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  • TRADESMEN INSIGHTS  |  TUESDAY, SEPTEMBER 14, 2010
    [Blog, Link] Industrial and B-to-B Marketers: Can You Take Our Social Media Survey?
    Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. take my survey [link]. Blog at WordPress.com.If you give us your email, we’d be happy to send you the results. The more responses, the more meaningful the results. Click here to take the survey. Thanks for taking the time.
  • WRITTENT  |  FRIDAY, SEPTEMBER 19, 2014
    [Blog, Link] 11 Steps to Effective Website Copywriting
    Check that all links are working. It is important that the links in you website copy work properly. All links should be checked often to make sure that they are leading to the right page. That said, most or all of your website links should be internal, meaning that they point to other content on your own website.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 12, 2011
    [Blog, Link] Should I Open A New Social Channel? 5 Questions To Ask Yourself
    Technorati : Register your blog with this site that hosts a collection of writers and blogs for Business, Entertainment and Technology. Reddit : Upload articles, create a following and drive traffic to your site or blog. Questions To Ask Yourself was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].
  • FEARLESS COMPETITOR  |  WEDNESDAY, MARCH 6, 2013
    [Blog, Link] Awash in an Ocean of Content, Companies with the best Buyer Insights win the digital marketing battle
    Notice how fast this blog is? Author : Buffer, Inc Website : [link] --> The post Awash in an Ocean of Content, Companies with the best Buyer Insights win the digital marketing battle appeared first on Fearless Competitor. 'Buffer Buyer Insights are what separate the best marketers in their digital marketing campaigns. Think about it.
  • FEARLESS COMPETITOR  |  MONDAY, SEPTEMBER 26, 2011
    [Blog, Link] A Terrible Prospecting Email Example
    As we pointed out in this blog article “ The Current State of B2B Demand Generation “, most companies still use email as their main lead generation tool. Link to Video clips of product demo appears here.). Lead Generation Companies | How NOT to Prospect Using Email and Video. Never got a response. Waited and waited.
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 14, 2010
    [Blog, Link] Business Marketer’s Secrets to Content Marketing Success
    Content Rules , How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business - by Ann Handley and C.C. Rules for Content Marketing : Blog post. You’ve created a new white paper. Now what? Posting it on your website is just the beginning. Founder of Junta 42. Ann Handley.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 13, 2011
    [Blog, Link] Twitter By The Numbers: Are You Listening to 100 Million Voices?
    I’ll provide links to my top tips and tricks. “How do you find the time to tweet or blog? You can also connect with me on  LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. Last week, Twitter announced it had reached  One hundred million voices  or active users. 40% just listen. Photo Source.
  • HUBSPOT  |  WEDNESDAY, AUGUST 22, 2012
    [Blog, Link] 9 Chances for Website Conversion Optimization You Don't Want to Miss
    This very blog, for example, uses it on our blog subscription CTA at the top right-hand sidebar as well as on our blog subscriber landing page. Check out what we did with our blog CTA for our ebook, " The Essential Step-by-Step Guide to Internet Marketing ," for example. Share landing page links in social media.
  • TOM PISELLO  |  TUESDAY, NOVEMBER 23, 2010
    [Blog, Link] How to Measure and Present the Effectiveness of Your Content.
    Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Learn More The responses of other experts can be found at: [link] Posted by Tom Pisello at 7:45 AM Email This BlogThis! Do White Papers Still Engage?
  • VERTICAL RESPONSE  |  THURSDAY, SEPTEMBER 5, 2013
    [Blog, Link] Turn Customers into Advocates
    If it’s comments on your blog and your Facebook page, you are welcome to delete them. I have seen things written about me on other blogs and I have seen…comments defending me, but I would never add fuel to the fire by linking to the post and saying, ‘Go over there and tell them that they’re wrong and what you think.’”.
  • DIGITAL VOICES  |  FRIDAY, OCTOBER 4, 2013
    [Blog, Link] This Week in Digital Strategy 10.4.13
    Otherwise, their websites would bear tell-tale signs of a business clueless to mobile: tiny text, tinier links, and a jumbled layout. 'Happy Friday, everyone! This was another busy and informative week in the world of digital strategy. We have rounded up all the best articles relating to social, mobile, analytics, and cloud technologies.
  • B2B INTERNET MARKETING STRATEGIES  |  SATURDAY, MAY 15, 2010
    [Blog, Link] Debunking the Viral Coefficient
    Hotmail went viral because its users spread the word about Hotmail every time they sent an e-mail through the Hotmail service that included a link encouraging all e-mail recipients to sign up for a free Hotmail account.  Viral marketing has long been the Holy Grail of Internet marketing.  Congratulations! Viral bliss awaits you.
  • SOCIAL MEDIA B2B  |  FRIDAY, FEBRUARY 15, 2013
    [Blog, Link] 5 Ways to Use B2B Social Media to Break Company Silos
    These could be simple pre-sales questions that can be easily answered with a link to an FAQ document, or they could be customer service issues that need to be addressed by a customer service rep. Get Product Team Blogging. The marketing or social media team usually own a blog at most B2B companies. With silos.
