Biznology

JANUARY 13, 2016

This webinar covers the basics of writing for the blogosphere as well as how to write for Facebook, Twitter and LinkedIn in a manner that recognizes the unique culture of each. His website is gillin.com and he blogs at paulgillin.com and Newspaper Death Watch. He was a monthly columnist for BtoB magazine for seven years.

Social Media 80

Social Media Media BtoB Webinar Metrics 80

Biznology

OCTOBER 30, 2012

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog. You don’t need to do it all on your own.

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Biznology

APRIL 18, 2014

For example, Facebook may generate the most orders of any social media network, but if you’re say, a B2B professional services firm, whatever orders you do generate come at a huge opportunity cost: namely, the much higher return you’d likely realize if you devoted your resources to your LinkedIn presence. .

Analytics 80

Analytics Content Marketing Ad Frequency Content 80

Biznology

JUNE 2, 2015

Your online properties, including your blogs and social media profiles, are your own personal Tomorrowland. I have also connected my MailChimp account with Facebook, adding a Sign Up for Email Updates tab on my Facebook page as well, adding a form directly to Facebook. If they don’t, they never were.”

Internet Marketing 80

Internet Marketing CAN-SPAM Youtube Ideal Customer Profiles 80

Biznology

OCTOBER 21, 2014

We’ll reach out in any way we can, including LinkedIn InMail, via DMs or Facebook Messenger (but only if they already follow you or are already your friend) and even those annoying contact pages, clicking through all the Spam Arrest confirmation emails. You might need to stay in the ring for all twelve rounds.

Advertising Agencies 80

Advertising Agencies Public Relations PR Ideal Customer Profiles 80

Biznology

FEBRUARY 5, 2013

There are a number of traps you can lay — and you should consider them all if you have the commitment, time, and resources to maintain them all. I can’t tell you how many of my blog posts were directly inspired by morning emails from Godin and Brogan. 1) Email List/Newsletter — Are you subscribed to any newsletters?

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Biznology

JANUARY 29, 2013

People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. CEOs Avoiding Social Media Are Missing Out | Domo | Blog (domo.com). Related articles.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Biznology

JUNE 18, 2012

Photo credit: Search Engine People Blog. You don’t need to know all the capabilities of Facebook, Twitter, LinkedIn, Google+, social apps or how to schedule tweets and posts on multiple social networks all at one time. We found they all had a Facebook and Twitter presence. You need a business strategy.

Social Media 80

Social Media Media Social Networks Marketing Analytics Tools 80

Biznology

AUGUST 14, 2013

We love to hear clients talking about social media, SEO, blogging and email marketing, but too often the conversations we hear center on “doing” social media, for example. But it’s not just the classic LinkedIn vs. Facebook decision. Photo credits: www.mysafetysign.com. This Vine this is all the rage.

Paid Search Agency 80

Paid Search Agency Marketing & Strategy Marketing Strategy Content Marketing 80

Biznology

DECEMBER 14, 2010

Look at how you use LinkedIn. Sure, search engines and social sites like Google and Facebook aggregate loads of people. Make sure any pages you have on social and review sites like Facebook, Twitter, Yelp, and LinkedIn show accurate, up-to-date, and, where possible, brand-relevant information. Think about blogging.

Cost Per Thousand 80

Cost Per Thousand Cost per Acquisition Cost Per Click Google 80

Biznology

APRIL 17, 2018

When my young friends were in their 20s, they were very happy to be live photo-blogged and I captured them shamelessly: at coffee, at parties, at dinner, and all over. Can you un-tag or report images of you on Facebook and Google+ that you don’t want online? Do we ever really know how stupid we are? Do you know the folks?

Tagging 56

Tagging Curation Google Facebook 56

Biznology

OCTOBER 10, 2012

LinkedIn is starting to look – and act – a lot more like Facebook and Twitter. With 175 million users, it’s certainly not up to the “1 billion” scale of Facebook. Now that you can share news and updates – and group discussions are gaining traction – could LinkedIn change the social networking landscape?

Linkedin 80

Linkedin Facebook Work Management Ideal Customer Profiles 80

Biznology

FEBRUARY 24, 2014

LEARN FROM THE COMPETITION: You can compare your keywords to competitors through online resources like Alexa (free) and Compete (paid). USE CONTENT MARKETING TO RAISE YOUR RANK: The use of a blog on your website creates another web page with each blog post. This guides you and helps with differentiation for your brand.

SEO 80

SEO Tools Tips Long Tail Marketing 80

Biznology

OCTOBER 1, 2013

Instead of “Chris Abraham” coming up with my web site , my Twitter / LinkedIn / Facebook profile, or my Huffington Post articles , it goes much further. Facebook Object Debugger: A valuable tool for marketers & businesses (socialmedia.biz). How to Blog on WordPress.com Video Tutorial (socialmedia.biz).

Work Management 80

Work Management Adwords Paid Search Agency Marketing Management 80

Biznology

AUGUST 28, 2012

When my young friends were in their 20s, they were very happy to be live photo-blogged and I captured them shamelessly: at coffee, at parties, at dinner, and all over. Can you un-tag or report images of you on Facebook and Google+ that you don’t want online? Do we ever really know how stupid we are? Do you know the folks?

