Page 45 of 98 Previous | Next 
  • MODERN B2B MARKETING  |  SATURDAY, MARCH 14, 2015
    [Blog, Link] 13 Tips for Marketing Transformation: A Checklist for Change Agents
    Author: John Common If you’re reading this blog article, you already know that growing revenue in an integrated and measurable way is the new imperative for  modern marketing. It’s a challenge that alters the course of companies and careers. But actually DOING IT in the real world can sometimes feel impossibly complex. So what?
  • MODERN B2B MARKETING  |  TUESDAY, NOVEMBER 3, 2015
    [Blog, Link] Marketo Data Tells Us: Marketing Stats That Will Blow Your Mind
    Marketo Data Tells Us: Marketing Stats That Will Blow Your Mind was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Marketo Data Tells Us: Marketing Stats That Will Blow Your Mind appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. accomplishments.
  • VERTICAL RESPONSE  |  TUESDAY, JANUARY 20, 2015
    [Blog, Link] How to Garner Sweet Success on Instagram
    Business website: A link to your business website is a must. Gain more social media insight by subscribing to our weekly email newsletter. © 2015, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.
  • MODERN B2B MARKETING  |  THURSDAY, JULY 30, 2015
    [Blog, Link] 3 Actions for Marketers to Take During the Dog Days of Summer
    Actions for Marketers to Take During the Dog Days of Summer was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post 3 Actions for Marketers to Take During the Dog Days of Summer appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Reward them accordingly!
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 1, 2015
    [Blog, Link] [Ebook] 4 Key Ingredients to Include in Your Emails
    Ebook] 4 Key Ingredients to Include in Your Emails was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post [Ebook] 4 Key Ingredients to Include in Your Emails appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Add two parts content. How will they react?
  • MARKETING ACTION  |  WEDNESDAY, JUNE 25, 2014
    [Blog, Link] 10 Tips to Master the Art of Writing Micro-Copy for Social
    Save the lengthy speech for the blog. Example of a 100-character tweet by Actomatic: Our latest post: 5 Reasons Marketing Automation Rocks – [link] #marketingautomation. RT @Actomatic: Our latest post: 5 Reasons Marketing Automation Rocks – [link] #marketingautomation. 9. link]. Didn’t think so. Period.
  • MODERN B2B MARKETING  |  FRIDAY, OCTOBER 16, 2015
    [Blog, Link] [Ebook] Why You Can’t Live Without A/B Testing
    Ebook] Why You Can’t Live Without A/B Testing was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post [Ebook] Why You Can’t Live Without A/B Testing appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Take a look at the two digital ads below.
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Blog, Link] 10 Habits of Top-Notch Content Creators
    Whether it's in terms of blog posts, ebooks, case studies, or other marketing collateral, pumping out content not only at a high frequency but also at a high level of quality is a critical skill every marketer should hone. How often do you want to commit to publishing to your blog? Interview industry thought leaders for your blog.
  • SALES LEAD DYNAMICS  |  MONDAY, SEPTEMBER 24, 2012
    [Blog, Link] Find Your Business Development Comfort Zone.
    Fred the consultant has been Tweeting, Friending, Linking in, and blogging. Writing/Blogging. He’s also trying to set up a webinar and podcast series. In the past week, he’s had five one-on-one networking meetings and attended six local events. And now he wants to give workshops. Fred is dizzy from all this activity. Corporate.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, SEPTEMBER 30, 2012
    [Blog, Link] 35 experts weigh-in: How we create influence on Facebook
    ” BERNADETTE JIWA , of  Striking Truths : “I think one of the things that’s overlooked about FB is that you don’t have to have a huge presence there yourself to drive ‘traffic’ back to your blog. But on the Internet, we HATE rules. We HATE structure. And we sure don’t need any org  chart. Human.
  • B2B LEAD BLOG   |  THURSDAY, APRIL 7, 2011
    [Blog, Link] Web Clinic Replay: How Lead Nurturing Produced $4.9 Million Pipeline Growth in Eight Months
    Tweet As promised in my most recent blog post, below is the link to the MarketingExperiments Web clinic replay that looks at how one organization overcame stagnant sales, regardless of more marketing activity, through lead nurturing. link]. million in additional sales pipeline growth in eight months.
  • MODERN B2B MARKETING  |  MONDAY, APRIL 20, 2015
    [Blog, Link] Surviving on Swag Alone at the Marketing Nation Summit
    Surviving on Swag Alone at the Marketing Nation Summit was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Surviving on Swag Alone at the Marketing Nation Summit appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. And, yes, it was. Domo robot.
  • MODERN B2B MARKETING  |  WEDNESDAY, DECEMBER 16, 2015
    [Blog, Link] Hasta La Vista, Twitter Share Counter: How to Measure Engagement Without Social Share Counters
    While this has caused quite a headache for some marketers, Twitter did explain their reasoning on their blog. In this blog I’ll walk you through a couple ways you can adapt to this change: 1. Perhaps you’re just starting out your blog and you don’t have that many readers. But was this ever really a good measure to begin with?
