LeadSquared

FEBRUARY 10, 2016

Last week, we had a chance to discuss with our webinar audience, their challenges in content marketing, and the changing trends in 2016. View the Webinar Recording. Check out this blog by NerdWallet for instance. Don’t write to rank for a keyword, write to provide an answer to a specific question.

FAQ 52

FAQ Webinar Metrics Trends Content Marketing 52

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Thinkers360

MARCH 7, 2024

Expert Tip: We recommend personalizing your public profile URL such as this example from Brian Solis. “Thinkers360 is a great platform for getting the word out about my writing and expertise as well as expanding my network of thought leaders. We also share your content on our web site and in our weekly newsletter.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Ideal Customer Profiles Profiling 52

Hinge Marketing

JANUARY 5, 2023

Examples of inbound content marketing can include a combination of many different marketing techniques, including the writing of blog posts, production of videos, publication of whitepapers, and more. Let’s review a real-world example… this blog post! They will pass your information and website URL to their colleagues.

Paid Content 134

Paid Content Top of Funnel Content Marketing Planning 134

FMG Suite

JANUARY 26, 2022

Use subheads in your writing to help increase retention and improve SEO. Use pre-made webinars provided with your marketing suite. Use pre-made webinars provided with your marketing suite. Provide a check-in webinar to keep up client relations and encourage new engagement. Choose the right URL for your website.

Resources 52

Resources Webinar Metrics Marketing & Strategy Marketing Strategy 52

NuSpark Consulting

MARCH 3, 2016

Why did you write it? Store your white paper on a separate page of your site, as shown on the right, with an SEO-friendly URL, title, and Meta description. Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. Company Blog. Webinars and SlideShare.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Metadata

SEPTEMBER 28, 2023

So, I did what any demand generation marketer would do in my situation: DIY’d some LinkedIn ads using the platform’s native tools. Hey, maybe I just didn’t have the chops to catch our customers’ attention on LinkedIn. Our benchmark report found the average cost per opportunity (CPO) on LinkedIn and Facebook to be $3,162.89

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

ConvertKit

JUNE 21, 2021

After customizing your landing page, get the unique URL by clicking Share : Get your URL to share your landing page. Start growing your email list by sharing the URL on your social media channels and adding it to your website or blog! Post about your launch on your blog. How will you position your product?

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

markempa

JANUARY 25, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « The Lead Generation Advantage for Small Businesses | Main | The halo effect and lead generation » Podcasts vs. Webinars which is better? I use podcasts and they are no doubt more “buzz” worthy than webinars.

Lead Generation 120

Lead Generation Webinar Metrics Lead Ranking Generation 120

NuSpark Consulting

DECEMBER 9, 2012

Store your white paper on a separate page of your site, with an SEO-friendly URL, title, and meta description. Consider using a sub domain for the white paper, and make sure the words in your URL are separated by dashes so Google can read it better. Company Blog. Post portions of the white paper via a series of blog posts.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

markempa

MAY 8, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Im honored that the B2B Lead Generation Blog was chosen as todays Typepad featured blog. Ive been using Typepad to power my blog since October of 2003 and I think its a super blogging tool. Thanks TypePad !

Lead Generation 120

Lead Generation Features Generation B2B Thought Leadership 120

EMagine B2B Blog

FEBRUARY 9, 2015

We were thrilled with the turnout for our most recent webinar, B2B SEO: 10 Mistakes You Don’t Know You’re Making. Since we had many questions submitted to us during the Q&A section, we decided to post our answers to all of the questions on our blog. First, it’s important to keep your URLs and parameters as clean as possible.

Webinar Metrics 40

Webinar Metrics SEO B2B Search Engine Marketing 40

Biznology

JANUARY 15, 2013

Writing once and sharing many is very compelling as is the sort of evergreen content that you can share and share and share. And you have the time to do this as well because there are still no real good ways I know of cross posting to Pinterest and other places that aren’t Facebook, Twitter, and LinkedIn.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Content Marketing Institute

FEBRUARY 2, 2018

We try to listen to every signal regarding interesting topics we might cover in our blog: Twitter, Facebook, Quora, emails and, most of all, our customer support , which is usually the source with the better pulse on the situation when it comes to what users are looking for. Click To Tweet. We also compare search volume to purchase intent.

Process 111

Process Lead Ranking Content Marketing Planning 111

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. See my earlier post, “Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog.”

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Ontraport

APRIL 14, 2021

In order to do this, you’ll drive traffic to your ungated content — such as blog articles — on social media with boosted posts and ads. Provide done-for-you content that they can share: If you pitch to write the content yourself, all the partner has to do is share it. Write an article about each. Developing your ungated content.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Vidyard

JANUARY 13, 2021

Or, if you want to stay present in the event, take note of their name and reach out to them after the panel through the platform or LinkedIn after the event. The bio is where you can write where you’re from, what you do, your interests, etc. Tip 3: Use Video As Much as Possible. Learn from the Pros. Gillian Wyatt Vidyard SDR.

