if they have a relationship that could bias the opinions they share. For example, if I receive free baby clothes from a brand, I’m more likely to give the brand a favorable review on my blog, or on a third-party site like Amazon. Add “[Sponsored].”
  • MARKETING ACTION  |  WEDNESDAY, MARCH 11, 2015
    [Blog, Publisher] Get Found Faster: 10 Tips for Successful Local SEO
    Search Engine Land published an article all about getting reviews. The post Get Found Faster: 10 Tips for Successful Local SEO appeared first on Marketing Action Blog - Act-On. Local searches are big business. According to comScore, 88 percent of smartphone users and 84% of tablet owners conduct local searches on a regular basis.
  • HUBSPOT  |  TUESDAY, MARCH 10, 2015
    [Blog, Publisher] 10 Analytics Red Flags All Marketers Should Look Out For
    If you''re blogging and writing great website content on a regular basis, then you will start to rank for all sorts of phrases that you never even thought of. Don''t forget that the goal of blogging is not just traffic, but creating leads. So which blogging efforts paid off the most? and "What data matters most?". Analytics
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 10, 2015
    [Blog, Publisher] Build Customer Trust by Sending These 6 Emails
    Wendy Burt-Thomas is a full-time freelance writer with four books and thousands of published articles to her credit. Build trust by emailing through VerticalResponse – It’s free up to 1,000 contacts. © 2015, VerticalResponse Blog. Building business relationships starts with building trust from the very first email.
  • BIZNOLOGY  |  TUESDAY, MARCH 10, 2015
    [Blog, Publisher] Why aren’t you already cross-posting on LinkedIn?
    That was very kind of you. I was a very early adopter of what I have seen called the LinkedIn Publishing Platform, Pulse, Long-Form Posts, and even the LinkedIn member blog.  My initial posts received upwards of 40k+ views. The LinkedIn Publishing Platform is Easy to Use. On Medium, I have a potential readership of 4.8k Do it.
  • FATHOM  |  MONDAY, MARCH 9, 2015
    [Blog, Publisher] Four Tips to Start an Effective Law Firm Marketing Strategy
    For example, if you publish a blog, you can see how many people visited and the time they spent there. Many firms frequently use television advertising and press releases. While these might be good marketing tactics, how can you know for sure? The answer is usually no. So, why not pursue marketing that is measurable?
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