article thumbnail

Lead Generation vs Lead Qualification: The Dynamic Duo of Sales Success

Only B2B

These metrics are good to have, but they don’t talk much about the very thing i.e. lead generation or rather lead qualification. Generic mass leads are non-real for driving results. Understanding the lead generation vs lead qualification is crucial to smoothen your sales process and maximize conversions.

article thumbnail

Automating the Lead Qualification Process: Boost Your Sales Efficiency

Visitor Queue

Specifically, automating the lead qualification process.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Trick to Increased Revenue: Better Sales Lead Qualification Criteria

SnapApp

We tend to get caught up focusing on more: More sales, more traffic, more leads. It’s not the only question we’ll ask to qualify someone (see this blog post for more suggested questions), but it’s best to start with easy questions that won’t distract people too much. All the old leads you brought in before? Sure you do.

article thumbnail

Feature Focus: Progressive Questions Jumpstart Discovery and Lead Qualification

SnapApp

Adding those questions to high traffic content has helped marketers convert more leads, gain meaningful insights, and respond with the right messaging and follow up. . Question Bank was our first step in helping marketers think holistically about how they qualify leads by asking questions in their content.

article thumbnail

Do Blog Posts Actually Lead to Purchases [New Data]

Hubspot

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101
article thumbnail

Growing Site Traffic & Getting Better Leads, Faster

Sharpspring

Discover how one business resurrected lost deals & increased site traffic more than 200%. When Authenteq , an automatic identity verification and privacy SaaS platform , approached SharpSpring looking for a way to streamline lead qualification, they were: Struggling to report metrics the sales team needed. A Quick Overview.

Traffic 62
article thumbnail

Mastering the Most Important Content Metrics for 2023

Contently

Organic Traffic: How many people found your content organically, without clicking a link on a paid ad or sponsored blog post? Measure Content’s Impact on Lead Qualification & Scoring. Blogs are typically top of the funnel, whereas case studies thrive at the bottom of the funnel. Measure Content ROI.