  • CAPTORA  |  MONDAY, OCTOBER 26, 2015
    [Blog, Link] Key SaaS Metrics for Accelerating Growth
    Originally posted on [link]. The post Key SaaS Metrics for Accelerating Growth appeared first on Captora Blog. Executives love metrics, especially in the technology/Internet space. Metrics equal transparency and proactive improvement across key business metrics. First, evaluate your strategy and your go-to-market model. Trials? Demos?
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 15, 2012
    [Blog, Link] Unless you are absolutely sure, do not sponsor Marketing Made Simple TV
    One of the main reasons this blog is so popular, is that it is syndicated – many other sites publish the content here. We’ll also give you inbound links. And you can post all the shows on your blog too. Marketing Made Simple TV is also a syndicated show. Ditto for data firms, Data.com , Netprospex , Hoovers , etc.
  • VERTICAL RESPONSE  |  WEDNESDAY, JUNE 4, 2014
    [Blog, Link] Add Sizzle to Your Content with Eye Catching Images
    Using tools such as Pinterest , Instagram, and Facebook can help increase brand recognition, build a social media fan base, and draw traffic back to your site or blog. In addition to using stunning visuals or photographs to illustrate your blog posts, it can be fun to add inspiring or thought-provoking images to your Facebook page.
  • HUBSPOT  |  TUESDAY, NOVEMBER 10, 2015
    [Blog, Link] SWOT Analysis: Is Instagram Right for Your Media Brand?
    Most likely, you can digest more photos than blog posts or ebooks. Currently, there is no way to link to your site or drive traffic from the platform. You can’t just compel people into clicking your links: you need to provide information or an offer that delivers a strong value proposition. daily likes. The reason? Strengths.
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 6, 2012
    [Blog, Link] LinkedIn Group Moderation Rules: 5 Steps to Managing a Successful Community!
    Unfortunately, in order to provide a beneficial environment to their members, they will be forced to make some tough decision as fake LinkedIn profiles with zero or very few connections try to join their group or someone posts a link to something that is irrelevant to your members. ” having more than 900,000 members! would! 4.)
  • B2B MARKETING INSIDER  |  WEDNESDAY, AUGUST 19, 2015
    [Blog, Link] 3 Steps To Waltz Your Way To Lead Generation Success
    Call to Action (CTA) is a website button, image, text link that encourages a visitor to take an action by typically clicking on the button, visiting a landing page and filling out a form in return for some kind of content. Remove all site navigation and links in order to minimize distractions. Landing Page. Thank You Page. Conclusion.
  • MARKETING ACTION  |  THURSDAY, OCTOBER 24, 2013
    [Blog, Link] A Flock of Hummingbird SEO Comments
    Rather, as Joshua Steimle writes on Forbes , it has simply brought content to the forefront: “If you have original, high-quality content, and you have high-quality and relevant websites linking to your own website, then your website is still going to rank well.”. Here’s what we can tell you about the update itself. license.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 17, 2011
    [Blog, Link] Over 25 FREE Must-Have Marketing Books, Magazines, Courses, Tools and Conferences
    Free Kindle Books: I think this is one of the best deals ever- having your Kindle filled with Marketing books at no cost. I did a blog post with a bunch of free marketing books a few months ago, but here are a few that I missed. by Maria Pergolino So, if you know me you know I am pretty thrifty. Chief Content Marketer Magazine. BtoB Magazine.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 25, 2013
    [Blog, Link] Social Media Strategy for B2B Marketers: Content + Search + Social = Impact
    Examples of helpful content that can engage buyers in the early selection process might include: buying guides with product comparisons, white papers explaining strategies, case studies by other practitioners, video interviews with industry experts and blog posts explaining best practices. “So, how do we get started with social media?”
  • VERTICAL RESPONSE  |  THURSDAY, OCTOBER 15, 2015
    [Blog, Link] The Ultimate Guide to ‘Google My Business’
    Wouldn’t it be nice to see a display that instantly gives customers your location, address, hours of operation, phone number, link to your website and customer reviews? You can type in an update, or share photos, links or videos. Have you googled your business lately? What comes up? It’s not a pipe dream. Absolutely.
  • MODERN B2B MARKETING  |  MONDAY, JULY 7, 2014
    [Blog, Link] Content Marketing Mysteries – How to Find Your ROI Yeti!
    What blog post topics have the best engagement? was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Marketers are dedicating more and more technology, headcount, and budget to content marketing. But as these investments grow, the question arises: What’s the best way to measure that investment?
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 21, 2013
    [Blog, Link] Joint Forrester, ITSMA, and VisionEdge Marketing Survey Finds Marketers are Operationally Proficient but Strategically Stalled
    The results will be previewed at the ITSMA Marketing Leadership Forum in Napa ( [link] ) and presented in the June 4 webinar, Measuring and Communicating Marketing Performance ( [link] ). # # #. This blog is powered by WPEngine – the best WordPress hosting on the planet. Find New Customers is also a member of ITSMA.
