Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. There are many reasons that people blog – the most important being to convey their personal message in a clear, concise way. Read other blogs.

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Tips Blogger Aggregators Business Blogging 100

Writing on the Web

JUNE 8, 2010

alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. All that changed in 2004 and 2005 with the popularization of blogging platforms like Typepad and Wordpress. Content Marketing?" Twitter has 75 million accounts.

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Writing on the Web

JUNE 10, 2010

How Business Owners Can Benefit From LinkedIn’s Features , this week’s featured guest post, by Carol Tice, Make a Living Writing blog. LinkedIn is a highly useful social-media site for business owners looking to connect with prospective customers, suppliers, partners, or other businesses in their town.

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Writing on the Web

MARCH 7, 2012

If you’ve noticed, LinkedIn is quickly becoming the social networking site for professionals to connect and do business. Just wondering… I’ve invited Chris Buffaloe of SerenityVA.com to share tips on using the LinkedIn recommendations feature. Recommendations in LinkedIn are social proof.

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Writing on the Web

FEBRUARY 26, 2011

But you should always be alert for how such changes affect your site and make corrections when needed. Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them.

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Writing on the Web

SEPTEMBER 4, 2013

How can you attract more readers to your business blog? Blogs have become a social media platform for everyone. When you know how to blog , you can write about anything relevant to your business’ audience that will enrich customers’ knowledge and show how your business will be beneficial to them. Use SlideShare.

Business Blogging 100

Business Blogging Tips Business Social Media 100

Writing on the Web

FEBRUARY 19, 2014

Does blogging still make sense for your business? Is a business blog worth the time you need to research, write, format and publish quality content? Some busy professionals ask me if it’s worth it to blog or would keeping in touch with people through social media sites work just as well? million blogs (Technorati).

Business Blogging 100

Business Blogging Business Custom Publishing Social Media 100

Writing on the Web

SEPTEMBER 2, 2010

Here’s my latest video about my executive coach blogging services produced by iFlashVideo.com. I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. Blog this on Blogger. Tweet This!

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Work Management Marketing Management Service Content Marketing 100

Writing on the Web

MAY 11, 2011

Blogging for your business is like playing tennis: you read the environment, deliver key shots, get ready for the next post, respond to feedback, and try to stay on target. The biggest excuse they use for not blogging enough is they don’t have enough time. It can help your search rankings and drive traffic to your site.

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Writing on the Web

FEBRUARY 14, 2011

When it comes to writing content for a business blog , most professionals start from their point of view. “ We’ve got a state-of-the-art 128-bit secure site, offering the best rates on the Web.&#. Blog this on Blogger. Share this on LinkedIn. Blog Writing: What Can We Learn From Reality TV? Tweet This!

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

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Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped. I can almost predict where the low traffic problems come from based on looking at a lot of blogs over the last five years.

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Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. If you’ve ever thought your site could use a little face-lift, this is a no-brainer! Ping this on Ping.fm.

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Writing on the Web

NOVEMBER 4, 2010

Patsi asked me to guest post on her blog, and it comes at a good time, on the heels of an interesting blog survey… In a recent survey , I asked readers what their biggest hurdle was when it came to blogging. How much would ‘time’ be a factor if you knew exactly: Why blogging is important to your business?

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Writing on the Web

SEPTEMBER 17, 2010

Do you know how to turn your blog into “ The best darn marketing tool on the Planet ?&# So many entrepreneurs and small business still struggle with knowing what to write about, how to write so it engages readers, and how blogs and social media all work together. Blog this on Blogger. Share this on LinkedIn.

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Writing on the Web

JULY 14, 2010

What is a good checklist before you publish on your blog? Well, it’s easy to go back in and update your post… but what if the phone rings, you have a crises, you get distracted (this is my world)… and you’re stuck with an incomplete blog post. Connect with social sites (use Sexy Bookmarks, etc.)

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Ning Digg Buzz Blogger 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. The best thing about Google Ads and Adbrite is that you don’t have to have lots of readers to put their ads on your site.

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Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Many independent professionals want to be in control of their sites, without having to go through a webmaster, and without learning coding or programming. Blog this on Blogger.

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Writing on the Web

FEBRUARY 11, 2015

Many of my readers are busy professionals who don’t have a lot of time for blogging or social media. I must be doing something right: these tips have resulted in new clients directly from Twitter , Facebook and LinkedIn. Create and/or join groups in LinkedIn. Use social media. Join the conversations on Twitter. My favorite?

