Remove Blog Remove Linkedin Remove Small Business Remove Youtube

Trending Sources

Making Content Marketing, Email and Social Media Work in Harmony for Your Small Business

Vertical Response

As a small business owner, you wear multiple hats, and some of them probably fit better than others. It’s not uncommon for small business owners to feel uncomfortable in their role as chief marketer. The growth of online marketing has added complexity, nuance, and power to small business marketing. Three ways to market your business explained.

5 Sound Reasons to Begin Your Small Business Social Media Marketing with a Blog

WindMill Networking

Social media is an important medium that every small business should be embracing to help develop new business, understand what others are saying about them and/or their competitors, engage with and increase the loyalty of their customers and fans, and potentially even provide another avenue for customer support over social channels. What are you going to say in social media?

Best LinkedIn Guides, Tips and Tactics of 2011


While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. What’s the best way to start and grow a LinkedIn group?

29 Ways to Collect Email Addresses for Your Business

Vertical Response

Include a link to your email sign up form in the main navigation bar of your website and/or blog. (Or better yet, include a sign up form in the main navigation bar). Create a “sign up” call to action on your Facebook business page. Do the same for any business cards you may receive. Post your sign-up form page on LinkedIn and sponsor it. Host your own event.

Email 62

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013


To that end, 94.7% of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business. Small businesses? 93% of marketers use social media for business. The second-most popular tier includes YouTube, blogging and LinkedIn. 500 companies maintain a blog. LinkedIn Facts and Statistics.

Visitors hate online ghost towns more than spammy auto posts


The biggest reason why this happens is never because anyone’s too busy. Because stupid things like birthday parties, office cakes, meetings, internal newsletters, business meetings, motivational outings and happy hours do happen on a daily basis, and all of those things are less important to your brand than social media marketing. Know why I know this? Like this post?

Online 104

Remember to market to your own influencer network


So much, in fact, that I often forget to do the sales and business development work required to keep Gerris Corp moving forward. Whoops. I am sure you’ve been here right with me, especially if you’re a small business, a solopreneur. So, first, I quickly made sure I was connected to as many people as I could on LinkedIn. I really love influencer marketing.

6 Reasons a Blog Should be the Center of Any Social Content Strategy


Despite the many business benefits of blogging , it remains an underutilized tactic. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium. Search engine optimization (SEO).

SMB 146

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1


Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? ” Or that49% of B2B journalists write blogs, and 84% are on Twiter? Over 2 billion videos are viewed every day on YouTube. Is a Blog Still Important in 2011? Or that 73% of U.S. And 73% of U.S. Fridays at 4 p.m.

75 Email Newsletter Content Topics You Can Use ASAP

Vertical Response

An educational blog post you’ve written, chock-full of advice. An interesting and related blog post written by a third-party. summary of donations, funding or a small business grant your company/non-profit may have received recently. company recap of the year, or an annual report – How many pizzas did your business sell? Did you know that U.S.

Top Blogging Statistics: 45 Reasons to Blog


Whether you are a small business owner just learning nuts and blots of blogging magic or already a blogging guru, you need to keep abreast of the most important blogging trends if you want to succeed in your blogging efforts. Wondering if you need to set up a blog ? Not sure if your blogging efforts bring the necessary results? times/month.

6 Easy Ways to Keep Track of Your Competitors

Vertical Response

Competitive analysis for small businesses also doesn’t have to take up a lot of time or money. Differentiating yourself from the competition is something every business wants to do. Here are 20 online business listings to browse. Follow your competitors on social media sites such as Facebook, Twitter, Google+, Pinterest, Instagram, LinkedIn, or YouTube.

PPC 51

A Small Biz Guide to Digital Marketing Acronyms

Vertical Response

To help you better understand the world of online marketing speak, here’s a list (and definitions) of commonly used digital marketing acronyms: AIDA: Attention, Interest, Desire, Action is a the list of events a one should attempt to do, particularly when it comes to writing copy, in order to obtain customers with a website, online ad, email, blog post etc. SMB : Small Business.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)


B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%). Conductor Blog ). AddThis Blog ).

