Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. 4/9 I’ve written almost 2,000 blog posts. For the past decade, Twitter has (most often) been ranked as #2.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

ClearVoice

SEPTEMBER 8, 2021

Pinterest is the social media platform that’s less about others and more about you! But before we get into Pinterest hashtag best practices, let’s consider what the platform was designed to support. If you're approaching hashtags on @Pinterest in the same way you do on @Instagram, you're doing it wrong.

Traffic 105

Traffic Ad Building Brand Identity Branding 105

Spiralytics

FEBRUARY 7, 2024

However, there are several avenues where social media automation can be a game changer. From crafting engaging content, suggesting hashtags, analyzing posts, and several other tasks, it can help you reduce time spent on repetitive tasks. What is Social Media Automation? How Does Social Media Automation Work?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

ClearVoice

JUNE 14, 2023

Despite recent controversies, Twitter remains a very active and unique social media platform in 2023. While TikTok has taken much of the social media limelight recently, Twitter continues to add new users and has actually risen in popularity with Gen Z—one of the largest pools of consumers. Brand hashtags: Unique to your brand.

Traffic 52

Traffic Marketing & Strategy Twitter Profiling 52

Convince & Convert

NOVEMBER 30, 2023

Social media advertising is a great way to quickly generate new customers and create a social media buzz around your (new) product. Social media strategy needs constant tweaking, analyzing, and learning from your or your competitors’ successes and failures. Awario: Position your brand better What engages your social media best?

Social Media 105

Social Media Advertisements Advertising Tools 105

Webbiquity

JANUARY 24, 2019

There are several reasons why marketers may want to partially automate their social media campaigns. First, success with social media marketing comes with frequency (plus quality). Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. Guest post by Anand Srinivasan.

Marketing Automation Services 237

Marketing Automation Services Social Media Marketing Automation Social Marketing 237

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Social listening lead generation This is one area of social media lead generation that’s overlooked.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Brandwatch Marketing

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. If you get it right, social media lead generation is a viable and valuable strategy. Our social media marketing guide will get you going on that front. Social listening lead generation This is one area of social media lead generation that’s overlooked.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. If you are a social media rookie, this list of the top free social media monitoring tools might come in handy. It is well known for its social media management functions.

Social Media 98

Social Media Tools Media Lead Scoring 98

Marketing Insider Group

AUGUST 1, 2023

Ever feel like your social media metrics are whispering secrets to you? Social media metrics are constantly gathering intel, ready to report back with crucial insights about how much your audience is digging your content, how loyal they are to your brand, and much more. Well, you’re not far off.

Social Media 219

Social Media Cost Per Click Cost Per Thousand CPM 219

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. Let’s explore!

Social Media 119

Social Media Examples Media Urgency Marketing 119

SmartBug Media

MAY 21, 2020

Would you believe us if we told you that everything you need to craft high-performing social media posts across all of your channels is sitting on your blog? Businesses throw time, energy, research, and resources into producing compelling, persona-driven inbound marketing blog articles. In 2005, only 5 percent of U.S.

Social Media 71

Social Media Media Tips Buyer Personas 71

Sprout Social

JANUARY 23, 2017

Hashtags are much more than just a way to make Tweets and Instagram posts more entertaining. You’ve probably seen your fair share of random hashtags thrown onto the end of Tweets and Instagram captions that seem to serve no real purpose. When it comes to hashtag tracking, a lot of companies are in the dark.

Effectiveness 111

Effectiveness Social Media Keywords Differentiation 111

Scoop.it

SEPTEMBER 30, 2022

It is well-known as it allows you to start your blog without the complicated coding work. With that out of the way, bloggers can focus on making content and growing their blogs. You can write about anything from a personal diary style blog to discussing the best website development proposal tips. Search using hashtags.

Tips 84

Tips CMS Development Blogger AIO 84

SocialPilot

JANUARY 4, 2024

Social media holidays, you ask? They’re special days celebrated on social media, from global events like Earth Day to fun ones like National Pizza Day. Engaging in these holidays allows businesses to flaunt their brand personality, connect over shared interests, and ramp up their social media presence.

Social Media 98

Social Media Media Planning Social Marketing 98

Webbiquity

MARCH 7, 2019

77% of all Americans have at least one social media profile. The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Social media is a powerful tool to build buzz around your event and drive attendance.

Social Media 202

Social Media Promotion Creativity Media 202

SocialPilot

DECEMBER 6, 2023

Social media has become a beloved platform for connecting thousands of people. Thankfully social media algorithms exist to make social media live up to your expectations and bring you the content you want to engage with. As a social media user, algorithms lighten up your social media experience. Absolutely no!

Social Media 83

Social Media Paid Content Media Lead Ranking 83

Webbiquity

JANUARY 28, 2020

Are you familiar with the concept of a social media hub? Though the idea of pulling all of your organization’s social media feeds into a central hub has been around since at least 2014 , they still haven’t found wide use outside of trade shows and corporate events. What is a social media hub?