  • WEBBIQUITY  |  MONDAY, APRIL 8, 2013
    [Blog, Link] 24 Exceptional Email Marketing Tips, Techniques and Tactics
    If there’s no link in the email, you won’t be able to track or measure your campaign, including the open rate, and more importantly, the click-through rate”) and segmenting your list to focusing on benefits and keeping your messages brief. Provide a link so users can sign up for email if they are not already on the list.”
  • JUNTA 42  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Blog, Link] Your Klout Score: Why You Need to Care Now
    First off, make sure you sign into Klout and work your profile by linking your Twitter, Facebook, YouTube and other accounts so that Klout can see your full online influence. Your blog commenting strategy can be dictated, in part, by using the Klout score as an indication of where you should be spending your time. So should you.
  • HINGE MARKETING  |  WEDNESDAY, JULY 22, 2015
    [Blog, Link] 12 Marketing Techniques to Increase Your Firm’s Visibility
    consistently updated blog allows your firm’s experts to contribute educational content that speaks to prospects’ issues and challenges. Optimize your website pages, blog posts, and other content landing pages. Your social media posts should deliver value, not just include links. Has web traffic increased?
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 5, 2015
    [Blog, Link] The Power of Word of Mouth Marketing & How You Can Do It
    The Power of Word of Mouth Marketing & How You Can Do It was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post The Power of Word of Mouth Marketing & How You Can Do It appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. But How Do You Do It?
  • HUBSPOT  |  MONDAY, JULY 20, 2015
    [Blog, Link] How to Master Content Marketing on LinkedIn
    And while updates serve as a great place to share your thoughts, linking in a blog post or interesting website will help you to provide an even richer source of insight. Share links to interesting articles, websites or videos. Use words that grab the readers and encourage them to click the link. Publish an article.
  • GENWI  |  THURSDAY, APRIL 30, 2015
    [Blog, Link] What is Sales Enablement?
    Now, sales enablement has become much more precise – Don Peppers defines sales enablement in 2015 as “the ability, by any sales rep, to systematically deliver a personalized, one-on-one customer experience” (source: [link] ). The Genwired Blog definition history saleforce sales enablement sales engagementEquipping. Coaching. Assessing.
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 19, 2014
    [Blog, Link] The 5 Pillars of a Successful Sales Pitch
    People do business with people they like. I’ve blogged about this before , but I can’t stress the importance of it enough – it’s a brutal truth of selling. The 5 Pillars of a Successful Sales Pitch was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Let us know in the comments below.
  • HUBSPOT  |  THURSDAY, JANUARY 9, 2014
    [Blog, Link] A Practical Guide to Planning a Successful Inbound Marketing Campaign
    Include social share buttons in the email, and make sure to include your tracking URL when you link to the report (again, HubSpot customers, you don''t need to do this). Write related blog posts. Blogs are a great, search-friendly way to attract people to your offer. Identify your audience. Values. Biggest challenges. HubSpot.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 16, 2012
    [Blog, Link] How B2B Buyers Really Use Social Media: Insights from the 2012 Buyersphere Report
    The full report can be downloaded at [link]. How B2B Buyers Really Use Social Media: Insights from the 2012 Buyersphere Report was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Some key findings: Overall use of social media in buying is still somewhat low. However, there is a big difference by age. 
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 10, 2015
    [Blog, Link] Build Customer Trust by Sending These 6 Emails
    Apologize for sending out the wrong deal, an inaccurate fact, or a broken link. Build trust by emailing through VerticalResponse – It’s free up to 1,000 contacts. © 2015, VerticalResponse Blog. The post Build Customer Trust by Sending These 6 Emails appeared first on VerticalResponse Blog. Need some examples?
  • MODERN B2B MARKETING  |  THURSDAY, JUNE 4, 2015
    [Blog, Link] Another Win for Digital Marketing: 4 Gamification Methods That Increase Conversions
    Another Win for Digital Marketing: 4 Gamification Methods That Increase Conversions was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Another Win for Digital Marketing: 4 Gamification Methods That Increase Conversions appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.
  • MODERN B2B MARKETING  |  FRIDAY, JULY 3, 2015
    [Blog, Link] Size Matters: How to Run a Virtual Event with 18,000+ Registrants
    Size Matters: How to Run a Virtual Event with 18,000+ Registrants was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Size Matters: How to Run a Virtual Event with 18,000+ Registrants appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Good question!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 21, 2016
    [Blog, Link] On Twitter’s birthday: How Twitter changed my life
    His firm has created art for me and was a sponsor of this blog for many years. Book links are affiliate links. Related Stories Lessons learned while deleting 274 blog posts 5 Ways to keep up with the avalanche of online customer feedback A Special Message for You: The Power of Personalized Marketing. Twitter chatter.