Stats 126

55 (of the) Best Social Media Tips, Tactics and Tools of 2010


500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Most valuable is his dissection of the best way to use the popular social sites, YouTube and blogging in an integrated manner that capitalizes on the strengths of each platform. How to Use Your Blog to Drive Social Sales by Social Media Examiner.

Focusing on your Klout score is detrimental to your business

Confluent Forms

We've been fielding questions from clients (and potential clients) about Klout scores, Hubspot, and what all these services mean for their websites and their businesses. There is a perception and fear among these business owners that they're not doing enough to "engage", and thereby missing potential customers. So why is focusing on your Klout score detrimental to your business?

Google+ on its Third Birthday


It’s all about flushing the grouse, getting all of the anonymous content creators to reveal themselves, to come in from the cold, to associate a real name and identity with videos on YouTube , articles in the Blogosphere, columns in online publications, etc. Same thing with Blogger and blogs, social networks, Tumblr, and just about everywhere else online, including the Googlesphere.

Google 106

If you perform only to an empty house your show will close


People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. There’s In the world of accountability and business, it’s not good enough to be critical sensation if you can’t sell tickets. The No, it is indeed not.

39 Fantastic Inbound Marketing Blogs You Ought to Be Reading


In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. So read through this list -- keeping in mind these are not ranked in order of awesomeness, but in order of alphabeticalness -- and let me know if there are some other amazing blogs we should consider for next year's list! Cheap Ways to Build Small Business Brands. 2) B2B Inbound.

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Sometimes we need to find that inspiration to write that next post or optimize the blog so that maybe one day you will be able to monetize your expertise and content and retire to the Bahamas.

Tips 62

Social Media Explained. Really.

grow - Practical Marketing Solutions

This is a real dilemma because typically my time with these clients is short and the customer needs are great, so I challenged myself — If I only had ONE HOUR to teach a group of business executives and leave them feeling confident about moving forward with social media, what would I possibly say? appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Really.

11 Pro Tips for Better Business Blogging

delicious b2bmarketing

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Then address those concerns on the blog. Have an account?

Slow and Steady Wins the Social Media Race

Vertical Response

But, while Facebook, Twitter, Instagram and LinkedIn have all proven to be important and useful arrows to have in the marketing quiver, often times businesses will make the mistake of grabbing hold of the latest social media tool and swinging wildly. Info & Image from a Staples Small Business Survey. Social media is growing at an impressive rate. ” 2.

101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read. Click here to read 101 Tips from 50 Small Business Bloggers. He is the Founder & President of Tiecas, Inc. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

33 Inspiring B2B digital marketing case studies

grow - Practical Marketing Solutions

In this post, we wil feature case studies in the areas of content marketing, social media marketingm social CRM, social selling, LinkedIn marketing, and webinars. The results of the campaign generated 1,700 leads, 125 webinar participants, 5,000 views on Slideshare and $1 million in new business. has four Facebook pages, four Twitter feeds and two LinkedIn accounts. million.

Enhance Customer Engagement with Online Hangouts

Vertical Response

Advertising, keyword search tools and social media marketing are some of the ways you can attract new readers and prospects to your blog or website, but sometimes it’s best to find them where they hang out. Some businesses host tweet chats once a week, at the same time each week (usually an hour), asking participants to answer a series of questions with a specific hashtag.

38 Fantastic Inbound Marketing Blogs You Ought to Be Reading


In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. So read through this list -- keeping in mind these are not ranked in order of awesomeness, but in order of alphabeticalness -- and let me know if there are some other amazing blogs we should consider for next year's list! Cheap Ways to Build Small Business Brands. 2) B2B Inbound.

Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! What business objective do I want to accomplish? Analysis?

