Biznology

OCTOBER 14, 2013

Most people find a website (including yours) by first typing keywords in the query box of a search engine. It is the GPS for a site but keywords are no longer one of the things Google Analytics gives. Or both according to Search Engine Land : He that giveth also taketh away. It is rich with insights.

Keywords 80

Keywords Resources Google Long Tail Marketing 80

Webbiquity

SEPTEMBER 16, 2013

.” But that criteria would ignore many “interim” metrics that, while not directly bottom-line related in and of themselves, are important guideposts to designing and executing financially successful marketing plans—similar to the way a pilot may use GPS or visual landmarks. Search Engine Visibility.

Planning 100

Planning Marketing & Strategy Twitter Class 100

Webbiquity

SEPTEMBER 16, 2013

.” But that criteria would ignore many “interim” metrics that, while not directly bottom-line related in and of themselves, are important guideposts to designing and executing financially successful marketing plans—similar to the way a pilot may use GPS or visual landmarks. Search Engine Visibility.

Planning 100

Planning Marketing & Strategy Twitter Class 100

Stevens & Tate

AUGUST 10, 2020

As part of its recent Enabling Dishonest Behavior Policy , Google Ads is banning any advertising for “spyware and surveillance technology” in both search and shopping starting August 11. Find out more on Search Engine Land. Google Ads is Banning Spying Products & Software.

Trends 64

Trends Spyware Work Management Paid Search Agency 64

Hubspot

MAY 24, 2019

Additionally, mobile searches for local services continue to rise, and by 2021, mobile devices are expected to influence $1.4 All of which is to say -- people searching online for local services is now more prevalent than ever before. The Rise of "Near Me" Searches. trillion in local sales. Image Source.

Mobile Advertising 78

Mobile Advertising Amazon Mobile Marketing Tagging 78

Biznology

MARCH 10, 2014

Television becomes the trigger, most of the time, of our online searching or browsing. Big Data and IoT generate all the data necessary to have even smarter recommendation engines. Television might not be the queen anymore, but what happens on the web is well-connected with things served or broadcast on the big screen.

Allocation 80

Allocation Mobile Advertising Television marketing Ad Frequency 80

Convince & Convert

MAY 30, 2012

Goby – Search engine all about finding fun things to do with your free time, from this weekend to a fantastic vacation. Easy to search for other connections while you’re standing in line for the gate agent or even from 30,000 feet. WiFi Finder - Search for public Wi-Fi anywhere in the world (iPhone, Android).

Tools 164

Tools Optimization Skype Forecasting 164

ClearVoice

MARCH 7, 2020

The platform is treated like a search engine and your content filters in the search engine. Traffic – The traffic objective drives people off-platform to your app, website, blog, or landing page, etc. Unlike other platforms, pins can live for six months and beyond due to the platform’s search engine.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Biznology

SEPTEMBER 25, 2014

You can’t use your GPS. What’s your preferred blog post length? Search Engine Optimization SEO seo procedures seo training seo writing' Imagine this… You’re asked to drive from Portland, OR to Methuen, MA. Easy, right? Except there’s a catch. You can’t use a map.

SEO 80

SEO Google Training Webinar Metrics 80

Webbiquity

JUNE 20, 2011

It’s why posts like 20 Ways to Generate ROI from a Corporate Blog have to be written to help people who are “doing everything right&# but still not seeing business results from social media make adjustments to their efforts. Marketers follow other marketers, PR pros hang with other PR pros, engineers interact with other engineers.

Social Media 100

Social Media Peer-to-peer Media PR 100

LeadSquared

NOVEMBER 24, 2015

Advanced search on Twitter would help. However, a responsive website, social media presence, and a business blog would probably make lead generation quicker. But on the outset, presentation through social media, email marketing, website (widget) and business blog would help. How to target students for engineering admissions?

