ANNUITAS

JULY 16, 2015

According to a 2015 blog post by Forrester analyst, Lori Wizdo , B2B Buyer Journey Mapping Basics , 74% of buyers report conducting half of their research online before buying offline. Buyer is one of several from the organization seeking information/active on your site (a buying committee is actively seeking information).

Buyer's Journey 100

Buyer's Journey Customer Satisfaction Buyer Intent Forrester 100

ANNUITAS

FEBRUARY 4, 2016

It is time to revamp your resume, clean up your LinkedIn and Social sites, and start looking for that summer internship. For the students out there…with summer slowly approaching, you know what time it is.

Peer-to-peer 100

Peer-to-peer Marketing Automation Services Paid Search Agency Case Study 100

ANNUITAS

JULY 30, 2015

To find a user group near you, just check out the various communities via the provider sites or even LinkedIn groups. Look to user groups as an essential resource – and they are across the globe and free. Groups typically meet each quarter and focus on a different topic each meeting.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Lead Ranking Automation 100

ANNUITAS

AUGUST 4, 2015

Maybe they learn of best practices from LinkedIn groups or narrow their selection sets via vendor web sites. Things happen, people are busy and re-delivery of the same content will only get you so far. At different stages of the buying cycle, buyers look to different sources for information.

Content Marketing 100

Content Marketing Buyer Personas Buying Cycle Demand Generation 100