Biznology

APRIL 28, 2017

Is it blogging? However, you’d never know it by his site’s Google positions–he wasn’t positioning for any core keyphrases. Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” Teaching small classes?

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Biznology

AUGUST 30, 2017

You can still create quality, customer-focused blog content in two hours or less. Have you ever answered someone’s question and thought, “Wow, that would be a great blog post topic!” ” Why not repurpose your response into a blog post? Have you given up asking your SMEs to write a blog post?

SME 174

SME Webinar Metrics Curation Copywriting 174

Biznology

AUGUST 9, 2019

Well, ok, you’re Googling ideas on how to push through your writer’s block. Well, whether you’ve hit rock bottom of your writing or you’re at your peak – the blogging burnout is a reality for all of us. Either way, the reality is that you’ve become a resident of the Blogging Burnout Town. We’ve all been there.

Tips 106

Tips Opinions Youtube Blogger 106

Biznology

OCTOBER 7, 2015

Today, this blog will share some tips and tools about where to find current topics and fuel ideas for writing. You might even be able to come up with a new blog post just about your question and the answers you receive. To give you a better idea how it works to fuel your creative writing juices, I entered the word “blogging”.

Tools 80

Tools Generation Wikipedia Keywords 80

Biznology

JANUARY 28, 2014

Google has a goal in mind and it has more to do with visitor identification as it relates to targeted advertising than it has to do with improving the quality, speed, or usefulness of searching or finding. Google wants to triangulate real name with as much online behavior as possible. Google’s conflicted.

Google 80

Google Advertising Agencies Cross-Selling SEO 80

Biznology

JANUARY 28, 2015

Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working against you? That’s never good.

Copywriting 80

Copywriting SEO Blogger Case Study 80

Biznology

MAY 29, 2012

There’s no reason to ever let your blog go fallow. Unlike leaving farmland unsown for a period in order to restore its fertility as part of a crop rotation, there’s no benefit in ignoring your blog. First, I will address why keeping your blog updated is essential to search engines and how fickle Google is.

Adsense 80

Adsense Allocation Google Verticals 80

Biznology

APRIL 7, 2015

As part of that trip, I brought my unlocked Google Nexus 5 phone, my Apple iPad Air, and my x220 Lenovo ThinkPad in order to (try to, attempt to) keep up with email, business, and this blog. Google, too, doesn’t spend as much time innovating in France, from my limited, 10-day experience.

Google 80

Google Word of Mouth SEM Allocation 80

Biznology

FEBRUARY 3, 2012

Then there is the blog. Breathe life back into the blog. You see, blogs have a way of keeping you sharp. I would bet dollars to donuts that if you had continued to keep the blog up to date the rest of the site, and your entire online presence) would have been kept up to date as well. Your design is outdated.

Wikipedia 80

Wikipedia Google Webinar Metrics Design 80

Biznology

APRIL 14, 2015

This news directly from Google is old news for those of us in the SEO game. It seems to me that Google’s tired of our draft work. Google seems to want us to revise our first drafts of the web. Be sure to remember that Google trades in pages. What counts as a high-quality site according to Google?

Google 80

Google SEO Adsense PageRank 80

Biznology

APRIL 22, 2014

If you’ve been blogging for a long time, your life has probably changed a number of times. Yes, it’s true that both my blogs s**t the bed in a catastrophic failure; but, before that happened, I did some pretty amazing things. After five years of blogging shamelessly on behalf of AH, what was I to do? But no more!

Long Tail Marketing 80

Long Tail Marketing Domain Keywords Outreach 80

Biznology

MARCH 31, 2015

Last week I shared a couple Google Webmaster Tools tips and tricks with you. If you have been obsessing on your Google Analytics numbers, cruising the SEO boards, and picking through MOZ and Woorank , wondering what Google wants and needs from you while scratching your head, then let me enlighten you!

Google 80

Google Tools Tips RSS 80

Biznology

MAY 12, 2015

Maybe you’d become part of a powerful private blog network. Google Prefers Sites with Esprit de Corps. Google wants to see websites that don’t have burnt out bulbs, dirty toilets, un-bussed tables, overflowing garbage bins, or blacked out, burnt out, letters on your company signage. Don’t get Google wrong.

