The B2B Lead Generation-Demand Generation Book “Hall of Fame”
NuSpark Consulting
JANUARY 21, 2012
General B2B Marketing & Lead Generation. Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Maximizing Lead Generation: The Complete Guide for B2B Marketers. The definitive overview of lead generation strategies and tactics. Books are listed by funnel category. Brian Halligan, Dharmesh Shah.
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