Anything Goes Marketing

SEPTEMBER 30, 2006

PPS - What if Honda had included a blog for this camaign so we could keep the buzz going about this great car and great campaign?? Blogging still has a ways to go before it breaks into B2C full force. Tags: B2C online marketing integrated marketing youtube.

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Anything Goes Marketing

DECEMBER 21, 2009

Not using best practices or acting on lessons learned from past campaigns While this may be a given, you need to be continuously updating your skills to get the most out of your marketing campaigns. This is on top of the number of great articles that my community of LinkedIn and Twitter provide me.

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Anything Goes Marketing

APRIL 29, 2006

Why not tie your blog and e-newsletter together? That's what B2B Online is reocomending. On their website they say: "Blogs let people interact with a company or person in a way that they feel heard and seen. Technorati tags: B2B , e-newsletter , online marketing , blogs

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Anything Goes Marketing

OCTOBER 23, 2006

Consider Combining Email Newsletters and Blogs = A Blogletter How can you take your email newsletters to the next level to maximize their SEO effectiveness? Why combine it with your email newsletter with your blog of course! Blogs are highly optimized for search engines as they are updated frequently and built with well formatted code.

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Anything Goes Marketing

MARCH 8, 2009

Twitter: Maximize Your Travel In the past, I had blogged about why I use Twitter so it’s exciting for me to provide a success story for Twitter. While anyone can sign up for the networking tools I listed above, blogging acts as a differentiator as it forces you to come up with good content that people will want to read (if that is your goal).

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Anything Goes Marketing

OCTOBER 3, 2006

PS: Here are some other useful posts on search marketing: Online Marketing is Being Dominated by Search Marketing. If you're driving paid ads to blogs (interesting idea): Using Blogs as a Lead Generation Tool Sealing the Deal: Your Landing Page Why B2B websites fail. Start small and build your way up.

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Anything Goes Marketing

AUGUST 19, 2006

The business blog to end all business blogs. If you were smart and started a business blog you can use this to help bring down your e-marketing strategy. Add one last post that says "Stop reading this blog and go to www.yourcompany.com". That was why we created this blog in the first place".

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Anything Goes Marketing

JUNE 24, 2007

For example, I work in the online marketing world so clients may ask what is the average open rate for software companies that have revenues over $500 million. As this concept grows, you will start to develop a repository of resources that you can use to post on your site or your blog which is great for new content (think SEO).

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Anything Goes Marketing

JUNE 22, 2008

PS: I just changed my blog updates sign up form text - we'll see if it improves conversions. Tags: landing pages B2B lead conversion B2C online marketing Marketing Sherpa. I just found an interesting tool that can tell you the type of email client that your subscribers are using to view your email in.

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Anything Goes Marketing

MARCH 7, 2007

I would be more inclined to check out Brian Caroll's blog - even though he caters to the larger B2B deals while RainToday seems to focus more on the small biz market. Tags: lead nurturing B2B lead generation online marketing. As a quick question, have you used lead nurturing? Has it worked?

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Anything Goes Marketing

JANUARY 25, 2007

I've created a " Feed Icon Library " that bloggers can go to and access cool blog feed icons for their own blogs. Leverage the investment that you have already made in your other online marketing investments by creatively thinking of ways to drive people to your website and turning them into leads.

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Viral Marketing Work Management B2B Marketing Word of Mouth 100

Anything Goes Marketing

DECEMBER 3, 2006

Like blogs, podcasts can help you in the search rankings if the content provided contains relevant keywords. This is typically coming from someone in marketing who has just enough time to complete their existing marketing initiatives let alone this new podcast schmodcast stuff. B2B podcasting, business blogs.

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Anything Goes Marketing

FEBRUARY 21, 2009

Reflecting back on a long week I had the pleasure of meeting a number of new clients and seeing what they have accomplished as part of their online marketing initiatives. I am extremely lucky to see some of the most cutting edge marketing tactics being used and wanted to highlight some of them here.

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