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The Effective Marketer
JANUARY 6, 2009
Marketers are used to creating marketing plans, including advertising campaigns, trade show schedules, etc. A great marketing plan is created! The action plan in Peter Drucker’s “8 Principles” article involves thinking not only about what to do, but also the expected results. Spreadsheets abound, and ideas flow.
The Effective Marketer
JANUARY 26, 2012
Penn and his newsletter I read this amazing post by SEOmoz on “ 21 Tactics to Increase Blog Traffic “ It not only validates some of my personal beliefs but also gave me additional tactics to apply to my own blog as well as companies I work with. Make Your Blog’s Content SEO-Friendly. Participate in Q+A Sites.
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The Effective Marketer
AUGUST 23, 2010
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Ghost Blogging Debate Done Right If there is a discussion that will never die is the Ghost Blogging debate. Blog at WordPress.com. Schaefer , another excellent blogger and marketer.
The Effective Marketer
APRIL 3, 2012
Although much deserved attention is given to Blogs, eBooks, Webinars, Data Sheets, Press Releases, Videos, and other typical channels when talking about content creation, you shouldn’t forget to include the following touchpoints in your content marketing plan. What other channels do you recommend adding to a content plan?
The Effective Marketer
FEBRUARY 22, 2011
The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Let us know! United States License.
The Effective Marketer
JUNE 29, 2011
It’s a good basic list to get you pointed in the right direction (and I’ll add my two cents right after): Start planning early. Get everyone, especially sales, who will be attending the show to jump on a conference call (or conference room if everyone is in the same building) and go over the show plan. Blog about the show.
The Effective Marketer
MAY 9, 2011
The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Rise of the Content Marketer Content Needs a King I know I don’t have to argue the value of content to readers of this blog. Does it sound familiar? A new role is starting to take shape.
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