SmartBug Media

APRIL 27, 2023

HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. We covered how digital advertising is evolving in our recent SmartTake Webinar: HubSpot Advertising & a Cookieless Future.

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Hubspot Advertising Agencies Advertisements Advertising 98

SmartBug Media

FEBRUARY 11, 2021

Whether you are just getting started with HubSpot (as your first CRM platform), or you’re migrating from your current marketing automation platform into HubSpot, there are four defined phases that will help you run a smooth setup. Keep in mind that HubSpot does not provide SSL certificates for domains that exceed 64 characters.

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Hubspot Planning CMS Development Marketing Automation Services 105

SmartBug Media

NOVEMBER 10, 2020

In the midst of our November SmartTake Webinar, “What’s New with HubSpot Integrations ,” I thought it would be interesting to share a list of the most popular HubSpot integrations that advanced HubSpot users take advantage of on a daily basis, and how these integrations simplify their lives as a marketer and/or sales leader.

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Hubspot CMS Development Enterprise Management Marketing Management 105

Webbiquity

MARCH 13, 2019

.” Leave a comment (or subscribe) to a blog about IT recruiting. Register for a webinar , a seminar, or a newsletter. I could certainly see passive IT candidates exploring their options and downloading a market or salary report, attending a webinar on a topic of interest, or entering a programming contest.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

BenchmarkONE

OCTOBER 5, 2022

If you’re using a marketing automation tool or in the market for one, chances are high that you’ve heard of HubSpot’s software and a little bit about what it can do for you. While HubSpot may be one of the most popular marketing automation tools out there, it isn’t always the best fit for small businesses. What are HubSpot Sequences?

Hubspot 68

Hubspot Marketing Automation Services Enterprise Management Work Management 68

SmartBug Media

DECEMBER 21, 2020

In our SmartTake: What’s New with HubSpot Integrations webinar, we discussed how with HubSpot’s growing App Ecosystem, it’s becoming easier to discover and connect the tools you need to grow. Amongst these tools, we have PieSync , for example, which was acquired by HubSpot about a year ago. What We Recommend. QuickBooks.

Hubspot 98

Hubspot CMS Development Work Management Paid Search Agency 98

SmartBug Media

JUNE 3, 2021

Luckily, HubSpot has several custom and templated reports you can build onto dashboards that allow you to see what’s working and what’s not with your content marketing. Monetary Content Marketing ROI Reports in HubSpot. This HubSpot report allows you to see how revenue generated is attributed to each of your content campaigns.

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Hubspot ROI Marketing Attribution Content 94

SmartBug Media

JUNE 28, 2021

When I first joined SmartBug®, I was welcomed onto a team of individuals that weren’t just proficient in HubSpot—they were experts. As self-proclaimed experts at HubSpot, to say SmartBugs have mastered the platform would be an understatement. Although it’s time-consuming, reviewing data duplication in HubSpot is incredibly necessary.

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Hubspot Contacts Ideal Customer Profiles Account Based Marketing 98

SmartBug Media

DECEMBER 22, 2020

Out of the box, HubSpot comes with four object types: Contacts, Companies, Deals, and Tickets. HubSpot released custom objects in Q3 2020 as part of its newest set of Enterprise features. There are likely a million different ways custom objects can be used, and here are three ways you can put HubSpot custom objects into practice.

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Hubspot Enterprise Management Work Management Marketing Management 98

SmartBug Media

JULY 1, 2021

Well, I have a little secret for you: Start using marketing automation in HubSpot, and you’ll see your task list shrink (gasp!), Marketing Automation Hacks in HubSpot. Set Up RSS Notifications for Blog Subscribers. RSS notifications are a simple way to incorporate marketing automation into HubSpot. Abandoned cart.

Hubspot 75

Hubspot Lead Scoring Lead Ranking Lead Nurturing 75

Hubspot

APRIL 15, 2021

Webinars are a highly effective tool for moving prospects along the sales funnel. But here’s the thing: the content and execution of the webinar affect prospects’ experience and will impact the quality of the leads you generate. When creating a webinar , the stakes are high. Webinar Invite Best Practices.

