Marketing Strategy of Going Negative -- Does Mudslinging Pay Off?
Smashmouth Marketing
FEBRUARY 15, 2010
A week after the election, the topic surfaced again after reading a recent article on HubSpot's blog, Are You Unwittingly Making This Disastrous Sales Mistake? And it sparked a controversial thread of blog comments led by Luke Brown , who signs his comment posts "Sales Pro", but the comments soon turned to mudslinging.
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