  • TOM PISELLO  |  THURSDAY, NOVEMBER 18, 2010
    [Blog, Link] How Do You Get Started in Content Marketing?
    Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers. Stage in buying cycle (discovery, awareness, consideration, preference, decision, post-purchase) Marketing channel (website, download, tool, blog, e-mail, etc.).
  • MARKETING ACTION  |  TUESDAY, MAY 20, 2014
    [Blog, Link] Deliverability: 8 Tips for Getting Your Email Into the Inbox
    'Editor’s note: The Tim Asimos post you are about to read was published on the circle S Studio blog a few days ago. weekly blog update), don’t just assume that they’d also like to start receiving tons of other messages (e.g. We liked it so much that we’re republishing it here today. promotional emails or content offers).
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 1, 2014
    [Blog, Link] Looking for Higher Marketing ROI? Engage Your Customers
    Engage Your Customers was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Maggie Jones Every year, marketers spend billions of dollars attracting new business – on average, marketers spend 56% of their marketing budgets on acquisition. The ROI of Engaging Customers.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 21, 2012
    [Blog, Link] Four “New Marketing” Skills You’d Better Learn Quick
    You can connect with Matt via email , Twitter , LinkedIn or his blog. If you understand (and read) nothing else, understand that the most important drivers of successful SEO and inbound marketing are 1) great content, and 2) inbound links that demonstrate others are validating your great content. But that’s just the tip of the iceberg.
  • YOUR SALES MANAGEMENT GURU  |  MONDAY, JANUARY 17, 2011
    [Blog, Link] Sales Management: The Need for Creativity
    Past blogs and our monthly newsletters have covered personality styles and time management so this week I thought I would address creativity. link]. Blog:  www.YourSalesManagementGuru.com. Sales Management: The need for creativity! There is no question about it, top performers are more creative that your average salespeople.
  • WINDMILL NETWORKING  |  FRIDAY, NOVEMBER 30, 2012
    [Blog, Link] Google Authorship: Are Top Social Media Influencers Using It?
    It allows content creators to connect their blog posts, articles, videos, and other content to their Google+ profiles. Among other uses, this tool shows whether Google sees the content as having a verified Authorship link with a Google+ profile. Link to all your other social media profiles from your Google+ profile. future.
  • WINDMILL NETWORKING  |  MONDAY, APRIL 9, 2012
    [Blog, Link] LinkedIn Sales Prospecting Advice: 6 Ways to Touch the Untouchable on LinkedIn
    Simply find that person on the members tab for any particular group and you will find a “see activity” link under any given name.  If they display their blog, comment on the blog.  Make sure you also check the profile for a phone number, email address, or a link to a website that may allow you to contact them off LinkedIn.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 15, 2013
    [Blog, Link] What Three Adjectives Describe Your Brand? Here’s How to Find Out
    Also, make sure you take a look at how you communicate your brand values through content pieces and your marketing blog. As I wish you luck on your simple brand audit, wish me luck as well because ironically enough as I submit this blog post, I am going on a date with the same person who asked me the question about my brand. Pivot!”.
  • MODERN B2B MARKETING  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Blog, Link] How to use an Event App to Capture Leads and Get Some Attendee Love
    Immediately provide a download link – preferably on the registration confirmation page. These forms can be linked to content inside the app – you might link a form about a topic to a related session in the agenda. So, until cloning yourself becomes a viable option, a mobile app for your event might be the perfect solution.
  • MARKETRI  |  TUESDAY, DECEMBER 18, 2012
    [Blog, Link] Introduction to JDSupra: A Powerful Marketing Tool for Attorneys and Law Firms
    To this end, blogging, sharing content on social media, and creating a content-rich website are essential marketing tactics. As I noted in a previous blog post , even the greatest content marketer in the world can not reach EVERY prospect on his/her own. Blog and Website Links. But why stop there? What is JDSupra? Search.
  • MODERN B2B MARKETING  |  THURSDAY, NOVEMBER 7, 2013
    [Blog, Link] Want to Create Innovative Content? Do These 3 Things
    Do These 3 Things was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: DJ Waldow According to Ann Handley, Chief Content Officer at MarketingProfs, the formula for innovative content marketing is…. Useful x Enjoyable x Inspired. ” So What Do Those Terms Mean? Useful. Enjoyable.
  • LEADER NETWORKS  |  MONDAY, APRIL 23, 2012
    [Blog, Link] Time For You To Shine Online!
    Another approach, if you already have a blog, an article or other information of value to the community, would be to email the community manager and ask if they would be interested in the information. Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778Do the discussion topics interest you?
  • LEADER NETWORKS  |  FRIDAY, JANUARY 14, 2011
    [Blog, Link] A Conversation About B2B Online Communities
    Writing a blog on a regular basis means you spend a lot of time listening to your own thoughts and writing them down. Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778. Re-reading this interview, I was struck by how Bob uncovered a certain amount of online history.