Google 80

Google Youtube Internet Marketing Ad brokers 80

Biznology

MAY 31, 2016

It’s really hard to get Google’s attention. Content marketing is indeed a silver bullet — why do you think I’m writing this — but there are ways of wooing search engines beyond starting a blog. Google loves structured data. The one that appears to have an explicit Google endorsement, right?

Google 64

Google Optimization Click Rate Content 64

Biznology

MAY 13, 2014

Yes, Vic Gundotra is leaving Google+ and 1,200 Google+ employees are being moved to other parts of the Google , but Google+ isn’t dead. In fact, it’s becoming more and more embedded into everything that is Google. Google+ as Social Layer. Isn’t that interesting?

Youtube 80

Youtube Advertising Channels Google Social Networks 80

Biznology

OCTOBER 29, 2013

It’s a great time to be passionate about social media, the Internet , online community, and the Google suite of products and services: Google’s about to reward you big-time just as Google pulls the rug out from under the feet of traditional SEO link strategies. What is Google Authorship?

Google 80

Google Youtube Blogger Domain 80

Biznology

NOVEMBER 12, 2013

Encourage your entire staff to link their Google+ profiles to your business site. According to the instructions, it’s not limited to journals, papers, blogs, magazine, or social sites. Make sure they have a real profile photo with a recognizable headshot uploaded to Google+. Your corporate site is just dandy.

Google 80

Google Paid Search Agency Adsense Brand Identity 80

Biznology

MARCH 23, 2012

This week Google introduced some significant changes to its widely used analytics offering. The Google Analytics blog tells us “The new reports bridge the gap between social media and the business metrics you care about – allowing you to better measure the full value of the social channel for your business.

Marketing Analytics Tools 80

Marketing Analytics Tools Google Analytics Digg 80

Biznology

JULY 29, 2014

Google+ Is Potentially Everyone. Maybe the promise of Google+ is not reconnecting with everyone you have or will have ever know – Facebook is amazing at that – maybe Google+ is designed to be the most effecting olly olly oxen free ever to exist, potentially. Does Google Know how Money Plus Is? That’s powerful.

Google 80

Google Network Marketing Social Networks Communities 80

Biznology

JULY 22, 2013

If you’re reading this blog then you’re probably familiar with the world of SEO and link building. You probably also like to keep up on the most recent SEO and link building news; and by keeping up on the latest SEO news I imagine that you have come across an article or two about Google+ and Google Authorship.

Google 80

Google Tools CAN-SPAM Eye-Tracking 80

Biznology

OCTOBER 16, 2013

Here is a list of three aspects to consider when building links in order to create a useful link for your website or blog. First, you should consider what types of websites you are trying to obtain links from with your guest blogging. These are a few of the major aspects you should be considering when guest blogging for links.

Lead Scoring 80

Lead Scoring Lead Ranking Wikipedia Internet Marketing 80

Biznology

AUGUST 12, 2013

Guest blogging has become a common practice among those in the SEO industry. This is because guest blogging, at its purest, provides an opportunity for a mutually beneficial relationship between webmaster and guest blogger. As mentioned above, webmasters have become wary of guest blogging due to the amount of spam they receive daily.

CAN-SPAM 80

CAN-SPAM Blogger Outreach SEO 80

Biznology

OCTOBER 14, 2013

Google Analytics is the most widely used tool for understanding consumer behavior on a website. It is the GPS for a site but keywords are no longer one of the things Google Analytics gives. Google says this has been done to provide “extra protection” for searchers, and the company may be aiming to block NSA spying activity.

Keywords 80

Keywords Resources Google Long Tail Marketing 80

Biznology

MAY 10, 2013

If Google has it their way listening will become a thing of the past. Now, Google doesn’t always get its way, but they do more than most. Well, it can happen (to some degree) and if it did happen that would mean it’s a good thing for Google but possibly quite disruptive (in a bad way) to the rest of us. Huh, you ask?

Google 80

Google Ethics Internet Marketing Mobile Marketing 80

Biznology

MAY 27, 2013

Many of you have wondered whether Google+ makes sense for your marketing, but some of you have taken the plunge, whether it is because you believe that Google+ users are a valuable part of your audience, or because you think that its effect on search rankings is a game-changer. image credit: Google. image credit: Google.