  • MODERN B2B MARKETING  |  MONDAY, JULY 6, 2015
    [Blog, Link] [Ebook] How to Sell Marketing Automation to Your C-Suite
    Ebook] How to Sell Marketing Automation to Your C-Suite was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post [Ebook] How to Sell Marketing Automation to Your C-Suite appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. What does the CMO care about? The CEO.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 12, 2011
    [Blog, Link] 6 Social Media Marketing Strategy Mistakes to Avoid
    Rather, you should focus on sending quality updates and including links to video, pictures, podcasts, or other pertinent news stories. 2. Today’s guest blog post is from Anni Wallace, social media strategiest for Sell My Timeshare blog, the popular travel resource. Here is a look at 6 mistakes you should avoid: 1.
  • HUBSPOT  |  TUESDAY, JUNE 26, 2012
    [Blog, Link] The Savvy Inbound Marketer's Daily, Weekly & Monthly To-Do Lists
    Log into HubSpot , Google Analytics (or any other marketing or website analytics you’ve set up), and any paid media campaigns to review dashboards for spikes, inbound links, and results compared to goals (you've set some goals , right?). Scan through and read articles from top blogs in your RSS feed. 10 Daily To-Do's. Listen.
  • WRITING ON THE WEB  |  THURSDAY, JANUARY 26, 2012
    [Blog, Link] 4 Content Marketing Goals for a Coach Website
    Compel readers to take action (simple sign-up form or contact link). That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. Oh, and have a GREAT blog, posted consistently. Content Marketing Goals for Your Website & Blog … and One Big Challenge.
  • SYNECORE  |  THURSDAY, DECEMBER 17, 2015
    [Blog, Link] What Can I Learn By Using Marketing Automation Software?
    Specifically, I would use lead nurturing emails to make sure they make it back to my website at least three times, obviously using the pricing page and consultation landing page as my featured email links. I may even redesign my website with this information in mind; if not my entire website, at least the homepage. Lead Quality. Return.
  • HUBSPOT  |  FRIDAY, JANUARY 20, 2012
    [Blog, Link] 10 Types of Updates to Power Your Social Media Presence
    Links to New Content - Whenever someone gets started with social media and blogging, I always tell them the lowest barrier to entry is by sharing your blog content in social media. This principle is applicable for not just blog content, but also for any new content you develop. 2.) Or they just hate reading.
  • BIZNOLOGY  |  TUESDAY, JULY 17, 2012
    [Blog, Link] Reddit is the 800-pound Gorilla in the room
    have been submitting links since before it had corporate owners and the only up-votes I have ever garnered have been forced, never organic. Image via CrunchBase. reddit  is the 800 pound Gorilla in the room and has been for years. None of my pieces have ever resulted in a fire storm. Not so anymore. Consider yourself warned. Stay tuned.
  • HUBSPOT  |  THURSDAY, FEBRUARY 17, 2011
    [Blog, Link] Understanding Online Community and Influencers with @Tamar Weinberg [@InboundNow #8]
    Why understanding and finding your industries influencers is key to your blogging success. Mutually beneficial pitches are always more like to get read and written about on their blog. After crafting an awesome SEO friendly blog post and hitting the publish button, your job is not done! Blogging Is Not an Overnight Process.
  • HUBSPOT  |  WEDNESDAY, MAY 23, 2012
    [Blog, Link] The Inbound Marketer's Complete Guide to Newsjacking
    If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! That's right, I'm working Kate Winslet into this blog post.
  • MODERN B2B MARKETING  |  WEDNESDAY, DECEMBER 3, 2014
    [Blog, Link] Black Friday and Cyber Monday Are Over. Now What?
    was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Author: Mike Moeller I am depressed.  Yes, I am one of those shoppers convinced to brave the dark, and the hordes of other people, to buy a new TV. It is beautiful. It is huge. love it. should feel happy and proud, but instead I feel used. Now What?
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 7, 2013
    [Blog, Link] The Simple Guide to Business – Messages so compelling, buyers hand over their email addresses
    Please note: We added a link for the terrific white paper on B2B demand generation, How to Find New Customers at top right. We love to read your comments and appreciate those who share our blog posts on social media. This blog recommends the great WordPress hosting of WPEngine. “Email is the backbone of business today.
  • HUBSPOT  |  TUESDAY, NOVEMBER 13, 2012
    [Blog, Link] 20 Stats Every Global Social Media Marketer Should Know
    That's why we've collected 62 stats that help paint a picture of how social media works around the world , 20 of which we're going to highlight in this blog post. 15) Young men in Sweden spend the most internet time playing online games, while young women spend their time online reading for leisure or blogging. Everyone talks about it.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 14, 2011
    [Blog, Link] Ready to Nurture? Simply Remember Your A,B,C's
    Ardath Albee, author of eMarketing Strategies for the Complex Sale, writes extensively about how to develop customer personas on her blog. B is for Behavior. And design does matter (link to). He blogs at www.theinnovativemarketer.com and you can follow him on Twitter @sgersh The answer is simple as A,B,C.
  • NUSPARK  |  THURSDAY, AUGUST 9, 2012
    [Blog, Link] A Social Media Measurement Dashboard; One Approach
    There really is no “right” way to measure social media.   The more blogs and books you read on the subject, the more confused you probably get.  Keep in mind, that a big part of social media is sharing your own content, otherwise how do potential prospects find your blog or landing page?  A re your social media efforts working?  REACH.
