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5 Email Copywriting Tips for Creating Engaging Content

SendX

The fact that you own your email list and are not limited by the policies and restrictions of other online marketing vehicles like Google and Facebook makes email marketing all the more worth it. If email marketing is so great does that mean it is infallible? The short answer: No.

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4 Tactics to Measure B2B Advertising Effectiveness

KoMarketing Associates

It states that only a small amount (the ‘tip’) of information is available or visible when the ‘real’ information or bulk of data is unseen, deep down in the water. As recently as 5 years ago, marketers were fully focused on clicks, but missing out entirely on quality, and therefore actual value. Let me explain.

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Optimize Your Lead Capture Pages

Ontraport

There are many ways to create customized experiences for our prospects and earn more leads. One proven technique is to create a lead capture page — a type of landing page that uses relevant content and personalized messaging to earn strong leads. Be Specific. When It Comes to Copy, Sometimes Less Is More. Limit Links.

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8 Inbound Marketing Tips and Tricks You Need to Know

Optinmonster

By mastering a few basic inbound marketing tips and tricks, you’ll be able to create evergreen content that attracts more customers to you over time. In this article, we are going to cover: What is inbound marketing? Which is best: inbound vs outbound marketing? What are some great inbound marketing examples?

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

I have said on this very blog that I was dubious about putting too many eggs in Facebook’s basket , because you’re essentially building your marketing program on rented land. Do you join in, and try to engage your customers there, or try to pull them out of their Facebooking to go to your static site or unlinked blog?

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

I have said on this very blog that I was dubious about putting too many eggs in Facebook’s basket , because you’re essentially building your marketing program on rented land. Do you join in, and try to engage your customers there, or try to pull them out of their Facebooking to go to your static site or unlinked blog?