Buzz Marketing for Technology

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10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. It simply can’t be Facebook’s fault….

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Facebook can’t be stopped and here’s why!

Buzz Marketing for Technology

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November.

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No patience for the ROI of Social Media discussion

Buzz Marketing for Technology

In a blog post last week, Dell revealed that it has generated more than $2 million in revenue from @DellOutlet, one of its many Twitter sites. In a blog post a few weeks ago called - Why is measuring Lead Gen in Social Media so hard? - How did they do it? With a coupon code! Wow, now that’s inventive.

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10 Best Posts of 2010

Buzz Marketing for Technology

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year. Fire your Director of Social Media!

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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

Gene Carrs Patron Technology Blog. Canadian Facebook Fascination Hits Home. Subscribe to this blogs feed. And lets also assume that the competition for arts patrons attention online will increase, as high-quality blogs and independent cultural sites like www.showup.com proliferate. Categories. E-mail Marketing.

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Does Bit.ly convert for B2B Marketing – a case study

Buzz Marketing for Technology

Our plan was simple – to blog, tweet and post content leading up to the event that used only a single customize bit.ly What we saw in the first few days was a what I considered to be a huge spike in traffic approximately 10% of the traffic was coming to the site from social and 50% of it had converted. Tweet This!

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Social Search at LinkedIn Beats Google - ReadWriteWeb

Buzz Marketing for Technology

Long time readers of this blog know that I have already chronicled my success at using LinkedIn for both business development and recruiting. Somebody who has probably had a great time at college using Facebook and finds the features on LinkedIn to be relatively primitive and well, kind of boring. ReadWriteTalk. AltSearchEngines.

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