KoMarketing Associates

OCTOBER 18, 2016

Google (Site:, Keyword Planner, Search Console). The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. Nearly 3 million blog posts are created every day. Hemingway App.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Directive Agency

JUNE 10, 2020

LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter. If you could get better results with less time spent, you’ll have more resources to work with your educational content. LinkedIn Twitter. LinkedIn Twitter. Brendan Hufford- Director of SEO at Directive. Ross Simmonds – CEO at Foundation.

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

Unbounce

SEPTEMBER 16, 2021

The key to maximizing your return on ad spend (ROAS) is to be highly strategic in your audience targeting, keyword usage, and landing page design. It can also appear on websites that have similar content and keywords to your business. Coupling keywords with your offer determines what your winning combination will be.

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Biznology

FEBRUARY 24, 2014

Search Engine Optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring the site appears high on the list of results returned by a search engine for particular keywords. IDENTIFY KEYWORDS THAT MATTER: The currency of the internet is keywords.

SEO 80

SEO Tools Tips Long Tail Marketing 80

KoMarketing Associates

SEPTEMBER 25, 2013

The impact of this shift in search technology means that nearly 100% of keyword data, as reported in web traffic tools like Google Analytics, will be indefinable (“not provided”). However, Google does not block keyword data for paid search advertising (AdWords). Additional Recommendations for (Not Provided) Analysis.

Search Marketing 120

Search Marketing B2B Marketing Marketing Analytics Tools Paid Search Agency 120

Directive Agency

APRIL 11, 2018

Here is the video above in blog format. One of our favorite tools in SEMrush is looking at the keywords that you rank for — but more importantly, for the market research side of it — We love looking at what competitors rank for. Using the advanced filters in SEMrush, search for a specific keyword. We got you.

Research 40

Research B2B Marketing Long Tail Marketing Tools 40

Launch Marketing

NOVEMBER 21, 2018

Author’s Note: the following blog post was inspired from Launch Marketing’s 2018 Digital Marketing Guide: In-Depth Digital Strategy for B2B Marketers. Platforms include, but are not limited to: Google, Bing, Facebook, Twitter and LinkedIn and can be served on desktop, tablet or mobile devices.

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

accelerate agency

MAY 2, 2020

Getting a top position for your target keywords can be the difference between your firm thriving and failing. Google have vast resources available to them, but utilizing those resources to crawl and index all of that content seems like an unnecessary use of resources. Doing so is a mistake.

Social Media 52

Social Media SEO Media SERP 52

Outgrow

NOVEMBER 24, 2019

In this blog, we detail the importance the giveaways and contests in lead generation. In fact, there are thousands of groups on Facebook, LinkedIn, Quora, and Reddit that cater to different kinds of audiences. 5) Google Keyword Planner + Right Hashtag = Virality! 7 Best Practices For Giveaways and Contests. Conclusion.

Practices 52

Practices Best Practices Peer-to-peer Long Tail Marketing 52

Outbrain

APRIL 26, 2021

First, we use our search console to identify keywords that generate high organic traffic to our website. These keywords can be described as having “high intent”, because the people who search with them are very focused and looking for a specific solution. An example is subscribing to your blog.

Lead Generation 29

Lead Generation Traffic Sales Qualified Leads Lead Scoring 29

Optinmonster

FEBRUARY 10, 2024

Do you want to learn how to grow your blog, just like the heavy hitters in your niche? With a little know-how, you can transform your blog from an “also-ran” into a champion. Your blog must be mobile-friendly. WebsiteSetup is a fantastic resource that pulls together a bunch of hosting reviews.

Blogger 90

Blogger Long Tail Marketing Opt-out Opt-in 90

Content Marketing Institute

JULY 24, 2018

100,000: Split between new content tests and paid content promotion like targeted sponsored updates on LinkedIn. 1,000: Invest in keyword research tools like SEMrush. 50,000: Invest in long-tail keyword paid search campaigns. Do long-tail keyword paid search campaigns to find low CPC thought-leadership content.

