NuSpark Consulting

MAY 4, 2023

Social media retargeting: Reach users who have interacted with your content on social media platforms like Facebook, Instagram, LinkedIn, or Twitter. LinkedIn: LinkedIn’s Campaign Manager enables retargeting to users who have visited your website or engaged with your LinkedIn content.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Marketing Insider Group

APRIL 6, 2021

Blogging is one of the best ways to show up for your audience consistently. You can also create other types of content consistently like ebooks, guides, demos, podcasts, videos, or vlogs (video blogs). You could offer free content to everyone through your blog, podcast, weekly newsletters, or YouTube channel.

Top of Funnel 343

Top of Funnel Work Management Marketing Management Content Marketing 343

ConvertKit

AUGUST 4, 2021

Build a loyal community with newsletters. With a ConvertKit Free account you can share what you love on a consistent basis with your newsletter to connect with your followers and grow your business. Create your free newsletter. Welcome emails are a standard practice in ecommerce newsletters and software subscriptions.

Examples 145

Examples Newsletter Template Landing Pages 145

Heinz Marketing

OCTOBER 22, 2021

Facebook and LinkedIn also offer industry and topic specific groups. Here’s a quick guide on finding and joining groups on LinkedIn. Podcasts (and audiobooks) have become my go-to resource for all things. You can listen live on Thursdays at 11:30am PT on LinkedIn , or revisit past episodes here. Listen to Podcasts.

Planning 115

Planning Work Management Marketing Management Marketing Automation Services 115

Webbiquity

OCTOBER 11, 2022

Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected. Providing value to your audience in the form of informative blogs posts and compelling downloadable assets makes website visitors more likely to share their contact information with you.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Scoop.it

OCTOBER 6, 2022

Look around you- if people aren’t glued to their Facebook, Instagram, and Twitter handles, they are engaged in fervent discussions regarding what’s trending over there. On your LinkedIn home page, look for the “Connections” tab. Once the file is uploaded, you will be able to see the LinkedIn profiles of your contacts.

Social Media 84

Social Media Media Marketing & Strategy Business 84

Optinmonster

JULY 12, 2021

Are you looking for the best blogging tools to make more money from your WordPress site? Blogging has risen in popularity over the last 2 decades, and it’s proven to be one of the best ways to connect with your audience, improve user experience (UX), and attract new leads. 9 Blogging Tools to Make More Money. OptinMonster.

Tools 69

Tools Lead Scoring Lead Ranking Blogger 69

Only B2B

DECEMBER 29, 2022

For instance, unpaid media like as blogs, emails, and information that has been optimized for search engines are becoming more popular. LinkedIn and cold calling are still effective B2B marketing strategies. Start with LinkedIn if you’re not sure which platform to use. Social selling is a long-term endeavour.

B2B Marketing 126

B2B Marketing Trends Planning Paid Search Agency 126

KoMarketing Associates

DECEMBER 5, 2017

We do that through our weekly newsletter, which is easy to scan quickly, vendor briefing reports, and in-site messaging. 2018 is the year to dedicate more resources to video marketing — or allocate marketing dollars to get started if you haven’t yet. All photos provided by experts or LinkedIn. Featured image made on Canva.

Marketing Budget Creation 439

Marketing Budget Creation Marketing Budget Budget Programs Marketing AI 439

Contently

OCTOBER 5, 2020

Along the way, we also mix in social posts on Facebook, Twitter, and LinkedIn that link to the registration page and dedicate a spot to it in our weekly newsletter. In 2019, we decided to add a thin banner to the top of our homepage to promote upcoming resources and webinars. percent of the total.

Webinar Metrics 177

Webinar Metrics Banner Ads Advertisements Advertising 177

Launch Marketing

JUNE 29, 2022

For fintech companies, LinkedIn is a good place to start with Twitter a close second. Other platforms, such as Facebook and Instagram, can also be effective channels if it is known the target audience uses them. Use email for newsletters, nurture campaigns, special offers, announcements and other appropriate purposes.

Demand Generation Agencies 118

Demand Generation Agencies Paid Search Agency Paid Content Advertising Agencies 118

sagefrog

FEBRUARY 7, 2024

Facebook’s Advantage+ leverages AI to dynamically refine ad targeting based on pixel data, conversion history, and audience engagement. This enhances the customer experience by providing swift and accurate information and frees up valuable human resources to focus on more complex and strategic aspects of social media engagement.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

BenchmarkONE

FEBRUARY 3, 2022

If your SEO-optimized blog post is generating 1,000 visitors to your website, you could double (or even quadruple) that traffic with a proper distribution strategy. Use Newsletters. There are two approaches to publicizing your content using email newsletters. Submit a Guest Blog.

