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Sales, Big Data, Partnerships & Integration: A Conversation with Henry Schuck of DiscoverOrg and Mark Godley of HG Data

DiscoverOrg

What this means for DiscoverOrg customers is a 37% increase in the number of unique technologies available to filter and search by, and a 110% increase in unique links between searchable technologies and companies. The corresponding interview with Mark Godley has been simultaneously posted on the HG Data Blog. ~~.

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4 Cold-Call Lines That Don’t Creep Out Your Prospect

DiscoverOrg

Intent data refers to implicit behavior: that is, actions which link prospects to an issue or pain point. Welcome to Definite Creeper territory, where overzealous salespeople can easily tip their hand too much and make target buyers feel like they’re being stalked. Intent data includes: Web search history. Content subject or topics.

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Marketing Survey Results Reveal 3 Main Impact Areas for Success

DiscoverOrg

Due to unprecedented response and interest, the survey is being expanded, and you are welcome to make your voice heard by clicking the link below. The organizations sampled marketers, demand generation managers, and executives to learn the biggest and most common challenges to creating effective marketing campaigns.