Onalytica B2B

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Interview with ?Carme Artigas

Onalytica B2B

In the era of Internet is difficult to pick up a couple of Big Data influencers, as we have blogs, articles in the traditional media, twitter, linkedin and so many sources where we share information. autonomous car, traffic automation). WHICH BIG DATA INFLUENCERS INFLUENCE YOU? long-distance surgeries) and transport (e.g

article thumbnail

Interview with ?Carme Artigas

Onalytica B2B

In the era of Internet is difficult to pick up a couple of Big Data influencers, as we have blogs, articles in the traditional media, twitter, linkedin and so many sources where we share information. autonomous car, traffic automation). WHICH BIG DATA INFLUENCERS INFLUENCE YOU? long-distance surgeries) and transport (e.g

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Influencer Marketing: How to Measure Your Success and ROI

Onalytica B2B

An example: someone seeing your marketing, whether it’s a blog post, a sponsored post or a page in a magazine, then they tell their peers about your brand and products. Have you seen an increase in web traffic, enquiries and sales? But how can you measure this? How can you measure what people are doing offline in person?

ROI 222
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Digital Marketing 2016: Top 100 Influencers and Brands

Onalytica B2B

They love the vanity metrics of traffic, social media sharing and follower growth. It’s converting that traffic and engagement into leads and sales. Email Marketing , PPC , LinkedIn and Planning all received a 3% share of voice followed by Growth Hacking with 2%. But they often don’t work on the last few hard yards.