Customer Experience Matrix
DECEMBER 8, 2011
. - Facebook forms: use forms within Facebook pages and apps to gather customer permissions - social sign-in: use social media sign-in services to replace marketing automation forms - personalized Facebook ads : display different ad versions on a Facebook page based on the user’s profile, including both Facebook and non-Facebook data Marketo - sharing: (..)
Customer Experience Matrix
DECEMBER 27, 2010
But I’m perfectly aware that only readers of this blog will recognize the distinction. I excluded HubSpot because it is a fundamentally different product.) These are conceptually quite different from the dimensions used in the Gartner and Forrester reports* , which are designed to illustrate competitive position.
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Customer Experience Matrix
FEBRUARY 12, 2013
For example, LoopFuse reported 42% of respondents had marketing automation in place, a Forrester study reported 45% use among B2B enterprise marketers, and the Lenskold Group found 70% marketing automation usage.* Of course, the minute I posted this blog, I started to see additional figures. An Aberdeen study reported 30% adoption.
Customer Experience Matrix
NOVEMBER 17, 2010
Summary: LoopFuse has extended its system to capture more Web traffic data, which lays the foundation for future analytics. LoopFuse recently released its latest enhancements, which it somewhat grandiosely labels as making it “ the First and Only Marketing Automation Solution with Inbound Marketing ”. All of these are valuable reports.
Hubspot
MARCH 13, 2012
From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Launching a blog or increasing the frequency at which you currently publish to it is the best way to do this. Connect with HubSpot : The Solution. The Solution.
Online Marketing Institute
JULY 31, 2009
The lead management automation market, about which I blogged previously , continues to attract new players at a rapid rate. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. The technology appears useful at both ends of this spectrum. I’m sure I forgot a few.
NuSpark Consulting
NOVEMBER 10, 2013
Many of these firms are excited to have a tool such as Act-On, Hubspot, Loopfuse, Mindmatrix, Net-Results, Infusionsoft, and countless other platforms. You need to have a content lead capture plan that includes the following components: Format strategy: white papers, case studies, videos, blogs, infographics, ebooks, webinars.
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