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Social Media Blogger Media Business 100

Writing on the Web

MAY 14, 2014

I was able to schedule publishing on my client blogs ahead of time, but my own blog suffered. The danger of sites like Twitter , Facebook and LinkedIn is that they can suck you in and spit you out hours later… and time is money. If you don’t have blog posts feeding automatically, check out HootSuite.

Social Media 100

Social Media Tips Media Ideal Customer Profiles 100

Writing on the Web

AUGUST 29, 2012

Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Do you use social media like Facebook , Twitter or LinkedIn ?

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Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? just make sure that you link it back to your blog.

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Social Media Blogger Business Media 100

Writing on the Web

JUNE 9, 2010

What’s the least you should be doing to extend the reach of your online content marketing through social media sites? The big danger of sites like Twitter, Facebook and LinkedIn is that they can suck you in and spit you out hours later. … and time is money. Another way to do this is with TweetDeck. #3

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Social Media Social Marketing Tips Media 100

Writing on the Web

MARCH 13, 2013

When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. So who writes the web content? That’s a good question.

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Small Business Marketing Content Marketing Business Content 100

Writing on the Web

MARCH 27, 2013

I get calls from small business professionals who want to start a blog or an e-newsletter. As for LinkedIn and Facebook , they’re baffled why people don’t interact with them. Traditional copywriting technique works amazingly well online, for web pages, blogs, email, and even in social media. What are their struggles?

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

FEBRUARY 5, 2014

For example, if you wanted to know how seniors are using the Internet, you could look at the Pew Research site. Pay attention to how many websites, articles, blog posts, videos, etc. Blogs : Look for established blogs in your field by using a blog aggregator site like AllTop.com.

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Research Aggregators Press Social Networks 100

Writing on the Web

JANUARY 29, 2014

Amazon is another social media site. Once you have done that, you can feed your blog into your profile, add videos, books from your bibliography and reviews. Again, make sure you share the content on your social media sites. Again, avail yourself to the free applications on the various social media sites.

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Social Media Promotion Media Tips 100

Writing on the Web

JUNE 28, 2011

There are certain pitfalls with it, like with any social networking site. Blog this on Blogger. Share this on LinkedIn. Connect Your Blog to Facebook Automatically. Why Use Twitter, Facebook & LinkedIn for Content Marketing? Feed Your Blog Automatically to LinkedIn & Twitter.

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Facebook Ideal Customer Profiles Digg Buzz 100

Writing on the Web

MARCH 17, 2014

In this blog post I share how I do content research, but what I know is limited to my own areas of expertise: leadership issues, health topics, and topics on the brain and psychology. Wikipedia, and other specialized encyclopedia sites. Twitter, LinkedIn, Facebook, Google+, and other social media sites.

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Research Content Wikipedia Marketing Proposals 100

Writing on the Web

JUNE 11, 2010

This is a topic hub, aggregating blogs posts from a group of 48 best business-to-business marketing blogs. When you go to B2BMarketingZone , you’ll be able to quickly scan what other marketing experts are blogging about. B2B Marketing Zone is a collection of blog posts and articles all around B2B Marketing.

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B2B Marketing Aggregators B2B Paid Search Agency 100

Writing on the Web

JANUARY 3, 2011

You check your blog, and the only comments are from your mother. Have the right domain name : You may love to write about web design, but if your domain name is something like Katlovesdogs.com, then nobody will ever associate your website or blog with design. Blog this on Blogger. Share this on LinkedIn.

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Writing on the Web

OCTOBER 24, 2010

If you want to know more about how to write content that makes an impact on the brains of your readers, here are some interesting sites and books about the emerging field of neuromarketing. The site set up especially for The Buying Brain book has a page of “cool brain facts,&# that are fun to read. Blog this on Blogger.

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Ning Digg Copywriting Paid Search Agency 100

Writing on the Web

DECEMBER 9, 2010

I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. Then you expand each one into 3-5 blog posts. Write one longer article (600-850 words) that ties together the 3-5 blog posts you used in your series. Tweet This!

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Tips Content Marketing Autoresponders Digg 100

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. Blog this on Blogger. Share this on LinkedIn.

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Tips Ning BtoB Digg 100

Writing on the Web

NOVEMBER 2, 2010

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month.

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Writing on the Web

JUNE 15, 2010

At the time the Twitter home page question was something such as: “Let your family and friends know what you are doing now.&# I thought to myself: Why should they care about this and why should I join the site? But because I trusted Patsi, I went back to the site a few days later and signed up, getting the username @ZimblerMiller.

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Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

MAY 2, 2011

That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. I think this site does a good job because it’s about the outcomes and benefits of coaching. 1. What factors made you decide to change your site? Here is my interview with him.

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