Communities 80

Communities Google Skype Wikipedia 80

Biznology

OCTOBER 3, 2017

I have been using my sports blog, rnnr.us , as both a writing meditation towards health, fitness, and weight loss and also an SEO and blogging laboratory (pronounced la-bore-ah-tory ). What’s even better is that the latest versions allow users to do so many useful things. I’m currently up-to-date with Version 4.3.3

Blogger 180

Blogger Planning Advertising Mediums Tagging 180

Biznology

NOVEMBER 5, 2013

I asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.”

Spending 80

Spending Paid Search Agency Google SEO 80

Biznology

SEPTEMBER 25, 2014

Are your in-house writers lost in Google-land? ” These writers are lost in Google-land. What’s your preferred blog post length? Did Google change something again (like get rid of Authorship markup?) And your writers will finally be able to successfully navigate around Google-land. Easy, right?

SEO 80

SEO Google Training Webinar Metrics 80

Biznology

MARCH 20, 2012

Google Plus (Photo credit: ivanpw). I started with nothing, creating a Gmail account, filling out all the private info about myself, joining G+, played around with it some, and then proceeded to create a simple, starter, Google+ Page for Business, using my Lodge as an example–since they didn’t have one.

Google 80

Google Business Video Marketing Webinar Metrics 80

Biznology

AUGUST 6, 2012

Because the Google Panda algorithm rewards quality content above any other on-page signal, and the Seven C’s serve as a proxy for Panda’s content quality algorithm. The bad new is that Google Penguin builds negative ranking factors into the algorithm that punish apparent link building efforts. Why is this important? Internal Links.

Google 80

Google Ad Building Domain Blogger 80

Biznology

AUGUST 27, 2013

It’s the same thing with search engine optimization (SEO) and Google. . Until Google really started rolling out Panda and Penguin algorithms. Google’s tightening and closing as many loopholes as it can get away with. Even Google’s human ninja reviewers often get fooled. So, what to do, what to do?

Google 80

Google Social Media PR CAN-SPAM 80

Biznology

JANUARY 21, 2013

Google Authorship is making big waves in the SEO and digital marketing worlds. Eventually, possibly within the year, Authorship will contribute to Google’s Author Rank. Eventually, possibly within the year, Authorship will contribute to Google’s Author Rank. Google’s patent for Author Rank can be found here.

SEO 80

SEO Google SERP CTR 80

Biznology

OCTOBER 29, 2012

With the momentum that social media has gained in the past decade, social signals many professionals believe are going to play a larger part in Google’s algorithm. One thing is clear; if you publish content online and want to have it rank higher in the search engines, it’s imperative to set up Google Authorship.

Google 80

Google Validation Lead Scoring Lead Ranking 80

Biznology

SEPTEMBER 17, 2012

The GPS for a website and any brand’s online effort is Google Analytics. When Google Analytics was released in 2005, it was a watershed event for any brand doing business on the internet. Google made available sophisticated analytic software for free. How do you navigate Google Analytics. And less may be more.

Marketing Analytics Tools 80

Marketing Analytics Tools Analytics Google Planning 80

Biznology

OCTOBER 18, 2012

Google had an announcement this week that has been a long time coming–you can now disavow links to your site. So, if you paid for links, or you engaged in some spammy blog comments with links back to your site, this gives you a chance to wipe the slate clean. (C’mon, aren’t there a couple of you out there?)

Google 80

Google SEO Ethics Opinions 80

Biznology

JUNE 22, 2011

You probably know Frank Reed from his work as editor of Marketing Pilgrim and from his weekly Frank Friday posts on this blog. If you want to find out more, then check out the recording for our Biznology Webinar given by Frank Reed, " Local Internet Marketing with Google Places.". Image by warrantedarrest via Flickr.

Internet Marketing 80

Internet Marketing Google Paid Search Agency Search Marketing 80

Biznology

AUGUST 16, 2011

Maybe the reason why you can't even quite get into the top-five or number-one spot on Google search is because you're not spending enough time or money getting the best Web host and Web server you can afford and then optimizing how your serve your Web pages , especially when your modern CMS is backed by a database. Image via Wikipedia.

Adsense 80

Adsense Industry CMS Google Long Tail Marketing 80