Marketing Budget Creation 105

Marketing Budget Creation Paid Content Marketing Budget Budget Programs 105

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Metadata

JULY 31, 2019

per click, and some extremely competitive keywords exceed $100 per click. You can: Target by keyword (ie. You can also include negative keywords. Some social media sites like Twitter and Linkedin have been around for over a decade. Content marketing is more than just writing a blog. You still only pay per click!

Pricing 45

Pricing Price Facebook Paid Search Agency 45

Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. When you look at the value a company blog generates, not having one is one of the biggest mistakes a business can make in the digital age. Companies that practice blogging get 97% more links to their websites.

Top of Funnel 311

Top of Funnel Paid Search Agency Companies Marketing Automation Services 311

Hinge Marketing

JULY 16, 2015

The marketing tools and techniques that will be most effective for your firm will depend on a number of factors, like your audiences and available resources. If writing blog posts on relevant topics and issues are having an impact on your business, continue to invest in your blog. Blog on Topics that Generate Leads.

CMS Development 48

CMS Development Work Management Marketing Management Marketing Strategy 48

Metadata

JULY 31, 2019

per click, and some extremely competitive keywords exceed $100 per click. You can: Target by keyword (ie. You can also include negative keywords. Some social media sites like Twitter and Linkedin have been around for over a decade. Content marketing is more than just writing a blog. You still only pay per click!

Pricing 40

Pricing Price Facebook Paid Search Agency 40

Outbrain

APRIL 20, 2020

You also save on marketing resources by spending more on people who will likely buy your products and services. So, even if your blog of two years ago talked about makeup trends at the time, it still has ranking potential if you updated it recently. But what would you add to an already good blog post?

Paid Content 32

Paid Content Marketing & Strategy Marketing Strategy Buyer Personas 32

Marketing Insider Group

MARCH 7, 2021

Here I have listed some of my favorite content marketing tools to help you assess your current ranking on the important keywords your potential buyers are using, which keywords you should be using, and which topics are resonating for your audience around those keywords. 22 Content Marketing Tools. Content Ideas.

Budget Programs 363

Budget Programs Content Marketing Planning Tools 363

Hubspot

JANUARY 26, 2017

In the same vein, written content can be published on blogs, LinkedIn Pulse, and Medium publications. 2) Evolve your keyword targeting strategy. Changing your keyword targeting strategy so your content is better geared toward the changing ways people are searching on Google. The solution?

Google 28

Google Contingency Planning Clickthrough SERP 28

ClearVoice

JUNE 2, 2022

When coming up with creative content ideas for your blog, it’s important to keep the needs of your audience in mind. Finding interesting topics to write about works best when your business content ideas connect with the questions your target audience types into search bars, giving them an incentive to visit your blog.

Marketing Attribution 52

Marketing Attribution Long Tail Marketing Lead Ranking Work Management 52

Hubspot

MARCH 29, 2013

A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing 's President and Co-Founder Michael Lieberman called " 10 Ways Inbound Marketing Drives Results This Month.". Start blogging, and strive for a frequency of three to four times a week. Pretty cool for just one test.

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28

KoMarketing Associates

MAY 3, 2022

That’s a long time to nurture a lead. . When done well, content marketing allows prospects to guide their own journey by exploring topics and resources that matter to them. . Search ranking: This metric tells you where specific pages land in the search results for important keywords. Optimize Your Blog for SEO .

Lead Ranking 223

Lead Ranking Marketing Qualified Leads B2B Marketing Top of Funnel 223

Hubspot

DECEMBER 23, 2011

When time and resources are dedicated to the pursuit of these three things, you'll find yourself better able to predict your lead flow, thus enabling you to set and hit realistic (or lofty!) Blog, blog, blog. If you haven't already started a blog, do it. Create content around keywords people are searching for.

Lead Generation 28

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 28

Unbounce

MAY 24, 2021

For most companies in the digital space, building a brand requires building an online presence to leverage the social communities on platforms such as LinkedIn, Twitter, or Instagram and target them directly. . Most of us are already putting in effort on the big four social platforms (Linkedin, Facebook, Instagram, Twitter).