47 Superb Social Media Marketing Stats and Facts


Social media now plays almost as large a role in purchasing decisions as does TV, and 57% of consumers say they’re influenced to think more highly of business after seeing positive comments or praise online. Fully a third of millennials say social media is one of their preferred channels for communicating with businesses. 70% of the U.S. billion last year to 2.5 billion by 2018.

Stats 124

Secrets of Pinterest, YouTube, Facebook and Guest Posts Revealed!


37 Mind Blowing Secrets About Guest Blog Posts. Guest blog posts have an enormous potential to increase your website’s traffic and gain audience from top websites but is there anything you need to know before starting out? First, guest blogging isn’t something one person can accomplish – it’s totally a team effort. What do you think of these marketing tips?

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)


Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. s, 50?s,

Tools 29

How To Make a B2B Company “Sexy” with Social Media [Infographic]

Crimson Marketing

Benefits of Social Media Marketing for B2B companies: 85% generating business exposure. Which Social Platforms do Businesses Currently Use for B2B Marketing? 77% YouTube. 82% LinkedIn. ” LinkedIn – 40%. 90% of B2B companies  actively use Facebook in their marketing efforts, in comparison to 53% that use Twitter and 47% that use LinkedIn.  .

Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Writing on the Web

alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. All that changed in 2004 and 2005 with the popularization of blogging platforms like Typepad and Wordpress. This ushered in new business success for me and my former partner as The Blog Squad. LinkedIn went from 2 to 40 million in May 2009 and 60 million by February 2010. An interesting user statistic for LinkedIn is this: “Senior Executives” (est. LinkedIn ( join my network here ).

Your corporate website needs to become a trap


They’re all kings of the email newsletter — and I am never disappointed. I can’t tell you how many of my blog posts were directly inspired by morning emails from Godin and Brogan. Each newsletter, even if it’s “just” a blog-to-email newsletter, needs to be insightful, germane to the subject, and valuable. Social Media Ranks Low for Small Business.

Best Social Media Stats, Facts and Marketing Research of 2010


How do social media marketing strategies in small businesses differ from those in larger enterprises? Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 More than 700,000 local businesses have active Pages on Facebook.

Stats 77

15 Social Media Concepts to Make You a More Marketable Social Media Professional in 2013

WindMill Networking

According to a survey by Harvard Business Review of 2,100 companies, only 12% of those utilizing media feel they use it effectively.  This leads me to believe that not only employers accepting social, it is now a requirement for business (a notion many of have been shouting from the rooftops).  You must identify and understand your business-related goals. Your competitors?

4 Social Media Marketing Predictions for 2014

Vertical Response

In 2014, social media will continue to be a necessity for small business marketing, not just a fad that will fade away. That’s just one of the predictions Sharon Geltner, a marketing teacher and small business counselor at Palm Beach State College , has for the new year. As a counselor, she helps small businesses get started, which includes marketing advice.

Six ways to create great content in just 15 minutes a day

grow - Practical Marketing Solutions

So I started thinking about this in the context of my friends and small business customers who simply can’t afford that kind of effort.  It led to this idea: micro-content , or creating small bits of marketing content when you don’t have time to blog, create videos or spend all day on Facebook. Less than 10 minutes. 2) LinkedIn forums. Let’s face it. Voila!

Media 124

Creating a content marketing plan — without any content

grow - Practical Marketing Solutions

When somebody talks about “content marketing,&# they’re really talking about “content engineering&# — scientifically optimizing documents such as blogs, case studies and white papers to create search engine results and sales leads. Spend time thinking through a set of keywords that represent your business and your customer needs. LinkedIn forums.

Media 13

21 of the Best Social Media Marketing Guides of 2013 (So Far)


You’ve seen the statistics on social media marketing : 93% of marketers use social media for business. And 92% of small businesses say that social media is an effective marketing technology tool. How Small Businesses Can Use Social Media at Events by MyBeak Social Media. steps to rank your video higher on YouTube by iMedia Connection. ” phase.