  • WEBBIQUITY  |  MONDAY, MARCH 14, 2011
    [Blog, Link] What’s So Funny About Social Media and Online Marketing? 2010 Edition
    Anyone can tweet, post or email a funny or clever link and waste a few minutes of your day. Top 20 of the Most Hilarious Spelling Mistakes on Resumes and Cover Letters by Resumark Blog. by Graphic Design Blog. This post is more ambitious: wasting your entire day. Maybe not today. When your spouse or significant other is away.
  • THE FORWARD OBSERVER  |  WEDNESDAY, MARCH 12, 2014
    [Blog, Link] B2B E-mail Marketing Pro-Tip: Understand Your Sales Cycles
    'Artillery B2B Marketing Blog > The Forward Observer. B2B marketers who link email marketing with their buyer''s journey for lead nurturing will have more success than sending "batch and blast" emails. When used properly, email marketing is one of the most powerful weapons in a B2B marketer’s war chest. Let’s get our name out there.”
  • MODERN B2B MARKETING  |  TUESDAY, APRIL 12, 2011
    [Blog, Link] Why Marketers Should Think Like Entrepreneurs
    To learn more how to improve your B2B marketing strategies, subscribe to the Modern B2B marketing Blog RSS feed or follow Marketo on Twitter. Why Marketers Should Think Like Entrepreneurs was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. If you do, it’s easy to miss out on prime opportunities.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, MAY 26, 2010
    [Blog, Link] How to measure 5 popular social media channels
    Read his blog here [link]. He suggests that brand awareness is the new measuring stick of a successful marketing campaign and says that only the first set of eyeballs are the ones you pay for—everything after that is word of mouth. Social media can offer some very accurate metrics for ROI. How many social shares did the post get?
  • HUBSPOT  |  MONDAY, OCTOBER 11, 2010
    [Blog, Link] Answered: 10 Questions About Website Redesign
    Where should your blog live? Marketers often wonder whether their blog should be part of their site, hosted on a separate subdomain or living on an external blogging platform like Wordpress. If blogs get people to your site, what gets people to your blog? Know what you are getting into before you sign the contract.
  • MODERN B2B MARKETING  |  TUESDAY, OCTOBER 28, 2014
    [Blog, Link] 4 Content Marketing Productivity Killers
    For new content assets, consider promoting them through email, social, paid campaigns on search, organic campaigns on search, paid programs like content syndication and sponsored emails and your blog. 'Author: Dayna Rothman Being a content marketer is hard. know that first hand! Too Much Guessing. It takes time to manage a team of writers.
  • VERTICAL RESPONSE  |  MONDAY, APRIL 8, 2013
    [Blog, Link] Google Adwords Changes You Want to Know
    For example, if you have a retail location, when your store is open, you can have ads that show links to a store locator, as well as your business phone number for mobile users. After business hours, you can sets ads to only show links to your website where customers can place online orders.  © 2013, VR Marketing Blog.
  • HUBSPOT  |  TUESDAY, JULY 17, 2012
    [Blog, Link] An Introduction to 7 of the Most Popular Social Networks for Business
    Twitter hit its 5 millionth user this past February, and the network is active and abuzz with links, chatter, one line self reflections, and just plain content. You can also embed your videos in your blog or on other social networks so the videos can get more reach. People expect different type of content on each social media network.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 11, 2014
    [Blog, Link] Is Your Content Like Spinach? 8 Ways to Make it Taste Like Chocolate Cake
    Feature photos on your blog posts. Enhance blog posts. Peppering your company blog with videos creates visual variety, and encourages visitors to stick around. Promote the presentation in a related blog post. blog post gives you space to provide additional information and context for readers. Humans are visual.
  • VERTICAL RESPONSE  |  MONDAY, JULY 29, 2013
    [Blog, Link] Get Your Content to Stand Out from the Crowd
    Everywhere you look, there’s a webinar/podcast/blog post telling you to jump on the bandwagon and produce engaging, relevant content and your business will boom. They write about three times a week for our  blog  and also create  guides , infographics and a bunch of other stuff. © 2013, VR Marketing Blog. Be Engaging.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 24, 2012
    [Blog, Link] The Secret to Great Marketing [Infographic]
    The Secret to Great Marketing [Infographic] was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Until recently, each company had to figure all this out on their own. And this prevented a lot of companies from adopting and being successful with marketing automation. Until now. You’re not alone. Why a nation?
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 13, 2014
    [Blog, Link] Here’s A Key Mistake That Many Marketing Automation Buyers Make
    Here’s A Key Mistake That Many Marketing Automation Buyers Make was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. For example, for a database of up to 100,000 contacts, most vendors charge somewhere between $2,900 to $3,995 a month. It’s About the Value of Your Tools, Not the Cost.