Webcast 99

Webcast Webinar Metrics Practices Best Practices 99

Envy

NOVEMBER 18, 2019

Webinars are among the most effective marketing tools around for B2B but that doesn’t mean that they are easy to plan, set up or execute. There are dozens of different webinar platforms, and it can be tricky for marketers to decide which one is best for their needs. BrightTalk Has the Best Integration with HubSpot.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

Zoominfo

AUGUST 17, 2021

In order to identify where your visitor fits into each of these classifications and then adjust your sales acceleration strategies, you’ve got to rely on your HubSpot database to know who is on your site and instantly route these qualified prospects to chat with sales. Use HubSpot data to personalize chat greetings.

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Hubspot Top of Funnel Conversion Sales Qualified Leads 100

Biznology

AUGUST 30, 2017

You can still create quality, customer-focused blog content in two hours or less. Have you ever answered someone’s question and thought, “Wow, that would be a great blog post topic!” ” Why not repurpose your response into a blog post? Have you given up asking your SMEs to write a blog post?

SME 174

SME Webinar Metrics Curation Copywriting 174

SmartBug Media

MAY 14, 2020

In one of my previous blog posts, “ Guide to Setting Up Email Workflows for Webinars ,” I mentioned that smart content is a great idea if you want to target your follow-up emails to multiple segments without creating multiple if/then statements in a multi-step workflow. MQLs and SQLs who attended the webinar.

Webinar Metrics 105

Webinar Metrics Template Segmentation Hubspot 105

Hubspot

JULY 23, 2020

For instance, HubSpot has the Partner program, which offers unique benefits, including co-marketing opportunities. HubSpot Academy gives educational value to its audiences, so it was a great channel for partners to get involved. Having settled on the experiment, HubSpot's team then needed to stop and think through possible speed bumps.

Hubspot 80

Hubspot Campaigns Advertising Agencies Work Management 80

Hubspot

SEPTEMBER 30, 2020

And, although some marketers once believed that " webinars were dead ,” many are now rethinking that statement as they find themselves scheduling and promoting this exact type of event. Because of their educational format, webinars can offer a number of great perks to brands. But webinars aren't always easy to plan and execute.

Webinar Metrics 101

Webinar Metrics Class Bandwidth Work Management 101

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 74

Paid Content Traffic Webinar Metrics Marketing & Strategy 74

Litmus

MAY 13, 2021

In this webinar, Kelsey Doyle, a Customer Success Manager at Litmus, and Scott Epple, a Principal Product Manager at Litmus, share how the latest updates help your team quickly build brand-compliant emails—regardless of technical coding abilities. Didn’t make the live webinar? How do you link a HubSpot account to Litmus Builder?

Webinar Metrics 59

Webinar Metrics Eloqua Template Hubspot 59

SmartBug Media

JANUARY 11, 2021

As a proud HubSpot Elite partner, SmartBug Media ® follows HubSpot’s best practices of using data to make informed decisions with marketing. HubSpot Reporting is one of our favorite tools to use at SmartBug Media, and with HubSpot’s recent updates to these tools, we’re excited to help you get the most out of your marketing.

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Hubspot Sales Qualified Leads Enterprise Management Eye-Tracking 72

SmartBug Media

NOVEMBER 16, 2020

In this blog post, we’ll talk about four steps to take to set scalable lead nurture workflows in HubSpot, so that all of your contacts are being touched with relevant content that moves them closer toward a purchase. Understanding each of these stages sets the foundation for creating scalable lead nurture workflows in HubSpot.

Lead Nurturing 78

Lead Nurturing Hubspot Buyer Personas Marketing Automation Services 78

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

SpotMe Blog

JULY 27, 2021

You already know that webinars are among the greatest ways to reach and educate your target audience. Webinars and online events are definitely worth the effort even though measuring their success can sometimes be tricky because it can take many points of contact to close a sale. How to Evaluate the Success of Your Webinars.

Webinar Metrics 94

Webinar Metrics Paid Content ROI Sales Qualified Leads 94

Hubspot

JUNE 23, 2020

For example, unlike physical events, virtual events , such as live streams or webinars , enable your brand to gain awareness from international audiences, period. For any given event, there are a handful of competing webinars, live streams, or Q&As that discuss similar topics. Here are their five go-to tips. Set expectations!