  • MODERN B2B MARKETING  |  TUESDAY, JUNE 9, 2015
    [Blog, Link] Dear Sales, Marketing Automation Is for You, Too!
    was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Dear Sales, Marketing Automation Is for You, Too! appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. As a member of the sales team, you’ve probably asked your marketing team, “Hey, what’s in it for me?”
  • SAZBEAN  |  TUESDAY, OCTOBER 4, 2011
    [Blog, Link] HOW TO: Leverage LinkedIn for Your SEO Campaign
    Try targeting blogs as link resources. Not only do people trust blogs, they’re one of the most effective ways to both build your brand awareness and get high-quality content links that point back to your website. On the other hand, blogs are often overrun with coverage and link requests from online marketers.
  • VERTICAL RESPONSE  |  TUESDAY, JUNE 3, 2014
    [Blog, Link] 6 Ideas to Refresh Your Email Marketing [Guide]
    We agree. (If you need a little help gauging these rates, check out our recent blog post on this topic). One of the easiest ways to do this is to include social media links. With a few tests, you’ll know if your refreshed emails are effective. © 2014, VR Marketing Blog. Good question. Check them out: 1.
  • AGILE B2B COPYWRITER  |  SUNDAY, FEBRUARY 6, 2011
    [Blog, Link] K’s Top Five for the Week – February 6
    21 Real Blog Metrics Your Company Needs to Track via @junta42 by @HeidiCohen. Blogs are the original social media. While Facebook, Twitter, and other social media sites get a lot more of the hype, blogs really can be the powerhouse tool in your social media marketing mix. Do you find these weekly roundups helpful? Thanks!
  • HUBSPOT  |  THURSDAY, JANUARY 29, 2015
    [Blog, Link] 14 PowerPoint Presentation Tips to Make Your PPT Designs More Effective [+Templates]
    If the presentation has a problem (like an unintended font, a broken link, or unreadable text), then I’ve probably failed the test. Tradition says that if you want to show a website in a PowerPoint, you should just create link to the page and prompt a browser to open. Expertise means nothing without a good presentation to back it up.
  • HUBSPOT  |  FRIDAY, JUNE 15, 2012
    [Blog, Link] 26 Social Media Marketing Hidden Treasures You Never Knew Existed
    This blog post is going to take you on a tour of the most popular social networks marketers are using, and show you the little features you didn't know about -- but will help you meet your monthly goals just a little bit faster and easier! But when you do take the time to investigate the nooks and crannies of popular social networks.
  • THE NEW STRATEGIST  |  WEDNESDAY, MARCH 20, 2013
    [Blog, Link] Social Media Sommeliers – Choosing perfect pairs of social networks
    Here’s what Ric Dragon [link] had to say: “I’m of the mind that the Twitter/G+ combo is killer.  G+ is more open than FB, and it’s easier to share blog-type posts publicly. Twitter, Twitter, of course, is the place for garnering those weak-link connections – those people with whom you share an affinity. Smart stuff, to be sure.
  • HUBSPOT  |  MONDAY, OCTOBER 1, 2012
    [Blog, Link] A Step-by-Step Guide to Flawless On-Page SEO [Free Template]
    Well, this blog post is going to make it even more awesome, because it's going to walk you through how to use that template. free tool like Xenu's link crawler can give you an export of all of your pages, which can serve as an audit of your site that delivers all the pages you’ll need to optimize. Step 11: Link It Up.
  • MODERN B2B MARKETING  |  WEDNESDAY, MAY 27, 2015
    [Blog, Link] Beyond the Hype: 3 Steps to Making Account-Based Marketing Work for You
    Beyond the Hype: 3 Steps to Making Account-Based Marketing Work for You was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Beyond the Hype: 3 Steps to Making Account-Based Marketing Work for You appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership.
  • VERTICAL RESPONSE  |  MONDAY, DECEMBER 23, 2013
    [Blog, Link] How to Spot a Bad SEO Proposal
    “We will get you 100k backlinks in 1 month”: While they might be able to actually get this done, the links are close to valueless and more than likely will get you penalized by Google. Can you send me a list of the links you obtain?” The post How to Spot a Bad SEO Proposal appeared first on VR Marketing Blog. Problem #1.
  • MODERN B2B MARKETING  |  WEDNESDAY, SEPTEMBER 25, 2013
    [Blog, Link] The State of Native Advertising: Are Pinterest’s Paid Promotions a Bad Idea?
    But do Slate readers carefully examine each link, or do they just click? was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. That blurring, of course, is exactly what makes native advertising (like Pinterest’s plan to launch promoted pins) so effective. Brief History of Native Advertising.
  • MODERN B2B MARKETING  |  MONDAY, SEPTEMBER 23, 2013
    [Blog, Link] 7 Best Practices for Email Deliverability
    Best Practices for Email Deliverability was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. While 82% inbox placement is not a horrible number, marketers would agree that there is certainly room for improvement. Your reputation as a sender is crucial. Follow the trust and engagement mantra.