Paid Content 52

Paid Content FAQ Webinar Metrics Advertising Agencies 52

Hubspot

MARCH 6, 2019

Mobile Search. More than 60% of Google searches take place on a mobile device, as opposed to a computer. With such a high percentage of searches done over a smartphone, search engine optimization (SEO) should be just as a big a part of a mobile marketing strategy as it would in a broader digital marketing strategy.

Mobile Marketing 77

Mobile Marketing SMS Work Management Paid Search Agency 77

Hubspot

APRIL 4, 2011

In this episode of the Weekly Marketing Cast , we discuss a few ways to surface in local search engine results. Have you been following a popular blog in your industry? Focus on GPS-enabled Services. Not sure how to start growing your local search traffic and leads? Connect with Industry Thought Leaders.

Business 28

Business Buzz Case Study Case Studies 28

Buzz Marketing for Technology

JUNE 27, 2008

… a knowledge worker’s waste blog … Skip to content. Today all work is knowledge work because even the most manual of activities such as farmer digging post holes for a fence requires pre-planning using their spatial information system, the use of GPS to position the hole and entry of data when it’s done.

Work Management 100

Work Management Conversion RSS Web 2.0 100

Hubspot

SEPTEMBER 14, 2011

Unsurprisingly, social network usage is up, and the findings showed that nearly 80% of US internet users spend time on blogs and sites like Facebook and Twitter. As a marketer, this means that any landing pages, blog posts, or ebooks you link to on Facebook or Twitter accounts should be optimized for mobile devices.

Stats 28

Stats Social Media Social Marketing Media 28

B2B Marketing Savvy

JULY 28, 2009

Twitter Tracking: (beyond just inputing keywords directly into Twitter Search, experiment with these as a means to monitor Twitterverse conversations: Bingtweets and Crowdeye. Search for comments on your content from various sources/other blogs that talk about your content. Free plus paid option. confused?

Tools 40

Tools RSS Statistics Digg 40

Blue Flame Thinking

NOVEMBER 15, 2023

This blog includes a primer on how AI works, how you’ve been using AI for years (even if you didn’t call it AI), and how you can use AI to accelerate your marketing efforts. GPS-based navigation apps: Apple & Google Maps, Waze. Searching for something “just right” takes forever, and we often settle for something “close enough.”

Marketing AI 77

Marketing AI Paid Search Agency Companies Long Tail Marketing 77

Heinz Marketing

AUGUST 28, 2023

Imagine having a state-of-the-art GPS but no destination in mind. That GPS is as good as useless without a clear goal. Analyze their social media presence, blogs, and the types of content they produce. From blog posts to webinars, your content should be a cornerstone of your strategy.

Webinar Metrics 74

Webinar Metrics Ideal Customer Profiles Marketing Strategy Marketing & Strategy 74

LeadSquared

JULY 24, 2013

Instant Connect: With the advent GPS and more and more users connecting through it, knowing the geographical location of your users can be critical in helping you to engage with them. CTC can be highly beneficial for E-commerce websites, local search engines, companies in the service sector like hospitals, help desks etc.

Mobile Advertising 52

Mobile Advertising Paid Search Agency Advertising Agencies Advertisements 52

Buzz Marketing for Technology

JUNE 27, 2008

Blogs and Wikis in the Business World. Search Engine Marketing. ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. White Papers |. Webcasts |. Podcasts |. Solution Centers |. Newsletters |. Advice & Opinion. Research & Analysis. Network Monitoring.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Convince & Convert

SEPTEMBER 7, 2011

Then the second edition comes out, and all of a sudden things like foursquare and other GPS components that are used for mobile marketing, iPhone apps and stuff, all of a sudden they’re really important for marketing. And again, I’m just dumbfounded at one blog post and a million dollars in revenue. And guess what?

Rules 124

Rules PR Planning Paid Search Agency 124

Content Marketing Institute

JANUARY 16, 2018

But should patrons have a more complex or unique task (say, reverse-engineering the ingredients to create their version of the world’s most expensive taco ), they would need a much bigger bot.@Tacobell’s HANDPICKED RELATED CONTENT: Voice Search: Is Your Content Prepared for the Verbal Revolution? Click To Tweet. Image source.

