WebMarketCentral

article thumbnail

Social Media Now Top Information Source for B2B IT Buyers

WebMarketCentral

hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 LinkedIn , Facebook and Wink ) and blogs. B2B IT decision makers are increasing less interested in advertising and more eager to get unbiased information from their peers. tags: Web 2.0

article thumbnail

Best of 2008: Blogging for Business, Part 3

WebMarketCentral

How can generate more targeted traffic to your blog? Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. What techniques will help you write more compelling posts? Which "rules" should every blogger know and follow? about your organization?

RSS 20
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Blogs for Social Media Optimization

WebMarketCentral

Blogs are one of six broad types of social media. This post will discuss how PR and marketing professionals can use blogs (even if you don't write your own) to increase brand awareness and credibility; the next will discuss all of the other tools of social media. In addition, check out the blogrolls of the most relevant blogs you find.

article thumbnail

The Other 6 P's of Blogging

WebMarketCentral

Following up on my recent post on The 4 Ps of Effective Business Blogging , here are six more Ps to keep in mind for business blogging success. The bottom line is: as long as the platform you choose makes your blog recognizable as such by search engines and provides RSS feed capability, it will work.

Blogger 20
article thumbnail

The 7 Deadly Sins of Blogging

WebMarketCentral

The flipside of the ten P's of blogging previously covered here are the attributes or characteristics that should be avoided in creating a successful business blog. syndrome in blogging, where every post is about ME, MY company, or MY product or service. If exposed, this practice destroys a blog's credibility.

Blogger 20
article thumbnail

The Four P's of Effective Business Blogging

WebMarketCentral

I was recently invited to give a presentation on the "do's and don'ts" of creating a successful business blog. In thinking about the topic, words beginning with the letter "p" kept coming to mind: Persistence: the number one reason, by far, that blogs fail is that they aren't maintained. Hmm, I may need to keep thinking about this.

article thumbnail

Forrester on Blogging

WebMarketCentral

Charlene Li at Forrester Research has put together a nice report on how businesses can effectively utilize blogging (free, but registration is required for non-clients), titled "Blogging: Bubble or Big Deal? " Companies, particularly public companies, should, at a minimum, monitor what is being said about them on blogs. .