  • MARKETING ACTION  |  TUESDAY, JANUARY 13, 2015
    [Blog, Link] What It Takes to Optimize Your Brand’s Organic Search Visibility
    It seems like only yesterday that a brand new company could launch a site, bake some bolded and italicized keywords into each page, prop up a few cookie-cutter articles on free blog platforms for instant backlinks, and watch the organic search traffic start rolling in. Search engines view Page B as having the superior link profile.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Blog, Link] Confessions of a “Type A” Blogger
    Help others get linked, promoted, retweeted, liked, mentioned, followed, engaged, connected – do it MORE than you expect in return! Guest blog for others, promote tweets, mention and follow thers, link to good content – and do it often! Follow her on Twitter @Taryn44 |and through her blog,  SoMeffect. Be bold. Have FUN!
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 20, 2014
    [Blog, Link] 5 Small Businesses Excelling on Social
    Death’s Door Spirits keeps its social media presence light, with images, lists of ingredients, links to reviews, and more. Get the VR Buzz delivered daily to your inbox. © 2014, VR Marketing Blog. The post 5 Small Businesses Excelling on Social appeared first on VR Marketing Blog. Epicurean Connection. Website.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 11, 2014
    [Blog, Link] Is Your Content Like Spinach? 8 Ways to Make it Taste Like Chocolate Cake
    Feature photos on your blog posts. Enhance blog posts. Peppering your company blog with videos creates visual variety, and encourages visitors to stick around. Promote the presentation in a related blog post. blog post gives you space to provide additional information and context for readers. Humans are visual.
  • MODERN B2B MARKETING  |  MONDAY, SEPTEMBER 24, 2012
    [Blog, Link] Sights of Dreamforce 2012
    Sights of Dreamforce 2012 was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Rick Siegfried Some of you may remember a little post I did last year entitled Sights of Dreamforce 2011. Well, I decided to return this year with Sights of Dreamforce 2012.
  • HUBSPOT  |  FRIDAY, FEBRUARY 19, 2016
    [Blog, Link] No Internet, No Problem: 12 Tips for Staying Productive Offline
    Read this blog post to learn more about how to subscribe to podcasts using the Podcast and Stitcher apps.). 3) Do a "brain dump" writing exercise. Then, you can start prioritizing them, making a to-do list, and thinking about who could execute on each item. 4) Come up with a few weeks' worth of blog topics. We've all been there.
  • MARKETRI  |  MONDAY, JANUARY 27, 2014
    [Blog, Link] Should CPAs Get a “Bye” from Marketing During Tax Season? Not if They Want to Be “Inactive” for the Rest of the Year!
    More specifically, it’s the concept of “evergreen” blog posts and other content that will help you pull out another play. blog post about succession plans in family businesses or how to uncover fraud in the workplace are always fan favorites. Because YOU WANT TO GO TO THE SUPER BOWL!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 7, 2014
    [Blog, Link] Why Hackers Take Down Sites (and How to Protect Yourself)
    Blameless users simply trying to accomplish a routine task (such as order a product or read a blog) are unable to proceed due to a denial of service attack (often referred to as a “DoS” or “DDoS” attack). Book link is an affiliate link. The Truth About the Blog Supremacists. As it turns out, I was half right.
  • MODERN B2B MARKETING  |  MONDAY, DECEMBER 7, 2015
    [Blog, Link] The Paradigm Shift of the Acquisition Model: The Best Customers Are the Ones That Last a Lifetime
    Author: Matt Zilli Companies spend the majority of their marketing budgets on customer acquisition, but once acquired, those hard-won customers tend to languish. And this is particularly prevalent with companies marketing exclusively to consumers. Strategic Shift Is in the Air. No thanks). Email Is Your Best Retention Ally. Because it works.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 25, 2015
    [Blog, Link] Build Your Marketing Strategy Like a Construction Site
    It’s especially important to remember that you cannot have some people creating campaigns, some blogging , and then others posting on social media and not talking to each other. Author: Aseem Badshah Don’t let the title fool you. know what you’re probably thinking, “A construction site?! You mean messy, dirty, and disorganized?”. Dig a Hole.
  • MODERN B2B MARKETING  |  WEDNESDAY, AUGUST 13, 2014
    [Blog, Link] How (and Why) to Personalize Content on the Web
    For example, the CEO of a software companymight see one call-to-action at the bottom ofa blog post, while the CEO of a healthcarecompany (reading the same blog post) seesanother. How (and Why) to Personalize Content on the Web was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 1, 2012
    [Blog, Link] 5 CEO-Worthy Metrics for Demonstrating Inbound Marketing Success
    These include SEO rankings, inbound links, articles published, content downloads, reach (e.g. Twitter followers, Facebook fans, LinkedIn followers, blog subscribers), comments, retweets, Likes, shares, clicks, traffic, leads… and so many more.  But be careful about measuring activity, not results. Social engagement, not just reach.