Distribution 75

Distribution Top of Funnel Effectiveness Content 75

BOP Design

DECEMBER 21, 2021

Explainer posts, whether they are long-form articles, shorter blog posts, or how-to guides work well in a content marketing strategy as they walk the end-user or prospect through how to use or leverage certain products or services. It’s a resource they can take away from their search, follow, and implement best practices.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

PureB2B

AUGUST 25, 2021

The obvious social media choice here is LinkedIn, given it is the market’s best business-oriented site, but social selling may potentially be done on Facebook, Instagram, and Twitter as well. Another mistake people make is thinking that social selling is usually associated with LinkedIn. That is not true.

Lead Ranking 118

Lead Ranking Linkedin Network Marketing Social Media 118

BOP Design

SEPTEMBER 16, 2021

Crafting thought leadership takes time and a significant investment of resources. The article or blog post is complete and published on your B2B website , what’s next? Don’t stop with just sharing on social media; include the thought leadership piece in your next email newsletter. Let’s take a look.

B2B Thought Leadership 116

B2B Thought Leadership Thought Leadership Tips Allocation 116

Optinmonster

DECEMBER 28, 2023

By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. Gen Z likes subscribing to email newsletters as much as they love consuming social media content. That’s way more than Facebook (0.15%), Instagram (0.60%), and X (0.05%). But they also have their pros and cons.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Contently

APRIL 23, 2020

At every practice, I’d write 1,500 words on the best and worst performers, and send my post to a Giants fan blog. Product is sending a survey, the content team is sending a newsletter, customer marketing is sending a product update, and the sales team is reaching out with a special expansion proposal. Here's why 1/ [link].

Content 185

Content B2B Thought Leadership Storytelling Newsletter 185

Hubspot

MARCH 1, 2021

It can either draw them in further with online resources and content , podcasts, videos, and news, or it can say the same thing as your competitors' sites, providing a laundry list of services and a nice look, but neither helping nor hurting your chances to start or enhance a relationship. Pull People to You.

Marketing Websites 101

Marketing Websites Marketing Budget Case Study Case Studies 101

Optinmonster

JANUARY 29, 2024

In this blog, I will share the important metrics to track so you can successfully measure your content marketing strategy. Recommended Resource: Need to jumpstart your content marketing results? Recommended Resource : 15 Ways to Get More Backlinks and Boost Your Search Engine Ranking 5. form submissions, sign-ups).

Paid Content 108

Paid Content ROI Content Marketing Marketing Analytics Tools 108

Sprout Social

JULY 22, 2016

All professionals have their go-to news outlets, blogs, podcasts and social media channels for advice and inspiration to better themselves and advance in their career. This week at #SproutChat , the community shared their favorite social media marketing resources. Check them out here: Facebook. SproutSocial A1. sproutchat.

Social Media 50

Social Media Resources Social Marketing Media 50

Vidyard

JANUARY 25, 2018

APRIL 2020 UPDATE: We are not currently accepting guest submissions for the Vidyard Blog. Thank you for your interest in writing for the Vidyard Blog. Who is Vidyard’s Blog Audience? The Vidyard blog exists to educate anyone who wants to use video for their business. Thank you for your interest.

Guidelines 65

Guidelines Paid Search Agency Custom Publishing Budget Programs 65

Only B2B

NOVEMBER 23, 2021

A large percentage of marketing efforts and resources are wasted when sales and marketing teams are not synchronized. They’re more likely to sign up for newsletters or blogs you have accessible if they visit your website and find content that attracts them. Ought to Drive Target Audience Traffic to Adaptive Content.

Marketing Qualified Leads 118

Marketing Qualified Leads Lead Ranking Top of Funnel Sales Qualified Leads 118

Hinge Marketing

JUNE 4, 2015

With all the other fancy marketing channels to choose from — LinkedIn, Twitter, Facebook, pay-per-click ads, etc — email sounds old and washed up. But according to a study by McKinsey & Company , email was nearly 40 times more effective at acquiring customers than Facebook and Twitter combined.

