Remove first-mover sites
article thumbnail

How to Write LinkedIn Company Page Articles, and Why It’s a Pretty Big Deal

Contently

If there’s one thing I’ve learned about social media: Content that lives natively on a platform always perform best, and “link posts” that point people to another site perform worst. For what it’s worth, I still recommend publishing a version on your blog or content hub before you publish to your company page.

Linkedin 140
article thumbnail

Smart Audience Creation for Email Marketing

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Kickstart Your Email Marketing in 2023 Luci: We know with any direct marketing campaign, having the right target is the number one rule of direct marketing best practices. I’ll use mortgages as an example.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Apple Privacy Changes Have Affected ROI & Ad Spend

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast you can find here. All of those changes have been made and one of the biggest of them all will be Google shutting off cross-site cookies on their Chrome browser. Movers & Shakers Podcast by V12.

Privacy 52
article thumbnail

How eCommerce brands can leverage email for third-party monetization

Liveintent

. “We did an audit of inventory and looked at: What are we doing, why are we doing it, what are the biggest needle movers, and how do we strategically prioritize based on impact?” Groupon also uses LiveIntent’s LiveConnect tag on its sites to gather data and see which brands consumers are interacting with.

eCommerce 104
article thumbnail

Targeting New Movers Throughout the Entire Move Journey

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our Movers and Shakers podcast. Larisa: I think when a lot of marketers hear the term “mover marketing” they still think of it as only being direct mail, which I know is a great channel. movers possible. Possible Movers. Likely Movers.

article thumbnail

How to Create and Align Your Content with the Buyer Journey

Marketing Insider Group

When a buyer arrives at their site, they can see it’s a product for them. Do this by subscribing to Reddit threads, or trade and industry group blogs. Those are funnel movers. These topics are first. The post How to Create and Align Your Content with the Buyer Journey appeared first on Marketing Insider Group.

article thumbnail

6 link-building myths and truths by Internet Marketing Ninjas

Martech

As an example, Domain Authority is Moz’s best guess at a website’s ability to rank itself and has no bearing on a website’s ability to pass link equity to other sites. A link from a low-scoring domain like a town library or relevant resource site can not only pass link equity. We’d argue none of them. Not sure where to start?