  • WINDMILL NETWORKING  |  MONDAY, SEPTEMBER 10, 2012
    [Blog, Link] 6 Social Media Community Management Tips from a Digital Marketer Turned Community Manager [Interview]
    If you are a social media community manager and would like to be interviewed for this blog, please  contact Neal. She quickly landed a job with Link-Assistant.com and became a digital marketer for the company’s SEO PowerSuite software package. link]. Where did the community managers originate from, then? What a job!
  • CONNECT THE DOCS  |  TUESDAY, DECEMBER 8, 2009
    [Blog, Link] ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0
    He is also the author of the White Paper Pundit blog. Blog White Paper Pundit Twitter Jonathan_Kantor. are ones that I have been preaching as part of my White Paper Pundit blog for several years. Ambal Balakrishnan: Please recommend 3-5 resources (books, blogs). Savvy B2B Marketing Blog. Crafting White Paper 2.0
  • MODERN B2B MARKETING  |  THURSDAY, SEPTEMBER 18, 2014
    [Blog, Link] 9 Reasons Your Emails Get Rejected
    Save these kind of updates for your blog or social…or for a phone call with your mom. Reasons Your Emails Get Rejected was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. As with dating, a lot can go right in an email. Your email might appeal to their needs and build a lifelong relationship.
  • MODERN B2B MARKETING  |  THURSDAY, OCTOBER 4, 2012
    [Blog, Link] The ROI of Paid Social Media Ads
    These tweets show up in the user’s search results or timeline, are identified as a Promoted Tweet, and typically include a link to a landing page with a registration form. Here’s an example of a recent Promoted Post, and check out more examples in our blog article Don’t Stop A-Meme-In’ — Using Memes for Lead Generation and Buzz Building.
  • WRITTENT  |  TUESDAY, JULY 1, 2014
    [Blog, Link] 15 Battle Test Content Marketing Tricks to Maximize Traffic
    Hootsuite recently revealed that one of their most popular blogs is  The 7 Essential Apps for When You Have to Work on Their Phone. Scrape Your Blog. In fact, the first place to start is probably an audit of your content assets, also known as “scraping your blog.”. Blogs stagnate. Well, you’ve come to the right place.
  • JUNTA 42  |  WEDNESDAY, APRIL 18, 2012
    [Blog, Link] Optimizing Social, Search and Content: A Q&A with Lee Odden
    I first started following his blog back in 2007/2008 when we launched the Junta42 Top Content Marketing blogs. During the 11 times we released the top content marketing blogs from around the world, Lee’s blog ranked #1 three times. Check it out on Amazon , Barnes & Noble or visit the book site: [link].
  • B2B MARKETING UNPLUGGED  |  THURSDAY, MAY 17, 2012
    [Blog, Link] Social Media Readings: Nine Things to Get You on Track
    It’s a great look at setting up your company page, groups and discussions plus hooking it all together with your blogs and Twitter feeds. get that it delivers serious link juice; I get that the numbers are in its favour for displacing Facebook; I appreciate that the interface is much better for B2B marketers. But that’s my issue.
  • MARKETING GENIUS BLOG  |  THURSDAY, APRIL 8, 2010
    [Blog, Link] 10 Webinar Tips
    If you’d like to learn more about webinars in general, I can recommend Ken Molay’s  Webinar Success blog. With a Marketing Automation system, you can easily track how much revenue is linked to a particular campaign. I’m not a webinar expert, but I can give you 10 tips around the logistics of Webinars. Promote heavily.
  • YOUR SALES MANAGEMENT GURU  |  FRIDAY, DECEMBER 28, 2012
    [Blog, Link] Rural Wisconsin and the Passion of Impact
    link]. Blog:  www.YourSalesManagementGuru.com. Holiday Reflections and the Passion of Impact. woke up in rural Wisconsin on Christmas morning, when I peeked out the window of my mother in-law’s home it was -7 degrees on the thermometer.  I grew up in rural Wisconsin-that is how it is supposed to be on Christmas morning. Amazing….
  • HUBSPOT  |  WEDNESDAY, OCTOBER 24, 2012
    [Blog, Link] How to Sex Up Your Google Search Results With Authorship Info
    If you don't have an email address on the same domain, Google has an alternative method for linking your content to your Google+ profile. Have you ever been cruising through Google's search engine results pages to find that certain results are paired with a thumbnail-sized profile picture of the content's author? The catch? Learn how here.
  • WINDMILL NETWORKING  |  MONDAY, OCTOBER 1, 2012
    [Blog, Link] Guy Kawasaki and 10 Experts Chime in on the Value of Google Plus – and How You Can Start to Leverage It
    As I blogged about sometime ago, now is still the time for Google Plus for your business. His mission in his book is the same as the mission of this blog post: He wants to show you how to attract more followers, engage “enchanting” people, and promote your brand. link]. link]. link]. link].