  • THE FORWARD OBSERVER  |  MONDAY, SEPTEMBER 16, 2013
    [Blog, Link] The Secret to B2B Landing Page Construction: Foundation and Framing
    Artillery B2B Marketing Blog > The Forward Observer With the right supporting infrastructure and framework, landing pages can help B2B marketers increase the number and quality of leads. Remove all site navigation and links in order to minimize distractions. Landing pages are instrumental in B2B lead generation today.
  • MODERN B2B MARKETING  |  WEDNESDAY, AUGUST 20, 2014
    [Blog, Link] 1+1=3 – How Partner Marketing Defies the Laws of Math
    If you can identify joint customers, you’ll be opening the door to co-marketing opportunities – event sponsorships, speaking opportunities, joint webinars, guest blogging, case studies, content assets…the sky’s the limit. Personally, I was excited about the partnership for another reason – it’s a great example of partner marketing.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 18, 2015
    [Blog, Link] 4 SEO Tactics to Embrace in 2015
    In 2009 Google’s Matt Cutts posted on the official Google Blog , "Google doesn’t use the ''keywords'' meta tag in our web search ranking." Decide upon a topic for a page or blog post. Within the body content create anchor text links to a similar page on the site. Remember when the meta keyword tag was popular? Conclusion.
  • VOLACCI  |  FRIDAY, NOVEMBER 15, 2013
    [Blog, Link] Increase Productivity With Mac Keyboard Shortcuts
    Also, here is a link to a spreadsheet that I have created that has all of the below shortcuts and more! If that is the case, you can open a link in a new tab by clicking a link with the wheel button. and clicking each link.  . and read some other great blog posts.  . Everything was done by keyboard. Shift + T.
  • MODERN B2B MARKETING  |  THURSDAY, FEBRUARY 12, 2015
    [Blog, Link] 4 Steps to Running a Successful Twitter Chat
    My favorite way to promote a twitter chat is to write a blog post on the partner’s website (assuming they have a blog option), because it 1) helps feed their content machine, 2) exposes your company to their audience, and 3) drives their audience to your social accounts. Author: Shanna Cook So you want to run a Twitter Chat—awesome!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 11, 2013
    [Blog, Link] Case study: Fox Sports connects social media to advertiser revenue
    Engaging with your fans or followers through social media dialogue, polls and interactive competitions are quite popular, but they are not easily discoverable or linked to revenue generation – These online competitions are generally run in isolation through a Facebook page, website or other social media platform.
  • HUBSPOT  |  SATURDAY, MARCH 23, 2013
    [Blog, Link] How to Search an Entire Website in Google With Site:Search [Quick Tip]
    blog. , or info. ) you enter. For instance, in Step 2 when I searched our blog for a Facebook stat, some results from a long time ago -- like 2010 -- came up. Surface content to link to. Google's pretty good at surfacing relevant content based on your search query. Enter the Google site:search. Step 1: Go to Google.com.
  • MODERN B2B MARKETING  |  WEDNESDAY, JUNE 10, 2015
    [Blog, Link] Drop the “Social” Prefix Already…It’s Just “Selling”
    Author: Ray Carroll “Social selling”. In our modern digital times, we’ve all heard this term. And, it has become pretty dominant in the industry. But is this really the only thing sales teams should be focused on? In short, it seemed like a monumental waste of time. It was like trying to find a needle in a haystack. Let’s go deeper though.
  • HUBSPOT  |  TUESDAY, MAY 24, 2011
    [Blog, Link] 7 Ways to Integrate Search Engine and Social Media Marketing
    As a marketer, it is critically important to have social media sharing buttons on your blog and website to encourage visitors to share content in social media. Include Links in Social Profiles - The links in social media messages such as tweets and Facebook status updates are traditionally no-follow links.
  • MODERN B2B MARKETING  |  MONDAY, OCTOBER 5, 2015
    [Blog, Link] 4 Ways That Financial Services (and Other Small Teams) Can Use Their Size to Their Advantage
    Author: Renata Bell While many players in the financial services industry often struggle with building customer loyalty, credit unions have some of the most loyal customers around. However, while having a loyal customer base may help to facilitate their marketing efforts, credit unions still face a common challenge—being strapped for resources.
  • B2B LEAD GENERATION BLOG  |  MONDAY, FEBRUARY 17, 2014
    [Blog, Link] Email Copywriting: 3 tactics for delivering value over perceived cost
    As luck would have it, I’ve arrived just in time for the  Email Messaging (overview of the online version of the course at that link) Workshop on “Writing Effective Email Copy,” led by Dr. Flint McGlaughlin, Managing Director, MECLABS. Email Marketing: 2 campaigns that used innovative creative to generate leads [More from the blogs].
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 8, 2014
    [Blog, Link] Trendspotting: Ello, are you there?
    was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Author: Ellen Gomes Have you heard about Ello? It’s the latest social network on the block, and it’s being touted as the “anti-Facebook.” It’s an ad-free, invite-only social network, and beautifully designed. Ello, Nice to Meet You! Social Features.
