Digital B2B Marketing

JULY 12, 2012

Google Plain old-fashioned search will often uncover potential niche partners, from small sites to blogs. Add keywords like magazine, blog, news or site that describe media properties to the audience or category you are looking for. Suggested Resource: NextMark Mailing List Finder 3.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising B2B 100

Digital B2B Marketing

OCTOBER 15, 2013

Identify key influencers (I highly recommend Little Bird here if you are targeting a new area) and combine influencer and keyword targeting. From blogging networks like IZEA and Triberr to influencer programs like Klout, use the audience individuals or small companies have built to reach your audience. LinkedIn Sponsored Updates.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Digital B2B Marketing

JULY 19, 2012

Using a custom Google search, you can determine how common your keywords are in the site. Total pages: search for site:computerworld.com Pages that include backup: search for site:computerworld.com backup When using this method, be aware of keywords that are included in the site navigation structure.

Advertising Agencies 100

Advertising Agencies Advertisements Advertising Tips 100

Digital B2B Marketing

SEPTEMBER 6, 2011

With only 100 expected registrations to date, it is likely you will only be able to assess the individual performance of some of your highest volume keywords and ad groups. You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. 3) Look to Understand Why.

Optimization 100

Optimization B2B Marketing Campaigns Planning 100

Digital B2B Marketing

JULY 9, 2013

Something vaguely related to your topic is good, something valuable to your audience and using your target keywords is even better. The bar is low, the content is predictable, and the format is repeated over and over again throughout personal, professional and corporate blogs and even publications. Yep, more sarcasm.

Content 100

Content Rules Guidelines Social Media 100