KoMarketing Associates

FEBRUARY 10, 2021

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.

SERP 295

SERP Features Google Top of Funnel 295

KoMarketing Associates

NOVEMBER 18, 2020

In this post, let’s dive into 6 new LinkedIn Ad features that advertisers around the world are thankful for. I wrote a blog post on LinkedIn Conversation Ads earlier in the year, and would love to reiterate how great these are. In order to utilize this feature, you will need to run a campaign that targets a company target list.

Linkedin 283

Linkedin Paid Search Agency Features Ads 283

ClickZ

JUNE 15, 2023

On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them. Too many ecommerce brands start a blog for no reason by copying competitors. Ecommerce blogs often exist as islands.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Top Rank Marketing

NOVEMBER 1, 2023

What are the latest LinkedIn features and how can B2B marketers best utilize them for success in the push towards 2024 and throughout the coming year? Having released a robust offering of new platform features over the past few months, let’s take a look at six of them and how they can help B2B marketers shine.

Paid Content 124

Paid Content Features B2B Marketing B2B 124

Launch Marketing

DECEMBER 15, 2021

Blogging is a popular content marketing tactic for marketers, with over 79% of B2B marketers utilizing it. When measuring marketing success, both the qualitative and quantitative metrics matter and blogging contribute to both. Blogging Benefit #1: Increases the Number of Inbound Links to Your Website.

Planning 147

Planning B2B Thought Leadership Lead Scoring Lead Ranking 147

Goodish Agency

AUGUST 30, 2023

Get ready to discover the top-notch features of Wave.video: Intuitive templates, AI tools, live streaming, and advanced sound editing.

Features 108

Features Template Tools 108

KoMarketing Associates

MAY 13, 2020

Since Hummingbird, featured snippets have become much more prominent in search as Google has become smarter and aims to provide information quicker and more effectively than before. Google’s featured snippets have been a welcomed addition to the SEO community as well. Why Featured Snippets are Important for SEO.

Features 165

Features Google B2B Marketing Top of Funnel 165

The Lead Agency

APRIL 2, 2024

How to improve SEO for B2B blog writing In the digital marketing landscape, nothing stays the same for too long. Search engine optimisation (SEO) may still be paramount to business-to-business (B2B) blog writing, but my oh my, how the rules are constantly changing. In B2B, we play the long game.

Lead Scoring 118

Lead Scoring Lead Ranking SEO B2B 118

Martech

OCTOBER 27, 2022

They include a big improvement for the Setup Assistant, real-time behavioral modeling reports, more customization features and a new homepage design. Expected to go live soon, this feature will provide real-time info on customer behavior while respecting privacy. Google announced a bunch of updates for Google Analytics 4 (GA4) today.

Features 108

Features Google Cost per Acquisition Marketing Analytics Tools 108

Martech

AUGUST 9, 2023

Google Ads is rolling out several new features ahead of the holiday season. It’s important to stay up-to-date with Google’s latest features, and test them so that you can gain early learnings to help shape your campaigns and bidding strategies. The changes to Google Ads were unveiled via an announcement on its blog. Why we care.

Features 96

Features Google Ads ROAS 96

Conductor

OCTOBER 11, 2022

Now, for almost any Google search, users will see a results page filled with different features like video carousels, images, and even related questions that other users ask. These search engine results page (SERP) features typically appear at the top of the results page that follows any search.

SERP 124

SERP Lead Scoring Lead Ranking Paid Content 124

Launch Marketing

AUGUST 25, 2021

Among the various types of content that one can create and distribute, blogs can be one of the simplest, yet most effective avenues. When compared to articles, eBooks, white papers and other long-form written content, blogs are typically the shortest in length, making them helpful for releasing tidbits of information about a new product.