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Top Rank Marketing

DECEMBER 4, 2023

This approach moves beyond traditional keyword optimization, focusing on creating content that meets the nuanced informational needs of B2B clients, thus enhancing engagement and conversion rates in a time where all of us are under more pressure to show results. Check out the top 30+ AI tools for marketers now.

Marketing AI 129

Marketing AI Trends B2B Marketing Content Marketing 129

accelerate agency

FEBRUARY 12, 2023

Implementing a comprehensive SEO strategy that includes creating high-quality, helpful content, optimizing for relevant keywords and acquiring backlinks, can significantly enhance a website’s chance of increasing visibility and driving organic traffic. What keywords are prominent within your onsite content?

Top of Funnel 87

Top of Funnel Marketing Budget SEO Enterprise Management 87

Blue Flame Thinking

NOVEMBER 15, 2023

This blog includes a primer on how AI works, how you’ve been using AI for years (even if you didn’t call it AI), and how you can use AI to accelerate your marketing efforts. Social media algorithms: Facebook, TikTok, LinkedIn, Instagram, etc. Search will answer questions for users instead of just providing resources and links.

Marketing AI 77

Marketing AI Paid Search Agency Companies Long Tail Marketing 77

Hubspot

FEBRUARY 17, 2011

Why understanding and finding your industries influencers is key to your blogging success. We dive into some of Tamar's Favorite social media resources. In other words there is more to social media than Facebook and Twitter and LinkedIn. Give back to the network long before you make any ask. "Hi Seize The Day.

Communities 28

Communities Blogger Long Tail Marketing Work Management 28

Online Marketing Institute

DECEMBER 23, 2010

Keyword Selection – A visitor to a Buyer Hub may have gotten there through a variety of means, including a keyword search that was not nearly as qualified as you would like it to be. Tracking lead source – Another strong benefit of PPC is the traceability of lead source by keyword.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Brandpoint

NOVEMBER 8, 2021

Instead of paying to target a keyword through AdWords, one small business now gets $1,000 worth of free inbound web traffic each month. Content changes: We conducted keyword research and competitor research to create a comprehensive guide for native advertising. In some cases, the position yielded success for their business.

Paid Content 139

Paid Content SEO Long Tail Marketing Paid Search Agency 139

Zoominfo

JULY 30, 2018

Just consider these statistics: SEO/SEM marketing is the eighth most in-demand hard skill wanted by companies in 2018, according to a LinkedIn study ( source ). Focus on user experience: Let’s face it—even if your blog provides the best advice in the world, it’ll be a wasted effort if it’s not easy to read and navigate.

SEO 180

SEO Long Tail Marketing Lead Scoring Lead Ranking 180

Webbiquity

NOVEMBER 5, 2019

The spread of social media and blogging, radically faster Internet speeds, online video, the rise of influencers, and reliance on mobile devices continues to change the way companies market their products and services. Resources and data commonly used for this initial research include: Industry reports. Access to resources.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Single Grain

JANUARY 23, 2024

From the increasing role of AI in content optimization, zero-click searches and backlinks, to the shift towards Answer Engine Optimization (AEO) and niche keywords, here are the top 5 SEO predictions we have. It assesses various factors such as keyword density, content structure and readability.

Marketing AI 52

Marketing AI SEO Webinar Metrics Marketing & Strategy 52

Directive Agency

MARCH 15, 2022

SaaS content relies on data-driven insights to produce factual, actionable, and resourceful content that consumers can leverage as a fixture to make their life easier. LinkedIn is the primary way to circulate content. . Blogs, whitepages, case studies, guides. . Blogs and live social media marketing. . Whitepapers.

Top of Funnel 52

Top of Funnel SEO Lead Ranking Content 52

Single Grain

MAY 9, 2023

What may be a little less clear is precisely how you do that in a way that puts your valuable resources to work generating the kind of ROI that those particular potential customers generate in the first place. It’s no secret that using paid search ads is an effective approach when targeting high-value enterprise companies.

Paid Content 52

Paid Content Enterprise Management Sales Qualified Leads PPC 52