  • MODERN B2B MARKETING  |  FRIDAY, DECEMBER 2, 2011
    [Blog, Link] B2B Social Media Marketing Statistics to Ponder
    B2B Social Media Marketing Statistics to Ponder was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Maria Pergolino Advertisers are constantly extolling the benefits of B2B social media for their business. But what are the numbers to know behind the most popular social media platforms? 3:00 p.m. and 8:00 p.m.,
  • HINGE MARKETING  |  FRIDAY, MARCH 14, 2014
    [Blog, Link] 3 Ways to Get the Most Out of LinkedIn Groups
    If it is just people spamming links to their own blog posts or sales collateral, then it is likely a waste of time. That said, people do not participate to follow links to your content. You can certainly include a link to the original source, even if it is yours, but that should not be the focus of the post. Find it.
  • WORKFACE  |  MONDAY, JUNE 13, 2011
    [Blog, Link] Customer Service Equals Active Listening for Social Media
    Of course I took a moment to visit the link. So how do we make sure our companies don’t end up on a website like [link] ? Expansion of these three primary listening elements will be included in my next blog post. By Courtney Bassil. Being a Customer Service Manager, a relevent tweet caught my attention. Great question!
  • IT'S ALL ABOUT REVENUE  |  MONDAY, MARCH 21, 2011
    [Blog, Link] 3 Ways to Influence the Quora Community
    About two weeks ago, David Armano was kind enough to run the second Eloqua social research blog post on Logic+Emotion.  As a marketing automation and Revenue Performance Management company, Eloqua doesn’t have exactly the same readership as Armano’s blog.  They also received  three times as many votes as their link-less counterparts.
  • B2B MARKETING MENTOR  |  MONDAY, JUNE 17, 2013
    [Blog, Link] Content is King and You Can Be Too: The Convergence of PR and Journalism
    Your great content needs to appear in all the right places, be shared on social media and get links and mentions in blog posts and articles. They may also do their own publicity: writing blog posts and sharing them through social media, or Tweeting breaking news and information. To be successful, companies need great content.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, AUGUST 3, 2010
    [Blog, Link] Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010
    Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Name your blog.
  • MODERN B2B MARKETING  |  TUESDAY, NOVEMBER 9, 2010
    [Blog, Link] What Does Sales and Marketing 2.0 Mean?
    was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Sales and marketing are in the process of rapid evolution, changes driven by both market pressures and improved technologies. Some have dubbed the new business paradigm as Sales 2.0 , or Sales and Marketing 2.0. Here is what “sales and marketing 2.0”
  • MODERN B2B MARKETING  |  WEDNESDAY, JUNE 9, 2010
    [Blog, Link] The New Secret Sauce to Demand Generation
    appealed, somewhat humbly, to my readers of the Modern B2B Blog  to explain that this was not to promote Marketo, but rather, share our own demand generation and lead management processes. The New Secret Sauce to Demand Generation was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].
  • HUBSPOT  |  WEDNESDAY, AUGUST 25, 2010
    [Blog, Link] The ABCs of Off-Page SEO Tactics
    You can follow her on Twitter at @googlegirl or read her blog. So what can companies and marketers do to sift through the noise of link building and Off-Page SEO. Off-Page SEO Factors: What search engines can determine about the linking structure of other sites, and the sites inter-related to those sites, in relation to your site.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 29, 2011
    [Blog, Link] How To Get Started On Twitter
    A few weeks ago I wrote my  Top 10 Twitter Tips blog post and based on the volume of traffic that post continues to receive, I thought it was time to tackle the more basic questions: Why Tweet? Struggling with Finding The Time To Tweet or Blog? Subscribe to the B2B Marketing Insider Blog today! How to Tweet? How to get started?
  • HUBSPOT  |  WEDNESDAY, JULY 6, 2011
    [Blog, Link] 6 Twitter Tips for Building Relationships and Generating Media Coverage
    One way is to look for influential blogs in your industry (using blog search engines like Technorati), subscribe to them, and start following their authors on Twitter. Did you just write an article on your blog about some important company news? Tweet a link to an appropriate journalist who covers a relevant topic.
  • MODERN B2B MARKETING  |  FRIDAY, APRIL 15, 2011
    [Blog, Link] Account Based Marketing to Create Enterprise Sales Success
    Account Based Marketing to Create Enterprise Sales Success was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Maria Pergolino You may have heard recently that Marketo has grown to a family of over 1,000 customers , which has been a tremendous success for our organization. 
  • WINDMILL NETWORKING  |  WEDNESDAY, SEPTEMBER 5, 2012
    [Blog, Link] Social Media Starter Kit for Real Estate Professionals
    Creating an integrated social media marketing campaign means linking your Facebook, Twitter, LinkedIn, Google+, and YouTube accounts so that no matter where your potential client might be, they are able to find and connect with you. link]. Social media for the real estate professional. Why Realtors Should Consider Social Media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, AUGUST 7, 2014
    [Blog, Link] How to Build a Super Tribe using Google+
    If you can guest blog, write. Book references are affiliate links. But they don’t matter 10 Things You Probably Don’t Know About Google+ 7 Ways Blogging Makes You a Better Leader How to fix Google+ 3 Twitter best practices that unlock business success. 'By Martin Shervington, {grow} Community Member. Get Started.
