Sprout Social

OCTOBER 25, 2022

As you test out new brand awareness tactics, use Google Analytics to see how those changes impact growth in new users. Followers want to see more than promos and links: they want personal, human-centric content. Notice how Sprout’s blog posts are all coupled with these colorful illustrations instead of generic stock photos?

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Marketing Insider Group

FEBRUARY 5, 2024

WARC) Blogging Stats The internet hosts over 600 million active blogs. Truelist) Blog posts are the leading content format, utilized by 90% of marketers for achieving content objectives. Statista) Daily, the internet sees the publication of more than 2 million blog posts.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

ClearVoice

AUGUST 27, 2019

Blame Google. Lazy link building. Fewer inbound links. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount.

De-duplication 92

De-duplication Tactics SEO PageRank 92

WebMarketCentral

JANUARY 28, 2009

Still, most of what's being done today, from creating a company Facebook page to using a social media email signature , is extremely tactical. So, industry publications, blogs, and analyst reports carry somewhat more weight than a company brochure. How can b2b firms approach social media more strategically?

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

Ambal's Amusings

AUGUST 27, 2009

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. Brian Carroll's blog B2B Lead Generation Blog. Ardath Albee.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Here are a few top choices: HubSpot : According to Gartner peer insights, customers voted for HubSpot as the best CRM lead management software of 2018. Third-party integration with Google G Suite and Office365 allows for seamless emailing and scheduling.

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178