ANNUITAS

AUGUST 19, 2022

My most recent blog posts have proposed a new approach for B2B go-to-market teams — a Converged Growth organizational model. Prophet / Altimeter : “Sales’ digital transformation will rely on new levels of trust among sales teams for the data and tools they use to navigate digital selling.

Lead Ranking 130

Lead Ranking Paid Search Agency SIC Research 130

ANNUITAS

SEPTEMBER 29, 2016

For example, that article I mentioned was called Facebook ranks ahead of Twitter and LinkedIn for B2B decision makers , and the title alone was enough to surprise me. Why Facebook over Twitter and LinkedIn, you may ask? It is unsatisfying, I know — but there is certainly no shortage of opinions on the matter.

Social Media 164

Social Media Social Marketing Demand Generation Agencies B2B Marketing 164

ANNUITAS

AUGUST 27, 2020

We’ve all been there – we see a catchy headline on LinkedIn or Google, we click through only to be greeted with a form asking for the equivalent of your life story. All-in-all, the tools in the marketplace to help you improve the customer experience are ever-evolving. However, more often than not, it’s isn’t worth it.

Ideal Customer Profiles 147

Ideal Customer Profiles Lead Ranking Sales Qualified Leads Budget Programs 147

ANNUITAS

SEPTEMBER 29, 2016

For example, that article I mentioned was called Facebook ranks ahead of Twitter and LinkedIn for B2B decision makers , and the title alone was enough to surprise me. Why Facebook over Twitter and LinkedIn, you may ask? It is unsatisfying, I know — but there is certainly no shortage of opinions on the matter.

Social Media 100

Social Media Social Marketing B2B Marketing Demand Generation Agencies 100

ANNUITAS

MARCH 17, 2015

The Sales User leverages the marketing automation tool to review the lead qualification stage to determine if the prospect is ready for sales contact. Engage with the various marketing automation groups within LinkedIn, vendor customer communities and your network to source the best candidates. Looking for talent?

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Work Management Automation 100

ANNUITAS

MARCH 29, 2016

Given R’s amazing potential to increase productivity by reducing the time needed to complete data projects, all businesses in 2016 manipulating data or statistics should leverage R or a similar statistical programming tool. Speed is not the only reason that R is a more powerful tool than Excel. Where R Trounces Excel-.

De-duplication 70

De-duplication Statistics Blogger Course 70

ANNUITAS

SEPTEMBER 15, 2020

Not only are they creating brands and identities that the era of Mad Men would be jealous of, but the smartest ones are using the tool to generate real revenue. For demand marketing to succeed in social media, B2B companies need to think of it as a tool to actually drive demand. I am here to tell you, once again, that is wrong.

Social Media 147

Social Media Social Marketing B2B Marketing Top of Funnel 147