  • MARKETING CRAFTMANSHIP  |  FRIDAY, APRIL 8, 2011
    [Blog, Link] Is Your Web Content a Marketing Liability?
    If the brand police were to issue citations for website content-related abuse, some of the most common violations might include: Vagrancy – If your most recent press release, example of news pickup, or last blog posting is more than two months old…website visitors will wonder “Are these guys still is business?” Long live the internet.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 12, 2013
    [Blog, Link] Move From Branded Content To A Content Brand
    link] Cut through the clutter and create content people actually want to build a relationship with. And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. What do you see happening in Content Marketing today? How is it changing?
  • B2B MARKETING ONLINE  |  FRIDAY, AUGUST 6, 2010
    [Blog, Link] Why SMEs need their own social space
    Guest blog by Jeremy Whitaker, CEO, B2Group. In fact, almost a quarter of SMEs had never heard of Business Link, the government-run network, and even the Federation of Small Businesses (FSB), the largest by far with 213,000 members, is unknown by 15%. of all UK enterprise. So how can this be? Watch this space.
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 20, 2014
    [Blog, Link] 5 Small Businesses Excelling on Social
    Death’s Door Spirits keeps its social media presence light, with images, lists of ingredients, links to reviews, and more. © 2014, VR Marketing Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. Website. Flickr.
  • VERTICAL RESPONSE  |  WEDNESDAY, OCTOBER 1, 2014
    [Blog, Link] 20 Interesting Holiday Fun Facts to Share
    each year. ( [link] ). © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post 20 Interesting Holiday Fun Facts to Share appeared first on VerticalResponse Blog. usatoday.com ).
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 24, 2013
    [Blog, Link] Reputation management is not pig lipstick
    'If you want to fix your online reputation, you’ll need to write checks to both Reputation.com as well as get your own house in order. call this scenario “the clean.” The crime is over, it’s unlikely to repeat, and my job is just to restore the scene to normal. Yikes. And it happens all the time. We all know who they are.
  • VISIONEDGE  |  TUESDAY, NOVEMBER 12, 2013
    [Blog, Link] Managing Marketing Content Across the Customer Life Cycle
    The links between marketing activities, content, and the customer buying process and life cycle will become clearer once you complete the mapping process. 'Considering our purpose as marketers, we should be placing customers at the center of our marketing efforts. The Customer Life Cycle  . Contact . Connection . Conversation . Consumption .
  • TRADESMEN INSIGHTS  |  THURSDAY, SEPTEMBER 9, 2010
    [Blog, Link] Thanks To All That Supported the Habitat Tool Drive
    Leave a Reply Cancel reply John Sonnhalter Welcome to my blog, Tradesmen Insights. take my survey [link]. Blog at WordPress.com.Thanks to everyone’s generous support, we received more than $16,000 in tools and building supplies. “The Sonnhalter Tool Drive was a huge success! How Do You Measure Social Media Success?
  • HUBSPOT  |  WEDNESDAY, OCTOBER 6, 2010
    [Blog, Link] 10 Opportunities You're Missing on Thank You Pages
    Subscribe to Your Blog - Give your new leads the chance to subscribe to your blog by email or through RSS from your thank you page. Don’t just say “Subscribe to our blog!”, Provide links and explanations to blog articles and other web pages that relate to the offer. Now what? Really Thank Them!
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JANUARY 5, 2011
    [Blog, Link] Tips on How to Get the Most out of Social Media Marketing
    The Blogs are overflowing with “how to” lessons on “taming the beast,” we call Social Media Marketing. You You don’t have to look very hard to find blog posts that promise great results from a one-hour daily commitment in Social Media. Is We focus most of our attention on these two sites, in addition to the regular blogging we do. If
  • DIGITAL BODY LANGUAGE  |  TUESDAY, JUNE 30, 2009
    [Blog, Link] Data Management Is as Sexy as a High Quality Mattress
    When Steve asked me to write a guest post about marketing automation and data quality, I couldn't resist, as we've been going back and forth on our respective blogs exploring the issue. That back and forth led to Steve thinking I might have a worthwhile direct contribution to his blog. enjoyed this one, and I hope you do too.
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 14, 2014
    [Blog, Link] Why Marketing Operations is the Heart of your Marketing Team
    Why Marketing Operations is the Heart of your Marketing Team was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Courtney McAra When I first came to Marketo, I was SHOCKED by the size of our marketing operations team. was sure they didn’t need so many people for operations alone. Convinced?
  • LEADER NETWORKS  |  TUESDAY, JUNE 8, 2010
    [Blog, Link] Social Media is a relentless taskmaster: Why and how to regain control
    stepped away from my blog and my twitter stream temporarily. My absence was noted: the blog readership dropped a bit and I missed opportunities to engage online with friends and colleagues. So some great ideas and experiences were lost to memory or became book chapters but not tweets or blog entries. Thoughtless? Harmful?