Promotion 101

Promotion Hubspot Co-Registration Planning 101

Webbiquity

NOVEMBER 28, 2023

The marketing team may generate leads with an enticing webinar, but if their sales reps aren’t briefed properly, they might approach prospects without context. Pushy” Sales Experience According to a survey by HubSpot, buyers are looking for sales reps who listen to them and are not “pushy.” Think about an IT services firm.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

SmartBug Media

JULY 2, 2021

Your organization is already producing blog articles on a consistent basis. Chances are that you know the benefits of blogging and the impact it can have on your organization’s website traffic growth over time. Simple tweaks might be all you need to get your blog over the hump to becoming a key traffic and lead driver.

Conversion Rate 98

Conversion Rate Conversion Work Management Marketing Management 98

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. You can use webinars for anything from walking prospects through a new product feature, to hosting a panel discussion with industry experts. What is a Webinar? Benefits of Webinars for Business 3. Contents 1.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

Marketing Insider Group

JANUARY 4, 2021

Nearly three years ago, while working in SAP Global Marketing, I wrote a BLOG that has stood the test of time – “T he Geeks Won: The Rise of Marketing Analytics, Performance Management and Data Science ”. Our most recent Dresner Advisory Services Luncheon Learning monthly webinar was focused upon data science.

Work Management 363

Work Management Marketing Management Analytics Webinar Metrics 363

Hubspot

MAY 14, 2020

This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters. Here at HubSpot, one way we’ve scaled our community content creation is by leveraging internal teams’ expertise and time to provide value to the community members. Live AMA Sessions.

Communities 95

Communities Hubspot Webinar Metrics Work Management 95

Convince & Convert

MAY 7, 2013

Following is a step-by-step list of how to host a memorable, interesting, and useful webinar. For instance, we did a webinar about Google analytics. Set up the webinar with your provider ( brightTALK , GoToWebinar , Adobe Connect , and WebEx are some of the favorites) and grab the registration link they provide.

Webinar Metrics 160

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 160

Hubspot

APRIL 20, 2020

Let's take a look at the favorites of HubSpot content marketers. I teared up out of a sheer sense of, 'Oh my God, I think like that, too' — what more could you want out of a marketing campaign?" — Caroline Forsey, Editor of HubSpot's Marketing Blog. pic.twitter.com/JDxyCIv0zz — Popeyes Chicken (@PopeyesChicken).

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Hubspot Content Marketing Campaigns Planning 93

SmartBug Media

MARCH 25, 2020

Webinars are one of the best ways to generate quality leads , according to 73 percent of marketing and sales leaders polled by InsideSales.com. From thought leadership panels that boost awareness to live demos that inspire during the decision phase, webinars work at various points along the Buyer’s Journey. Deciding on Webinar Content.

Hubspot 72

Hubspot Webinar Metrics Template Budget Programs 72

Marketing Insider Group

MAY 18, 2021

HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram. Webinars or Q&As. Semrush and countless other companies understand the value of making employees the human face of their brand via webinars. Editorial Blog Categories.

Content Marketing 277

Content Marketing Planning Webinar Metrics Content 277

Webbiquity

AUGUST 18, 2020

Online gatherings are no longer limited to team meetings and webinars using same old video calling tools. As noted previously in this list of top webinar tools, what separates compelling must-attend events from ho-hum gatherings is the quality of the content, promotion, presenters, and—increasingly—the underlying technology platform.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Hubspot

JANUARY 6, 2020

To help inspire new ideas and jumpstart your creativity for 2020, I asked six HubSpot Marketers to share their favorite campaigns of 2019. Here's what they revealed: 6 Campaigns HubSpot Marketers Enjoyed in 2019. One HubSpot marketer that found this campaign powerful was Kyle Denhoff, a global acquisition campaign manager. "In

Hubspot 80

Hubspot Campaigns Paid Search Agency Planning 80

Hubspot

JULY 27, 2020

To help you navigate a shared remote work experience, here's a list of tips from HubSpot employees who've mastered working from home with loved ones or roommates in close proximity. Being empathetic to housemates is something Anna Fitzgerald, a HubSpot Blog staff writer, strongly advises. and 10 a.m.

Work Management 99

Work Management Hubspot Planning Tips 99

Marketing Insider Group

NOVEMBER 10, 2020

Some of the most popular conferences in marketing, like HubSpot’s Inbound 2020, went fully virtual this year. To do so, they need professional development avenues they can pursue at their own pace, not day-long webinar series that end with glassy eyes and notes that stopped shortly after lunch. . Self-Guided Training.

Conference 230

Conference Resources Peer-to-peer Paid Search Agency 230