  • MARKETING ACTION  |  FRIDAY, JULY 31, 2015
    [Blog, Link] How to Get a Bigger Bang from Your Press Releases
    For another thing, as you probably know, you used to be able to put follow-enabled links in press releases, to make it easy for people interested in your news to find out more. The post How to Get a Bigger Bang from Your Press Releases appeared first on Marketing Action Blog - Act-On. Press releases drew eyes. But there’s still hope!
  • MODERN B2B MARKETING  |  TUESDAY, JUNE 21, 2016
    [Blog, Link] Attribution Matters: Demystifying Social ROI in B2B Marketing
    Attribution Matters: Demystifying Social ROI in B2B Marketing was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Attribution Matters: Demystifying Social ROI in B2B Marketing appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Awesome! Measure Your ROI.
  • FEARLESS COMPETITOR  |  THURSDAY, FEBRUARY 16, 2012
    [Blog, Link] Mad Marketing TV – Actionable Marketing for a Mad World
    Mad Marketing TV is an online TV show about B2B marketing and sales that airs twice a week — on YouTube at [link] as well as via a blog at madmarketing.tv. Via the blog at www.madmarketing.tv. This summary of Mad Marketing TV was created for the press. We wish to share it with you, as you may be unfamiliar with the show.
  • SYNECORE  |  WEDNESDAY, NOVEMBER 4, 2015
    [Blog, Link] Paid Advertising 101: Understanding Search and Display Advertising
    Having said that, even if your competition enters a higher auction bid than yours, you can still win a higher position at a lower price by using highly relevant keywords, ads, and extensions (ad extensions show extra business information with your ad, such as an address, phone number, store rating, or additional webpage links). Read on.
  • MODERN B2B MARKETING  |  THURSDAY, MAY 29, 2014
    [Blog, Link] 4 Reporting Features You NEED in Marketing Automation
    You need a platform that links won deals to the marketing activities you have executed. 3. Reporting Features You NEED in Marketing Automation was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Author: Frank Passantino Every marketing automation platform uses some type of reporting.
  • MODERN B2B MARKETING  |  MONDAY, MAY 18, 2015
    [Blog, Link] Shoot for the Stars! 4 Ways to Bring It with Your Marketing Automation Platform
    Ways to Bring It with Your Marketing Automation Platform was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post Shoot for the Stars! Ways to Bring It with Your Marketing Automation Platform appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Yes, yes I did).
  • BIZNOLOGY  |  TUESDAY, MAY 6, 2014
    [Blog, Link] Lurkers are the 99.989% of Social Media
    It’s happened like this over and over: photography, filmmaking, recording, radio, television, computing, the Internet , message boards, blogging, and now social media. Anyways… So, as a result, we’re entering a world with fewer and fewer active Internet-, Web-, Blog-, Social Media - and Content-Creators. 900-90-9-1.
  • MODERN B2B MARKETING  |  WEDNESDAY, MARCH 16, 2016
    [Blog, Link] 3 Technology Trends Powering Account-Based Marketing
    Technology Trends Powering Account-Based Marketing was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link] The post 3 Technology Trends Powering Account-Based Marketing appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. Visibility of Digital Footprints .
  • HUBSPOT  |  WEDNESDAY, MARCH 7, 2012
    [Blog, Link] How Marketers Can Use Evernote to Organize and Simplify Their Lives
    Content Creation: Draft Blog Articles and Ebooks. Draft Articles: When it's time to write a blog article, I open up the app, create a new note, and start typing away. This blog article you're reading right now -- and many before it -- were drafted in Evernote before getting loaded into the HubSpot blogging tool. back up.
  • HUBSPOT  |  THURSDAY, OCTOBER 30, 2014
    [Blog, Link] 7 Current Design Trends Every Marketer Should Know
    Learn how on the Design Hub Blog. . 3) Detailed Cut-Out Images With Solid Light Background. On their homepage, this interior design company uses large blocks to quickly show visitors samples of their work and have a link attached to lead visitors to more information about that specific project. . What are the benefits? . Design
  • MODERN B2B MARKETING  |  WEDNESDAY, FEBRUARY 3, 2016
    [Blog, Link] Take to the Open Road: Reduce Rework and Automate the Buyer Journey Without Flowcharts
    If you use flow-based logic to automate your trip, you will constantly have to program this question after each interaction along the journey, then link together all of the potential decision points that may or may not happen. Rethink customer interactions. The answer: smart automation. Automate the road trip . Get behind-the-wheel.
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 24, 2011
    [Blog, Link] Laugh and Learn featuring @fearlesscomp | Episode 31 : Thank an Engineer
    Thanks to the Savvy Sisters and their B2B marketing blog , we have the results of the campaign. Amber Pizano, Video Marketing Manager, Texas Instruments, shared the objectives and results on the Social Media B2B blog. Forward video link to a peer or friend. B2B Lead Generation | Laugh and Learn Episode 30 | Thank an engineer.
<< 1 2 ... 43 44 45 46 47 ... 97 98 >>