Tagging 80

Tagging Google Curation Facebook 80

Biznology

JANUARY 3, 2019

Her website offers a treasure trove of resources to help the rest of us get a head start. . Somehow, Shane also finds the time to blog for Cision. . Olle Leckne, a Stockholm-based LinkedIn advisor, has created a clever lead generation process for appointment setting with highly refined audience targeting. Intriguing. .

B2B Marketing 126

B2B Marketing Advertising Agencies B2B Paid Search Agency 126

Biznology

OCTOBER 13, 2015

Nobody wants to key in a complicated URL. When you include a domain or a URL in your advertisement, you either need to own that keyword phrase in Google search or you need to secure something much easier than bit.ly/1LIlaan 1LIlaan or www.capcitybrew.com/arlington.php to remember.

Domain 80

Domain Godaddy Blogger Internet Marketing 80

Biznology

MAY 26, 2015

As a direct result of both pastimes, I visit a lot of corporate and personal websites, explore an infinity of LinedIn profiles, and pick through thousands of Twitter, Facebook , and even Google + profiles. I know you used to have a blog; and, before that, you used to have a blog with comments enabled. The other half is sales.

CAN-SPAM 80

CAN-SPAM Cable Bandwidth Ideal Customer Profiles 80

Biznology

DECEMBER 30, 2014

Bonus: I have new content for my YouTube Channel and Slideshare collection every single time (and Slideshare is LinkedIn and YouTube is Google, right?). Do a Blog (for free). Before you start, a blogs are like anti organ rejection drugs: once you start you can never ever miss a day for the rest of your life.

Ad Building 80

Ad Building Brand Identity Branding Youtube 80

Biznology

NOVEMBER 8, 2013

There are three types of content you can post, which I call mini, midi and maxi content (yes, like hemlines): Mini: Tweets, text messages, photos, social media shares (on LinkedIn, Facebook, Google+ and so on), pins, comments on other peoples’ content. Your strategy should include posting content from each style. Chunking your content.

Public Relations 80

Public Relations Press Wikipedia Content 80

Biznology

JULY 1, 2014

It wasn’t hard to dupe Google into putting you or you clients onto the first page of Google if you had enough money, resources, time, and a flexible enough morality. Same thing with Blogger and blogs, social networks, Tumblr, and just about everywhere else online, including the Googlesphere. In this case, Gmail. Google+ Clone Wars.

Paid Content 80

Paid Content Google Social Networks Youtube 80

Biznology

FEBRUARY 21, 2017

. “ Bee eye tee dot ell why slash micro influencer marketing, one word ” — it does not just roll off the tongue.

Domain 153

Domain Buy Service Product 153

Biznology

FEBRUARY 12, 2013

Asking for help doesn’t make you look weak, it makes you look resourceful. All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else.

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Biznology

MAY 9, 2012

Here are the top three questions I ask when developing a target audience definition, along with a few of my favorite resources. My starting point and best initial resource is always the client. This dovetails with regionally targeted digital marketing strategies on social networks such as Facebook or LinkedIn.

Relevance 80

Relevance Planning Psychographics Wikipedia 80

Biznology

MARCH 26, 2013

My advice for blogging and social media marketing alike is as follows: 20-minutes-a-day with an hour once-a-week. Don’t worry, after exploring your competitors online, the bar is really low: everyone has a link to Twitter and Facebook on their web site but very few shops are actively engaged. digitalsurgeons.com).

Social Media 80

Social Media Media Work Management Class 80

Biznology

FEBRUARY 23, 2015

The plan including sprucing up the website, integrating a blog and social sharing, and offering some valuable content by free download. LINKEDIN : Had to be converted to social selling. After the release of tools such as Sales Navigator and TeamLink, LinkedIn’s own sales team began seeing significant results.

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Biznology

APRIL 8, 2019

Facebook, Twitter, Instagram, etc., on platforms like LinkedIn and Twitter. If you put all your money and resources on only those platforms that you know will work for you, then you can achieve your goals faster and avoid hurting the cash flow. Social media can be one of the most effective digital marketing channels today.

Social Media 147

Social Media Advertising Channels Media Business 147

Biznology

JULY 31, 2012

I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. Why not join Google+ and Facebook , create a profile as well as a Page?

Ideal Customer Profiles 80

Ideal Customer Profiles Domain Privacy Work Management 80

Biznology

JUNE 19, 2012

Well, according to Wikipedia , frictionless sharing describes the transparent sharing of resources using social media services. Trouble is, none of these social sharing apps perform very well in New Facebook because their new stream of news timeline algorithm prioritizes friends and family above the social shared content.

Skype 80

Skype Digg Twitter Wikipedia 80

Biznology

OCTOBER 14, 2014

Before you start knocking on doors, you need to create a comprehensive resource and repository of who you are and what you can do, including all your contact info. No, LinkedIn isn’t enough. Next, start a blog. Take it even further, well outside of your own site or blog. A personal site. And don’t be coy.

Social Media 80

Social Media Ad Building Media Godaddy 80

Biznology

DECEMBER 23, 2013

And if you do it right, people will click the links you share (many should link back to your site or blog) and end up in your inbound marketing funnel. Ask an engaging question that relates to a blog post or tweet a quote from your blog, then include a link. LinkedIn: Keep the focus business-driven. Digital White Papers.

Content Marketing 80

Content Marketing Top of Funnel Content Paid Search Agency 80