Product 133

Product B2B FAQ Verticals 133

Conductor

MARCH 29, 2022

Since the beginning of the pandemic, Casper’s blog has become one of the top traffic-driving sections of their site. Between buyer’s guides on finding the right mattress size to informative content like how to get urine out of a mattress , the blog generates close to a million organic clicks per month.

eCommerce 115

eCommerce Paid Content Features Trends 115

Martech

MARCH 30, 2023

Here is a roundup of the AI-powered martech products, platforms and features announced this week, grouped by function. The new feature turns hundreds of pieces of individual and discrete feedback into easily consumable short, structured paragraphs, identifying the most important topics and trends. Why we care. Get MarTech!

Marketing AI 93

Marketing AI Ideal Customer Profiles Features Product 93

CopyBlogger

SEPTEMBER 16, 2022

Blogging mistakes happen to all of us. The post Blogging Mistakes: 10 Signs Your Blog Post Is Going Horribly Wrong appeared first on Copyblogger. Fired up by a great content idea, you sit down ready to crank. Continue Reading.

Content 111

Content Copywriting Features 111

Martech

APRIL 27, 2023

Dig deeper: Three essentials for writing a good ChatGPT prompt Here is a roundup of actual AI-powered martech products, platforms and features announced this week. including blog posts, press releases, social media posts, email templates, and more. As a result, more and more AI-powered solutions are being announced every day.

Marketing AI 84

Marketing AI Features Press Template 84

Hubspot

DECEMBER 21, 2017

The HubSpot Marketing Blog has been around since 2006. And within that tradition, the Marketing Blog has been no exception. The Marketing Blog has been a key part of HubSpot’s inbound business. As it turns out, Google is likely eating your blog traffic -- specifically, its featured snippets. Sound familiar?

Traffic 76

Traffic Features Google SERP 76

Roketto

APRIL 27, 2021

For many marketing managers, thinking (or dreaming) up marketing blog topics is the biggest barrier to building momentum with content marketing.

Business Blogging 158

Business Blogging Ad Building Barriers Effectiveness 158

seo.co

FEBRUARY 15, 2022

How would you like to gain at least 100 readers for your blog every day? There’s really no cap to how many readers your blog could attract on a daily basis, as long as you provide unique, interesting, useful, timely, and relevant content. However, it’s not enough just to set up a blog to attract readership. How about 200?

Paid Content 117

Paid Content Traffic RSS Blogger 117

Navigate the Channel

JANUARY 19, 2024

Integrating social media strategies into your blogging routine can significantly amplify your reach and engagement. This article explores three effective ways to use social media to grow your blog. Social media can drive considerable traffic to your blog. These visual elements can significantly increase engagement and shares.

Social Media 65

Social Media Media Blogger Demographics 65

SmartBug Media

JUNE 27, 2023

HubSpot's Content Assistant is a powerful writing tool that can help you with the creation of high-quality blog posts. The Content Assistant lets anyone write better blog posts faster and with less effort, making it an essential tool for any blogger or content marketer looking to improve their writing and grow their audience.

Hubspot 94

Hubspot Marketing AI Generation Content 94

Top Rank Marketing

OCTOBER 17, 2023

The post Webinars as a Pipeline Accelerator for B2B Marketing Featuring Forrester Research & Hubilo appeared first on B2B Marketing Blog - TopRank®.

Webinar Metrics 111

Webinar Metrics Forrester Top of Funnel Research 111

Oktopost

JUNE 21, 2023

Today, we’re thrilled to announce a new feature that will transform the way you interact on LinkedIn. Benefits: Supercharge Your LinkedIn Engagement and Relationships The benefits of this new feature are manifold: Increase Exposure: By mentioning relevant individuals and brands, you draw their attention to your content.

Linkedin 62

Linkedin Features Ideal Customer Profiles Work Management 62

Goodish Agency

SEPTEMBER 3, 2023

Wave.video's AI features are a game-changer in video creation. Loved by many, it's innovative yet has room to grow. A future-forward tool for sure!

Features 52

Features Best Practices Video Marketing Tools 52

Goodish Agency

OCTOBER 7, 2023

Discover the top 10 must-have features for seamless video editing today! Unlock your creativity with Filmora by Wondershare.