Marketing AI 105

Marketing AI Budget Programs Marketing Automation Services Brand Identity 105

Outgrow

SEPTEMBER 20, 2019

SEO or Search Engine Optimization is a huge part of marketing. These metrics together combine to give your website a higher ranking and better search results. Customer satisfaction is the fuel to the engine of your business. Going into the market does not come with a GPS. Improving SEO. Market Research.

Outgrow 75

Outgrow Paid Content Top of Funnel Classified Ads 75

Buzz Marketing for Technology

JUNE 27, 2008

Advice & Opinion : Difference Engine. Blog: Difference Engine. About this Blog. The Difference Engine, invented in 1821, was an early precursor to the modern computer. This blog reports on interesting new applications of technology and the people behind them. job search. src = [link]. }.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Anteriad

APRIL 25, 2023

Affiliates commonly use organic search rank and PPC marketing. Backlinks from high-authority websites can significantly increase the search ranking of the referent website, while links from less authoritative sites can hurt search ranking. Blog A regularly updated website or web page. See White Hat SEO.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Affiliates commonly use organic search rank and PPC marketing. Backlinks from high-authority websites can significantly increase the search ranking of the referent website, while links from less authoritative sites can hurt search ranking. Blog A regularly updated website or web page. See White Hat SEO.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Hubspot

FEBRUARY 16, 2014

As soon as you think you’ve mastered your keyword strategy, Google encrypts its search results; once you''ve finally convinced your company to integrate Twitter and Facebook into your marketing strategy, digital experts are focusing on the significance of Pinterest and Instagram. Twitter Tests Out New, More Visual Layout.

Hubspot 28

Hubspot PR Content Inbound Marketing 28

Single Grain

AUGUST 7, 2023

Location-based Marketing : Using GPS technology to send marketing messages to mobile users in specific locations. Mobile Search Ads : Paid ads that appear in mobile search engine results. Excellent conversions : The conversion rate for mobile Google Ads is 3.48% on the search network and 0.72% on the display network.

Mobile Advertising 52

Mobile Advertising Paid Content ROAS Advertising Agencies 52

Zoominfo

SEPTEMBER 11, 2018

Welcome to the latest edition of our B2B blog post round-up series ! Every month we feature the content ZoomInfo writers have contributed to outside publications—so if you’re up-to-date on the ZoomInfo blog posts, these additional posts should tide you over. For this reason, today’s blog post is all about SEO vanity metrics.

Trade Show 140

Trade Show B2B Zoominfo Buyer Personas 140

ClearVoice

MARCH 3, 2020

When you realize content fuels all inbound marketing efforts, from blog posts and whitepaper downloads, to social media updates and instructional webinars, content creation becomes an immediate marketing priority. | #ContentMarketing Click To Tweet. Let’s say your strategy calls for blog posts and podcast episodes.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Optinmonster

AUGUST 27, 2023

That’s stuff like blog posts, articles, podcasts, and videos. As you’ll see, quality content is content that is relevant, accurate, optimized for search, and delivers what your audience wants. Start a Blog Your blog is at the centerpiece of any content marketing strategy. First, there’s the content part.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Convince & Convert

MAY 12, 2012

A former product engineer for WL Gore & Associates, Brad is an expert telemark skier, mountain biker, mechanic, cook, humorist, and explorer. Their VW van is named “Nacho” and Brad is documenting their adventures with terrific blog posts and photos at Drive Nacho Drive. Will I still write this blog in two years?

Custom Publishing 139

Custom Publishing Social Media Viral Marketing Case Studies 139

Hubspot

MAY 19, 2017

Each year, bonafide tech geeks and enthusiasts gather or tune in for one of the biggest events of the year: Google I/O, the search giant’s annual developer conference. During the keynote, Google’s VP of Engineering, Scott Huffman, used the example of being able to add concert information to your calendar by taking a Lens photo of the marquee.

Marketing AI 72

Marketing AI Google Mobile Marketing User-Generated Content 72