  • DIGITAL B2B MARKETING  |  THURSDAY, JULY 28, 2011
    [Blog, Link] TV Really Is Easier to Measure than Social Media
    link]. If someone emails a link or tells a friend, it is unaccounted for. You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. KMart’s CMO made waves recently by saying TV, and other traditional channels, are easier to measure than social media. disagree. History.
  • DIANNA HUFF - B2B MARCOM  |  SATURDAY, NOVEMBER 16, 2013
    [Blog, Link] Question from a Newsletter Subscriber
    'In my newsletter this week, I posted a link to a new case study that shows the work I did with Acme Wire Products. What you really need is a Website marketing strategy that includes great content, a blog, social media, etc. was interested to read your Acme Wire case study mentioned in this newsletter. Is it too recent to get results?
  • MODERN B2B MARKETING  |  WEDNESDAY, DECEMBER 28, 2011
    [Blog, Link] 4 Ways Google+ Hangouts Can Increase B2B Productivity
    Ways Google+ Hangouts Can Increase B2B Productivity was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Jason Miller I have been using Hangouts on Google+ for several weeks and I am seriously blown away with the recently added functionality. And it doesn’t stop there.
  • BLUE FOCUS MARKETING  |  THURSDAY, MAY 24, 2012
    [Blog, Link] Unveiling New Logo for #Nifty50 Kids
    2) Help introduce those individuals to new contacts, expanding their networks and influence (as well as those of the #Nifty50 creators and their respective blogs and networks). To download our #Nifty50 Kids Corporate Sponsorship Proposal click here or contact us at: [link] (include a #Nifty50 reference in your message). Nifty50
  • MODERN B2B MARKETING  |  FRIDAY, SEPTEMBER 2, 2011
    [Blog, Link] The Sights of Dreamforce 2011
    The Sights of Dreamforce 2011 was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Rick Siegfried I finally did it. lost my virginity. Having attended the largest conference in the enterprise software industry, I feel that I entered a boy and emerged a man of a marketer. Enjoy! The Sights of Dreamforce 2011.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 20, 2012
    [Blog, Link] Why Viral Marketing May Not Be So Infectious in Social Media
    For example Martha Payne, the school girl who became an internet hit after blogging about her school dinners and Susan Boyle who rose to stardom when the video of her audition for Britain’s Got Talent was viewed by tens of millions of viewers on YouTube. Blogging works in this way because it is lots of small amplifiers working in unison.
  • MODERN B2B MARKETING  |  FRIDAY, OCTOBER 25, 2013
    [Blog, Link] That’s So Awkward: Why You Should Use Humor in Your Email Campaigns
    That’s So Awkward: Why You Should Use Humor in Your Email Campaigns was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: DJ Waldow “So I’ll pick you up at 7?” ” If you received an email with that subject line, would you open it? Your best friend? Another family member?
  • B2B MARKETING UNPLUGGED  |  TUESDAY, NOVEMBER 19, 2013
    [Blog, Link] Just Because It’s Content, Doesn’t Mean It’s Good
    One look at most agency blogs will reveal they haven’t got the slightest idea how to produce meaningful content that anybody wants to read, let alone use as an inducement to buy something. quick tour through your inbox will reveal countless links to stale, incomprehensible and just plain bad content. ”, she asked.
  • MODERN B2B MARKETING  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Blog, Link] Marketo’s Lead Nurturing in Less Than 5 Minutes
    And for yet another crash course in lead nurturing, you can also check out my Lead Nurturing 101 blog post. Marketo’s Lead Nurturing in Less Than 5 Minutes was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. by Jon Miller. Our friends at Marketing Cloud recently posted a Brainshark about Marketo.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, JULY 18, 2010
    [Blog, Link] Twitter time-savers: Tweet success in just 20 minutes a day
    Once you have surrounded yourself with an interesting tribe, it’s easy to “go down the rabbit hole&# and follow link after interesting link. have my TweetDeck set up with columns with marketing thought leaders, people who are active on my blog, local friends, and other topics.  is a question I get asked repeatedly.
  • HUBSPOT  |  THURSDAY, AUGUST 5, 2010
    [Blog, Link] 4 Ways News Releases Boost SEO
    You can read more from Greg on his B2B Inbound Blog or follow him on Twitter. Data shows the more of these pages you have on your website, the more traffic, and inbound links and leads you're likely to attract. The main components you need to set up an online newsroom on your website are a blog application and RSS Feed.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 5, 2014
    [Blog, Link] The Lowdown on Native Advertising
    As we blogged about earlier this year, Pinterest started testing “Promoted Pins” with brands like ABC, Expedia, and GAP. The Lowdown on Native Advertising was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Basically it’s the “anti-ad”…as an ad. In the space of two days last month, Yahoo!
