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A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

To make this process easier, we will compare some recent examples from different states and offer insight into how they might affect business practices as well as future trends in user data protection. Right to opt-out of behavioral advertising. Right to opt-out of sales of personal information. Attorney General.

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FTC & its Do Not Track List: Themes and Terminology

Adobe Experience Cloud Blog

by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”.

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Marketo’s Position on the New Privacy Developments

Adobe Experience Cloud Blog

We believe that by reinforcing key areas of privacy protection we’re invigorating the long term vitality of the online ecosystems. With the standardization of privacy protections, unsavory players will be cut out of the market. Tracking is infrastructure to deliver relevant content and services to customers.

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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

Video Ads : Short video clips promoting a product or service. Purpose : Mobile advertising focuses on displaying advertisements to generate awareness or drive sales, while mobile marketing may also include engagement, customer service, brand building, and other objectives. The FTC highlights all mobile ad privacy best practices.