Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. Ba-da-boom , instant sales and subscriptions. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. I also want to impart a lesson for blog writing.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JUNE 23, 2010

If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. Blog this on Blogger. Share this on Facebook. Share this on Bebo.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JUNE 28, 2010

Last Thursday, I interviewed Suzanne Bird-Harris , a programmer who developed the WP Sales Page template. So when she says this is next to impossible to create a good-looking sales page in Wordpress without using a sales page template, I believe her. 10 Elements of a Good Sales Page: Headline (plus pre-headline).

Template 100

Template Ning Webcast Digg 100

Writing on the Web

JULY 30, 2010

Here’s a quick video I’m using to promote Suzanne Bird-Harris’ fabulous WordPress Sales Page Template.I Here’s a quick video I’m using to promote Suzanne Bird-Harris’ fabulous WordPress Sales Page Template.I Blog this on Blogger. Share this on Facebook. Share this on del.icio.us.

Video Marketing 100

Video Marketing Digg Landing Pages Buzz 100

Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. Blog this on Blogger.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. If you’re just starting out blogging one of these is the best way to start. 4) Selling blog merchandise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

JUNE 21, 2010

Do you need to create professional looking sales or landing pages? I had a teleclass I was doing with Michael Martine teaching The Ultimate Traffic Formula , how to get maximum results from your blogging efforts. First thing I tried to do was create a registration page using my Wordpress site on this blog. Blog this on Blogger.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JUNE 17, 2010

Even when you’re giving something away, for FREE, you’ve got to write good “sales&# copy that spurs people into action. Now you’ve got to format your sales letter landing page , with a dynamite headline, cool graphics, arrows, ORDER NOW! Creating Great Sales Pages. how to sell socks to centipedes.

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Writing on the Web

JUNE 22, 2010

Do you know how many ways a sales page can be used? I woke up thinking about this… because maybe you don’t think a “ sales page &# is something you need except once in a while for a product launch, when you’re trying to sell something. This one factor is the basis of expensive sales copywriting courses.

Ning 100

Ning Class Landing Pages Copywriting 100

Writing on the Web

APRIL 4, 2011

Is Your White Paper a Sales Pitch in Disguise? More often than not, today’s white papers are really just masked sales pitches, too long to keep the attention of today’s buyer. Read more about this on the MASG blog and be sure to leave your commentary. Blog this on Blogger. Share this on Facebook.

Paper 100

Paper Marketing Automation Services Marketing Management Microsite 100

Writing on the Web

AUGUST 29, 2012

Yet how many of us post on a blog or upload a video to YouTube without taking time to survey what are our target audience ‘s interests, wants and needs? Content marketing requires that you publish frequently on your site, your blog, and in social media. Do you use social media like Facebook , Twitter or LinkedIn ?

Ning 100

Ning Content Marketing Wikipedia Work Management 100

Writing on the Web

MARCH 27, 2013

I get calls from small business professionals who want to start a blog or an e-newsletter. As for LinkedIn and Facebook , they’re baffled why people don’t interact with them. Then follow up with building trusting relationships with your readers that lead to sales. It provides quality information that leads to sales.

Content Marketing 100

Content Marketing Content Copywriting Social Media 100

Writing on the Web

DECEMBER 9, 2010

I began these writing tips when I wrote about taking one nugget of information, and instead of posting it as one blog post, you make a list of 3-5 sub-topics or issues. Then you expand each one into 3-5 blog posts. Write one longer article (600-850 words) that ties together the 3-5 blog posts you used in your series. Tweet This!

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

JULY 12, 2010

Also known as a sales page, squeeze page). You can’t get results from all the content you’re creating and publishing on your blog, e-newsletter, social media sites, unless eventually you send people to a landing page and ask them to take action. I know I’ve blogged about this a lot lately. Share this on Bebo.

Landing Pages 100

Landing Pages Rules Content Marketing Ning 100

Writing on the Web

NOVEMBER 2, 2010

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

MARCH 13, 2013

When should you hire a freelance writer for your blog or website? Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Yet the content on your website or blog is the key component of your content marketing strategy. Using a Business Blog: Are You Hard to Find on the Web?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

JUNE 23, 2011

When it comes to content marketing , there are ways to write content so it actively markets you and your business without being “in-your-face” sales copy or boring product reviews or press releases. When it comes to reading your blog , however, please, please DO make me think ! Blog this on Blogger. Share this on Facebook.

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

DECEMBER 30, 2010

Content for Coaches offers subscriptions for articles, formatted newsletters, blogging services, or All-in-One E-newsletter Service management for 10% off the regular prices: Save up to $40 per article – pay only $39 per article on a subscription of 12, or $49 per article for a subscription of 6. Blog this on Blogger. Tweet This!

Consulting 100

Consulting Work Management Content Marketing Marketing Management 100

Writing on the Web

SEPTEMBER 20, 2010

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. For example, writing on the web can have several objectives , besides making a sale. Blog this on Blogger. Share this on Facebook.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

MARCH 7, 2012

Maybe Facebook is better left for your family and friends? Go through your customer base and connect with everyone who has purchased your products; multiple sales recipients are better. Related posts: The Pros of LinkedIn vs. Facebook for Professionals. Feed Your Blog Automatically to LinkedIn & Twitter.