Social Media 257

Social Media Media Aggregators Trust Marketing 257

Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. If you are a social media rookie, this list of the top free social media monitoring tools might come in handy. It is well known for its social media management functions.

Social Media 144

Social Media Tools Media Lead Scoring 144

SocialPilot

JANUARY 21, 2024

Social media has evolved from a platform for casual interaction to a game-changer for hoteliers aiming to skyrocket their occupancy and revenue. In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media. Dive in to learn how to do hotel social media marketing.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Social Media 145

Social Media Social Marketing Media Curation 145

Webbiquity

MARCH 15, 2018

With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business?

Social Media 323

Social Media Tools Media Work Management 323

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. They can engage with followers, use hashtags to find new ones and expand reach, and promote their posts.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Sprout Social

DECEMBER 2, 2020

In order for social media marketing to work, you need an audience. Use the strategies in these Sprout resources to help you refine your strategy to expand your reach and successfully engage your social media audience. This post gives you a look at the social media demographics of each network. Master the art of hashtags.

Social Media 125

Social Media Media Viral Marketing Demographics 125

SocialPilot

FEBRUARY 14, 2024

Your collaboration journey with a social media influencer starts over social media DMs, emails, and phone/video calls. Every brand and influencer agreement should be formalized into a legally binding social media influencer contract. What is a Social Media Influencer Contract? But it shouldn’t end there.

Social Media 96

Social Media Template Media Terms and Conditions 96

Adobe Experience Cloud Blog

JANUARY 4, 2019

The biggest failures small businesses encounter in social media come from not knowing who their customers are, who they’re competing against, which channels to target, and how to engage their audience. If you need more advanced social media competitive analytics, tools like Rival IQ, SproutSocial, Klear, or SEMrush can provide them.

Small Business Marketing 134

Small Business Marketing Social Media Tips Media 134

SocialPilot

FEBRUARY 6, 2024

In this competitive social media generation, authenticity and engagement are the two alphas of the game. A complete list of Influencer marketing statistics, from engagement rates to industry benchmarks to growth trends; this blog has almost everything that you would need to make an informed decision.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Martech

AUGUST 11, 2021

Social media has become a valuable resource for consumers to interact with the brands they love and discover new ones. New users across the globe are flocking to social media platforms in record numbers and adding their voices to your brand’s narrative. Social media monitoring must-haves.

Social Media 133

Social Media Marketing AI Media Brand Identity 133

Buffer

MARCH 30, 2023

Question: I’ve been noticing that many of the TikToks and Reels I watch are part of an ongoing social media series. An easy way to generate more content revolving around these very ideas is by creating a social media series. What exactly is a social media series? How can I start one myself?

Social Media 100

Social Media Marketing AI Media Communities 100

Navigate the Channel

OCTOBER 5, 2022

With a resurgence of in-person events and continuing demand for digital and hybrid events, it’s a pivotal time to apply a smart social media strategy to boost attendance, no matter the event format. Social Media Plays a Key Role in B2B Event Marketing. Social media is a critical tool for your event marketing.

Social Media 65

Social Media Event Marketing Social Marketing Trade Show 65

Launch Marketing

DECEMBER 1, 2021

Social media has established itself as a crucial component in B2B marketing strategies. What matters is focusing on your team’s social media strategy , narrowing in on what works best for your organization. But, understanding how your competitors are navigating social media also plays a factor.

Social Media 127

Social Media Analysis Media Ad Frequency 127

Sprout Social

MAY 24, 2022

Achieving a balance between paid, owned and earned media strategies is an ever-evolving skill. Most communications professionals would say we’re in the midst of a major shift in media mix effectiveness. Now, social strategies apply to more than just owned media. Defining paid, owned and earned media. What is paid media?

Paid Content 97

Paid Content Paid Search Agency Media Paid Social Agency 97

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Convince & Convert

NOVEMBER 8, 2016

Every day, the average social media user is inundated with a ton of posts. Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. Image via Unsplash. highlight to tweet). Add Call to Action Buttons.

Social Media 166

Social Media Promotion Media Clickthrough 166

Televerde

JANUARY 15, 2019

What’s in a hashtag? According to estimates, the number of worldwide social media users reached 2.34 As technology continues to evolve and social media continues to grow, so too must the brand touchpoints we use to connect with our target audiences. Believe it or not, creating the perfect company hashtag. Thanks, Karen!

Paid Search Agency 49

Paid Search Agency Companies Brand Identity Branding 49

Convince & Convert

APRIL 10, 2018

Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech in suburban Cincinnati to the Mid-American chapter of Meeting Planners International, titled “7 Ways to Use Social Media to Create Buzz-Worthy Events.”

Buzz 155

Buzz Social Media Media Conference 155

Buffer

NOVEMBER 20, 2018

The resulting campaign helped the business to reach more than one million people on social media and grow its email list by 22 percent. And with Buffer’s social media publishing tools in their corner, it was simple to get the whole month’s content scheduled across Facebook, Pinterest, and Instagram in one go. Creating a content plan.

Campaigns 102

Campaigns Multi-Channel Brand Identity Branding 102