Tips 100

Tips Conference Communities Linkedin 100

Adobe Experience Cloud Blog

MAY 4, 2011

by Andrew Spoeth What does it take to produce a successful webinar, one which executes flawlessly and provides an enchanting experience for your audience? Webinars can’t be taken lightly. With this in mind, we have been constantly evolving our webinars up to a point where we would like to share our tips.

Webinar Metrics 48

Webinar Metrics Co-Registration Work Management Lead Scoring 48

markempa

AUGUST 22, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I love road biking with my wife (want to bike across Europe) I’m going to write another book. I love road biking with my wife (want to bike across Europe) I’m going to write another book. " Let me see.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Thought Leadership 120

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. Make sure whoever is writing your posts is aware of the reputation the company wants to keep. Don’t write them off. Sit down and prepare for this. bw_banner_cta].

Social Media 105

Social Media Social Marketing Media Planning 105

Zoominfo

DECEMBER 19, 2018

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today’s blog post is for you! Jay Baer is a personal favorite of ours at ZoomInfo, and he’s even made an appearance at several of our events and webinars. Jesse Hanley.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. When you look at the value a company blog generates, not having one is one of the biggest mistakes a business can make in the digital age. Companies that practice blogging get 97% more links to their websites.

Top of Funnel 311

Top of Funnel Paid Search Agency Companies Marketing Automation Services 311

markempa

SEPTEMBER 12, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Krol writes, "The study found that a relationship between marketing and finance is often lacking. He writes, “I go fishing up in Maine every summer. So why not begin with that?

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

markempa

JUNE 14, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I read a good article on " What’s Wrong With Social Media For B2B Marketing " by John Miller who also writes the Modern B2B Marketing blog. John lists about 80 of them on his blog. B2B is more complex.

Lead Generation 120

Lead Generation Social Media B2B Marketing Social Marketing 120

markempa

JUNE 27, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I won the best B-to-B Marketing Blog in MarketingSherpas Readers Choice Awards! I’m humbled and thrilled that so many readers have found the content valuable and informative enough to cast their vote for my blog.

B to B 120

B to B Lead Generation B2B Marketing Generation 120

markempa

JULY 5, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I came across an interesting article by Greg Oriancant that explains how some historians believe Jefferson developed his “voice of the people” writing style.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

DECEMBER 6, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. So I finally got a chance to catch my breath a bit and read some of the content on my "blogs I read" list. " Try combining your email newsletter with your blog. Email Heaven?

Newsletter 120

Newsletter Lead Generation Generation B2B Thought Leadership 120

markempa

OCTOBER 31, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Mac writes, "When searching for leads for selling your products or services, you want to find those companies who have a problem for which you have the solution.

Lead Generation 120

Lead Generation Lead Scoring Lead Ranking Generation 120

markempa

JULY 10, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

Vidyard

JANUARY 13, 2021

We made a video version of this blog so you can do precisely that! Or, if you want to stay present in the event, take note of their name and reach out to them after the panel through the platform or LinkedIn after the event. The bio is where you can write where you’re from, what you do, your interests, etc.

Tips 65

Tips Conference Communities Linkedin 65

Webbiquity

MAY 31, 2022

There is no shortage of LinkedIn tips online, offering guidance about posting content and generating leads. Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Guest post by Eduard Klein.

Linkedin 334

Linkedin Marketing Strategy Marketing & Strategy B2B Marketing 334

markempa

JULY 16, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Read More] Tracked on August 08, 2007 at 11:23 AM » In Which I Despair Over Yada-YadaStatements from The Sophistry I do write about business and marketing once in a while, since well thats my profession, and I find it interesting.

Lead Generation 120

Lead Generation Work Management Marketing Management Search Marketing 120

markempa

JUNE 7, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Ill be back next week. Ill be back next week.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

MAY 13, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Bryan writes, "Measuring the ROI of lead generation isnt the same thing as full accountability. Bryan writes, "Measuring the ROI of lead generation isnt the same thing as full accountability.

Lead Generation 120

Lead Generation ROI Top of Funnel B2B Marketing 120

markempa

OCTOBER 6, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I recently had the pleasure to read Michael Stelzners new book on the topic, Writing White Papers: How to Capture Readers and Keep Them Engaged. Just remember, they should be EARLY in their buying process !

BtoB 120

BtoB Lead Generation Paper Generation 120

markempa

APRIL 5, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Paul also writes the insightful Buzz Marketing for Technology Blog. Paul also writes the insightful Buzz Marketing for Technology Blog.

Lead Generation 120

Lead Generation Generation Leads Lead 120

markempa

NOVEMBER 16, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address? Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address?

Lead Generation 120

Lead Generation Event Marketing Trade Show B2B Marketing 120