Linkedin 100

Linkedin Tips Ideal Customer Profiles Webinar Metrics 100

Writing on the Web

JUNE 14, 2010

Two-thirds of readers of this blog use Wordpress as a blogging platform, according to results of the poll set up 6 days ago. of my blog readers, and the other platforms are in the single digits. use a platform hosted by Wordpress.com , 44% use a self-hosted Wordpress blog. million blogs hosted on WordPress.com plus 11.4

Domain 100

Domain Marketing Management Traffic Stats 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. This brief poll was hosted on here on this blog, so only my readers would have responded. Blog this on Blogger.

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

DECEMBER 16, 2010

Social sites, web, blog, articles, videos, etc. Is your sales copy effective? Is your sales transaction process easy and smooth? Create more offers and packages of information to increase sales; create more JV partnerships. Improve your online systems (sales copy, shoppping cart, videos, SEO, social media, surveys)?

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

AUGUST 3, 2010

They make over 100 coaching sales each year, and Kim has personally increased her coaching fees from $1,200 to over $6,000. Blog this on Blogger. Share this on Facebook. Blog to Book: Raise Your Hand in the Blogosphere. Blog Squad Featured in Coaching Insider. Subscribe to the comments for this post? Tweet This!

Digg 100

Digg Buzz Blogger Tagging 100

Writing on the Web

JULY 21, 2010

What has to be done to grab people’s attention so that they open up an email, or an e-newsletter, or go read your blog? Good content, especially when it is delivered into environments where people might be on autopilot (email, sales pages, TV, any advertisement, web pages, etc.) Blog this on Blogger. Blog this on Blogger.

Ning 100

Ning Digg Content Buzz 100

Writing on the Web

AUGUST 25, 2010

This is important when you’re writing on the Web , when your composing blog posts. And you already know how important it is to get in the shoes of readers when you’re composing a sales or landing page. I read this post over at Seth’s Blog , and want to share it with you, it made me think about this. Seth Godin.

Digg 100

Digg Content Buzz Landing Pages 100

Writing on the Web

MARCH 17, 2011

When people invest hundreds of dollars with you, they usually have questions , and even though these same questions may have been answered on your sales page, people need reassurance that answers apply to them. Usually, I’ll review their web pages and blog, and there may be glaring mistakes or branding opportunities they are missing.

Consulting 100

Consulting Digg Buzz Blogger 100

Writing on the Web

JULY 29, 2010

Blog this on Blogger. Share this on Facebook. Tags: Attracting Clients Content Marketing Online Marketing Online Persuasion Pathway to Profits client stories content marketing with blogs converting readers to clients landing pages persuasion triggers sales pages social proof testimonials. Share this on Bebo.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

JULY 18, 2012

Social media ( LinkedIn , Facebook , Twitter ) can be great marketing and networking tools for small businesses, but there are a few rules you should know before jumping on the social media bandwagon. Social Media & Blogging: What you need to know for your business. Related posts: Social Media for Busy Business Bloggers.

Social Media 100

Social Media Media Business Merchandising 100

Writing on the Web

DECEMBER 13, 2010

Which is why they are my clients … they need content and they need to publish on the web – blogs, e-newsletters, ebooks, etc.). Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. Blog this on Blogger. Please share.

Practices 100

Practices Content Marketing Digg Content 100

Writing on the Web

JUNE 29, 2010

There are those who started a blog because they heard that would bring in business. Blog this on Blogger. Share this on Facebook. Related posts: Blog or Website: Do You Use Wordpress as a Website? Sales & Landing Pages Using Wordpress: Learn How. They’re just not web-savvy. Share this on Bebo.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

SEPTEMBER 24, 2011

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. It’s designed to produce an action, most often sales. For example, writing on the web can have several objectives , besides making a sale.

Content 100

Content Buzz Copywriting Rules 100

Writing on the Web

AUGUST 2, 2010

It does mean, however, that you need to take off those professorial glasses, step out from behind the podium, and stop building your web pages, slides, and sales presentations with bar graphs and Excel spread sheets. Ah, yea, verily… and as Shakespeare would say, and there’s the rub … Blog this on Blogger.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

JULY 7, 2010

How do you get good client testimonials for your sales copy, for example, content for a landing page, when you don’t have a lot of previous clients? I’ve been working with an old client who’s been working hard to master blogging so he can have a strong online presence. Blog this on Blogger. Authenticity.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

Writing on the Web

JANUARY 5, 2011

You may be doing all the right content marketing things (e-newsletter, blog, articles, etc.) Blog this on Blogger. Share this on Facebook. Content Sale: End of Year Discounts from Customized Newsletter Articles. and still not get good results ( get found, get known, get clients! ) Subscribe to the comments for this post?

Newsletter 100

Newsletter Digg Work Management Banners 100

Writing on the Web

OCTOBER 13, 2010

The company does sales training using neuroscience as it applies to what influences buying decisions. Blog this on Blogger. Share this on Facebook. I just love this site: SalesBrain , a neuromarketing company. I recommend you visit the site, as it is clear and easy to navigate to find great information about buying decisions.

Copywriting 100

Copywriting Digg Trigger Marketing Buzz 100

Writing on the Web

MAY 18, 2011

Blog this on Blogger. Share this on Facebook. Steps to Video Blogging in 30 Minutes. Video: How to Create Great Sales Pages in WP. And much more… I don’t want you to miss out on learning how to to use video to get found, get known, and get clients. Register here: YouTube Secrets Webinar. Email this via Gmail.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100