Blog Facebook Linkedin Resources 
The Point
AUGUST 29, 2017
Caveats aside, hopefully this will provide a handy resource for planning your next sales play, and prompt you to incorporate a mix of different channels: 1. Comment on a blog post the prospect wrote. Comment on a LinkedIn post the prospect wrote (or one he/she commented on). View the prospect’s LinkedIn profile.
The Point
JUNE 27, 2012
Do you offer email subscriptions to your blog ? Make that newsletter or blog the offer in your next campaign, and sell it just like you would any other informational offer like a white paper or Webinar – by promoting the value of the content, and by describing what the reader will learn/gain by becoming a subscriber.
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