Features 76

Features Creativity Video Marketing 76

CopyBlogger

NOVEMBER 1, 2022

You might think that I’d recommend a thorough proofreading and editing process for every blog. The post Does Your Blog Need Proofreading and Editing? But that’s not the case. Continue Reading. appeared first on Copyblogger.

Process 129

Process Features Content Marketing Content 129

Trade Press Services

DECEMBER 4, 2023

To help meet the evolving needs of its members, LinkedIn is constantly improving the site’s user functions and customer experience with new features and updates. Knowing how to take advantage of these features can be a game-changer for brands looking to reach their audiences in new and engaging ways.

Linkedin 52

Linkedin Ideal Customer Profiles Features Profiling 52

Launch Marketing

DECEMBER 14, 2022

When it comes to blogs, the writing process can take up quite a bit of time, but it can often feel like a waste if no one reads the blog once it is published. Blogging remains an important and effective B2B content marketing tactic, but with so many competitors, it is difficult to stand out. What Has Worked in the Past?

Paid Search Agency 110

Paid Search Agency B2B Marketing Content Marketing B2B Thought Leadership 110

Huptech Web

JANUARY 18, 2024

Blogs can be a great source of income. Most companies have an onlinе prеsеncе with insightful blogs that provide thorough information about their products and their bеnеfits. Blogs serve as a link between businesses and their customers, giving a platform for building trust and confidеncе. How’s that еvеn possiblе?

Conversion Rate 52

Conversion Rate Conversion FAQ Click Rate 52

Envy

JUNE 29, 2022

And while the advantages of AI vs. the disadvantages of AI debate rages on, that is not the purpose of this blog. And a great way to do this is through following the best AI blogs. But distinguishing the good AI blogs from the bad can be a real challenge. AWS Machine Learning Blog. Machine Learning Mastery.

Marketing AI 118

Marketing AI Amazon Lead Ranking Inbound Marketing 118

Vidyard

JANUARY 24, 2022

Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Top Sales Blogs 4.1 Sandler Training Blog 4.8

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

CopyBlogger

AUGUST 25, 2022

A blog launch is exciting, but it can also be awfully lonely for up to a year as you build. The post A 3-Step Blueprint for a Brilliant Blog Launch appeared first on Copyblogger. Continue Reading.

Ad Building 142

Ad Building Copywriting Features Content Marketing 142

Goodish Agency

OCTOBER 7, 2023

Discover the top 5 must-have features for seamless video editing today! Unlock your creativity with Filmora by Wondershare.

Features 64

Features Creativity Video Marketing 64

ActiveDEMAND

JANUARY 19, 2021

For those on our Corporate Marketer package, the ability to move leads from marketing to sales using our lead claiming feature is crucial to improving accountability. Today, we’ve added in some more features to help accommodate even more ways to distribute leads to salespeople. Marketing + Sales Accountability.

Distribution 97

Distribution Features Leads Lead 97

Outgrow

APRIL 12, 2023

Outgrow Product Update March 2023 – 10+ Exciting New Features Outgrow is back with another batch of fresh, new features to make your life easier. From new popup embed features to audio file uploads and A/B testing capabilities, we’ve got a lot of good stuff this time! New Features 1. But that’s not all!

Outgrow 52

Outgrow Features Product Lead Gen 52

Outgrow

APRIL 12, 2023

Outgrow Product Update March 2023 – 10+ Exciting New Features Outgrow is back with another batch of fresh, new features to make your life easier. From new popup embed features to audio file uploads and A/B testing capabilities, we’ve got a lot of good stuff this time! New Features 1. But that’s not all!

Outgrow 52

Outgrow Features Product Lead Gen 52

Heinz Marketing

NOVEMBER 28, 2020

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. Blog vs. Podcast: Which Is the Best Choice for Your Business? A look at the differences between blogs and podcasts to help you decide what your business might benefit most from.

Account Based Marketing 134

Account Based Marketing B2B ABM B2B Sales 134