  • HUBSPOT  |  THURSDAY, OCTOBER 16, 2014
    [Blog, Link] 20 Tools for Creating and Delivering Amazing Presentations
    If you''re not sure which tools to use, look no further than this blog post. With Haiku Deck, professionals can quickly create presentations that can be "easily projected, shared, posted, embedded on a website or blog, or viewed on any web-enabled device." The best (and easiest) way to do that? 1) Canva. 2) PowToon. 3) PowerPoint.
  • EB2BLEADS  |  MONDAY, NOVEMBER 14, 2011
    [Blog, Link] 9 Reasons You Should Be Generating Leads Online
    61% of marketers plan to invest more in earned media during 2011 whilst the average budget spent on company blogs & social media has nearly doubled in the last two years. 70% of the links search users click on are organic—not paid. B2C companies that blog generate 88% more leads per month than those who do not.
  • MODERN B2B MARKETING  |  FRIDAY, AUGUST 16, 2013
    [Blog, Link] The Taco Bell Content Strategy
    It is the basic, has all of the classic ingredients, and you might even have some leftovers to take home, like worksheets, blog posts, mini eBooks, and more. Grilled Stuffed Burrito = THE BLOG. The content equivalent is the blog.  In the Taco Bell world, you have tortillas, beans, meat, cheese, rice, and sometimes lettuce.
  • SAVVY B2B MARKETING  |  FRIDAY, JULY 23, 2010
    [Blog, Link] Savvy Week in Review - July 23
    No matter the time of year, we've always got our noses buried in all the best blog posts. by @ardath421 What a great reminder by Ardath Albee - avoid the endless, scrolling lists of links to stuff that make your website visitors' eyes glaze over! Here at Savvy B2B, school is never out of session. Lose the B2B Website Laundry Lists!
  • MODERN B2B MARKETING  |  FRIDAY, MARCH 7, 2014
    [Blog, Link] How to Land a Rockstar Intern…and Do Some Good in the Process
    follow this link. How to Land a Rockstar Intern…and Do Some Good in the Process was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. And in the US today, 6.7 As Chief Information Officer at Marketo , I’ve watched youth unemployment rates soar with growing concern. The Year Up Method.
  • SAVVY B2B MARKETING  |  THURSDAY, AUGUST 19, 2010
    [Blog, Link] B2B Microsites: Driving Awareness and Leads - An Interview with Phillip Lin of FireEye
    Regardless of whether you develop a quick video interview or blog post, or a more in-depth white paper, the core message ends up being largely the same. Our corporate site draws quite a bit of traffic because many in the industry find value in the level of technical information provided in the blog put out by our research team.
  • MODERN B2B MARKETING  |  FRIDAY, DECEMBER 13, 2013
    [Blog, Link] Bringing Pinterest to Life – 3 Social Media Lessons from Nordstrom
    Bringing Pinterest to Life – 3 Social Media Lessons from Nordstrom was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. 'Author: Carra Manahan The holidays have officially arrived, and social media is surely making a statement in the retail world. 2) Listen to Your Audience. Social Media
  • VERTICAL RESPONSE  |  WEDNESDAY, NOVEMBER 20, 2013
    [Blog, Link] Fundraising Email Tips to Use Before the Ball Drops
    Make sure to monitor your email analytics and track anyone who didn’t open the first email, or click the donate call-to-action button or link, then send a follow-up email. Take it even further (like in the JustGive.org example below) by including links to the recipient’s previous “giving history.”
  • B2B MEMES  |  THURSDAY, AUGUST 9, 2012
    [Blog, Link] The Loneliness of the Digital Content Creator: Validating Your Work
    ve been thinking about this off and on since last February, when I read a surprisingly (to me, at least) self-deprecating blog post by Mitch Joel. I’ve hit the “publish” button thinking to myself, “this could well be my best Blog post to date,” only to find out a short while later that nobody cared.
  • VERTICAL RESPONSE  |  WEDNESDAY, OCTOBER 8, 2014
    [Blog, Link] 8 Ways to Wake up Non-Responders
    'So you’ve got some subscribers on your mailing list who haven’t opened your emails or clicked on any links in a long time. © 2014, VerticalResponse Blog. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited.
  • HUBSPOT  |  MONDAY, OCTOBER 11, 2010
    [Blog, Link] Top 5 Inbound Marketing Articles to Start the Week: Humanizing Social Media
    For businesses facing heavy competition in online marketing, SEO based on quality inbound links is key. This SEOmoz article stresses the powerful role remarkable content can play in link-building, offering several tips and examples of content marketing ideas in various industries to get you thinking in the right direction.
  • BIZNOLOGY  |  THURSDAY, OCTOBER 23, 2014
    [Blog, Link] Are you tired of playing Google’s game?
    We languish over our incoming links. You can showcase your latest blog posts. You can re-introduce older blog posts and drive new traffic. It’s true that Google has taken a stand against sites that accept spammy guest blog posts. One minute, everything is cool. Working with Google is exactly like that. Newsletters.
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