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The cookieless mobile world: how advertisers can stay competitive

illumin

Marketers are gearing up for the cookieless mobile era. Here’s a glimpse of how going cookieless is impacting the mobile world. The mobile segment is shifting as well – implementing changes towards more safeguards around personal data. Within the last decade, most companies had “cookieless solutions” focused on mobile IDs.

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Salesloft’s Latest Release Focuses on Partner Ecosystem, Improved AI and a New Mobile App

ANNUITAS

The AI capabilities inside some newer feature sets have been improved, and the company has improved mobile access for users as well. Finally, Salesoft has made the mobile version of its offerings available for Android users, where it previously only offered an iOS mobile application.

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A quick, handy guide to mobile advertising

illumin

The art of mobile advertising offers huge opportunities and potential to marketers everywhere. Here’s a quick guide on how to step up your mobile advertising game. The digital advertising world is constantly investing and looking for ways to engage with and target consumers – including mobile advertising. dollars by 2024.

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Top 50 Global Thought Leaders and Influencers on Mobility 2024

Thinkers360

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Mobility for 2024. Congratulations to all our Mobility influencers who participated! Join Enterprise Lite to work with all of these Mobility influencers! Join us today ! 8 Brian Burton, Ed.

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Mobile First Indexing – A Few Pointers on How to Prepare

Webbiquity

Two months ago, Webbiquity posted an article regarding mobile-first indexing. Since then, Google has officially started their mobile-first changeover, though it is still in the trial phase and only a select few websites are the testing grounds. Mobile Friendly Practices. Plenty of mobile users are restricted by data caps.

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The Importance of Mobile Marketing in B2B Space

Lake B2B

With a whole new generation of B2B buyers living in a mobile-first world, focusing just on traditional marketing channels is not enough. Today, if you’re not focusing on mobile, you are missing out on a profitable opportunity. The post The Importance of Mobile Marketing in B2B Space appeared first on Blog.

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Mobile Targeting: How To Reach The Right Audience On Mobile

Bannersnack

12 minutes read I think we can all agree that our mobile screens have become the primary gateway to information, entertainment, and communication. To avoid this and make sure that potential customers are served ads that don’t negatively impact their mobile screen time, mobile ad targeting is the key.