Newsletter 48

Newsletter Ad Building Paid Search Agency Business 48

Sprout Social

JUNE 25, 2019

You don’t need to see the name of the platform to associate the blue “f” icon with Facebook or the retro camera icon with Instagram. You can add them to your home page, blog posts, emails or even marketing collateral. Facebook icons. You can download the approved “f” logo files from the Facebook Brand Resource Center.

Social Media 107

Social Media Media Guidelines Youtube 107

The Lead Agency

APRIL 14, 2024

Take transcript snippets and write blogs around the topic. If they loved an episode about a particular topic, this is the episode that could be turned into a blog post. If you’re catching public transport, be honest: Do you read blogs or watch the videos that pop up in your feed? The repurposing possibilities are endless.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

The Marketing Blender

MARCH 15, 2021

They need to use creativity and resourcefulness. 77% of B2B companies use an email marketing newsletter as part of their content marketing strategy and 79% of B2B marketers find email to be the most successful channel for content distribution” [link]. If you have services to sell to businesses, LinkedIn may be your best bet.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Valasys

MAY 2, 2023

If you don’t know how to build a website, there are numerous online resources that can assist you in creating one from scratch. Facebook, Twitter, and Instagram are the three largest social media platforms. One strategy in this respect is to issue a newsletter. You must have a website as the hub of your marketing efforts.

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Search Agency Telemarketing Marketing & Strategy 52

QuanticMind

OCTOBER 9, 2023

For example, let’s say you’re running a promotion for your new whitepaper on Facebook, LinkedIn, and Google. Social Media Today, in the US alone, there are approximately 178 million monthly users on Facebook, 133.5 million on TikTok—with the likes of Pinterest, Snapchat, LinkedIn, Twitter, and Reddit all close behind.

Advertising Agencies 74

Advertising Agencies Planning Paid Search Agency SMS 74

The Marketing Blender

APRIL 5, 2022

This is especially important for backlinks, email marketing, and B2B heavy platforms (like LinkedIn ). You might be surprised how many connections and leads you can gather with a weekly LinkedIn video or resharing your thought leadership in relevant Facebook groups. Our Services. See Our Work. Who We Are. Contact Us.

Paid Content 52

Paid Content CMO Marketing Automation Services Advertising Agencies 52

Brandpoint

JUNE 1, 2022

Whether this is blog content, social media posts or emails, your content needs to provide value and answer the age-old question of “What’s in it for me?” This requires you to know your audience and provide them with the tools or resources that can help them succeed. LinkedIn can act as a mixed bag. Get your employees involved!

Ideal Customer Profiles 77

Ideal Customer Profiles Brand Identity Branding Planning 77

Scoop.it

OCTOBER 12, 2021

In today’s day and age, where millions of social media posts, blog posts, videos, and articles are pushed out on a daily basis, you have to be intentional and focused. For convenience and clarity, organize all of this information into a singular resource that can be easily shared and accessed throughout the company. Source: [link].

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

GreenRope

DECEMBER 15, 2021

When you are resource and budget limited like a lot of small and medium sized businesses at present, creating a marketing strategy and budget might seem out of the question. This article is going to explore how to create a simple, yet effective marketing strategy and budget that won’t exhaust valuable resources - time and money.

Marketing Strategy 52

Marketing Strategy Marketing & Strategy Webinar Metrics Planning 52

ClearVoice

SEPTEMBER 15, 2023

Ideally, they are a pro at writing all sorts of stuff, from snappy marketing emails to engaging blog posts and impeccable website copy. Ultimately, the copywriter’s primary goal is to get your audience to take a desired action — from making a purchase to signing up for a newsletter to filling out a form — and boost your business’ revenue.

Copywriting 52

Copywriting Work Management Planning Marketing Management 52

Optinmonster

MAY 11, 2023

You’ve already invested plenty of time and resources in building your business website. Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Blogging statistics show that websites with blogs get more traffic and conversions.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

EveryoneSocial

DECEMBER 21, 2020

Instead of sending a one-off email or message in a group chat to your colleagues about a helpful newsletter or blog related to a new project, you could start a group devoted to that topic and keep the conversation going and refreshed. Automate Company Newsletters with Content Email Feature. Integrate with Technology Effectively.

Transparency 98

Transparency Newsletter RSS User-Generated Content 98

Only B2B

JULY 7, 2023

Create compelling lead magnets: Offer valuable resources such as eBooks, whitepapers, industry reports, or exclusive content that your target audience finds enticing. Offer newsletter subscriptions, webinar registrations, or access to exclusive content as incentives for visitors to subscribe.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62