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Klaviyo Product Update Roundup—January 2024

SmartBug Media

Welcome to our blog series, where we highlight the latest updates from Klaviyo! Forms display optimization is like a GPS for web forms. As an agency focusing on e-commerce marketing, we understand the importance of utilizing the latest technology to drive results for our clients.

Product 59
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Unleashing Sales Velocity: How Leveraging Intent Data Can Lead to 3X Faster Deal Closures

Only B2B

By analyzing website visits, content downloads, and social media engagement, intent data platforms create a comprehensive buyer journey map. Targeted Content Creation: Share relevant content like blog posts, case studies, or white papers that align with their specific interests and stage in the buyer journey.

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Decoding California’s Privacy Changes: 5 Must-Read Updates for Digital Marketers

Choozle

In this blog, Ben explores the 5 essential privacy-compliance requirements that are now enforceable in California. Additionally, if a website or mobile app collects ‘sensitive personal information’ such as precise geographic location (GPS), ethnicity or citizenship status, consumers must also be allowed to specifically opt-out of those uses.

Privacy 79
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Social Media Marketing Terms You Need to Know

ClearVoice

In the industry of social media marketing, jargon is used loosely and things can change quickly. Social media is the thing that every brand acknowledges they need, yet many companies struggle to crack the code of success or lead conversions on the platforms. General social media marketing terms.

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What’s Trending In Marketing For August 2023

Stevens & Tate

Target your audience more effectively using GPS and behavioral data. Hootsuite’s Social Media Trends 2023. The 2023 social media marketing landscape presents challenges due to economic uncertainties. Despite this, social media marketers enjoy increased budget and autonomy, as the profession matures. Read more here.

Trends 81
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Your social media marketing automation solution

Biznology

Even of you have enough money to hire an entire social media symphony as well as a social media monitoring and response task force, there are too many hours in a day and, according to some, the sweet spots aren’t even during the work day anymore. So, social media automation is key. And the scientists over at Buffer concur.

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How The Top Video Marketers of 2018 Use Video to Generate More Pipeline

Vidyard

It was viewed by nearly 12,000 students and shared actively on social media. The Video Marketing Trailblazer: Impulse Creative This exceptional marketing team is using video in creative ways to fuel the success of digital marketing, demand generation, brand, and social media programs.