Vidyard

MAY 16, 2021

.” – @thisissethsblog , Seth Godin, Author ( Tweet this! ) “Obvious realization: Content that starts as video, can be downgraded to audio (in your pocket or as podcast), which can be converted to text (via transcription or blog). Maybe you’re an incredible cook – start a cooking blog, then start charging for recipes.

Video Marketing 65

Video Marketing Work Management Marketing Management Advertising Agencies 65

Vidyard

FEBRUARY 22, 2017

Sure having Facebook, Twitter, and all these social networks is great. Video is another great high-converting asset that has worked really well for us, especially on Facebook, Twitter, and LinkedIn ads. So I think it’s shifting the mindset from a quantity point of view to a quality point of view.

Full Circle Insights 73

Full Circle Insights Demand Generation Webinar Metrics Top of Funnel 73

Vidyard

FEBRUARY 12, 2015

Then you make some killer videos to market your brand and product, and you share them in all the ways that you can think of: you put them on your website, in your video hub, on your blog, on YouTube, and through all the social media channels. LinkedIn Facebook and Twitter are great for getting noticed when people are engaging socially.

Paid Content 51

Paid Content Promotion Video Marketing Adwords 51

Vidyard

FEBRUARY 4, 2020

You can also distribute them via email, social media, websites, blog posts, paid ads, and your YouTube channel to get the widest reach. Social Media: Smaller segments of the webinar are optimal for LinkedIn, YouTube, and Facebook. We wouldn’t have published this blog post if we didn’t believe we were doing something right.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Vidyard

OCTOBER 18, 2018

Recommended Lengths: Instagram: 15-30 seconds Twitter: 15-60 seconds LinkedIn: 15 seconds-tw0 minutes Facebook: 15 seconds-two minutes Video Pitches Are you pitching a reporter? And while it’s important to keep tweaking your video approach as social algorithms are always changing, here’s what’s working well right now.

Video Marketing 116

Video Marketing Top of Funnel Funnel Advertising Advertising Funnels 116

Vidyard

FEBRUARY 4, 2020

You can also distribute them via email, social media, websites, blog posts, paid ads, and your YouTube channel to get the widest reach. Social Media: Smaller segments of the webinar are optimal for LinkedIn, YouTube, and Facebook. Create a hub where users can easily browse on-demand webinars.

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

Vidyard

APRIL 24, 2015

Here comes Facebook. During its earnings call on Wednesday, Facebook revealed some incredible numbers on video content. Most notably, Facebook users now view more than four billion videos a day on the social network. Look out YouTube. Let that sink in for a moment. Here’s what I’m thinking: 1.

B2B Marketing 51

B2B Marketing Video Marketing B2B Youtube 51

Vidyard

MARCH 23, 2021

Unlike traditional assets like blog posts, eBooks, and emails—which only tell you whether someone visited or opened something—videos produce intent data. Users of intermediate or advanced video analytics are much more likely to report their ROI from video is getting better. Source: 2020 Demand Metric State of Video Report.

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Vidyard

JULY 19, 2017

.” Vidyard GoVideo offers a seamless experience for recording custom videos from within the Google Chrome browser and instantly sharing via Gmail, Outlook, Twitter, Facebook, LinkedIn and other online channels.

Video Marketing 50

Video Marketing Enterprise Management Leads Lead 50

Vidyard

OCTOBER 27, 2019

Partner blogs. Social media: LinkedIn Facebook, Instagram, Twitter, and more. When it comes to popular video distribution channels online, you pretty much can’t go wrong with your website. But it’s far from your only choice. Popular places to use video include: Website. Landing pages. Sales assets. Press releases.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

Vidyard

DECEMBER 10, 2013

We use the traditional channels: Email, Twitter, Facebook, blog posts, LinkedIn community groups, etc., Automated InMail – Email is a standard communication channel but LinkedIn has overcome its lack of effectiveness. Promotion Channels Once you have these assets ready, it’s time to release them into the wild!

Campaigns 50

Campaigns Tips Landing Pages Conference 50

Vidyard

JULY 19, 2018

The biggest uptick for us has come in social, and customizing video for social. ” – Rene Lego, Director of Video at SolarWinds What’s the best approach for B2B video creation?

Advertising Benchmark 67

Advertising Benchmark Video Marketing Demand Generation Agencies Paid Search Agency 67

Vidyard

OCTOBER 2, 2015

Whether it’s through adding customer testimonials or by showing how many people shared your page on Facebook, Twitter, or LinkedIn, these methods can provide a massive boost to trust. If you show that others endorse, support, or use your content on your landing page, this will help to add some social credibility. Testimonials.

Landing Pages 94

Landing Pages Design Webinar Metrics Advertising Agencies 94

Vidyard

MARCH 5, 2014

You’ll want to post on Facebook, Twitter, LinkedIn, and G+ but you’ll also want to consider a clever use of Instagram and Pinterest. By using strong quotations from the video you’re cleverly repurposing your content for not only a highly visual site like Pinterest, but also for use on your blog.

Distribution 58

Distribution Video Marketing Youtube Multi-Channel 58

Vidyard

OCTOBER 27, 2019

When it comes to popular video distribution channels online, you pretty much can’t go wrong with your website. But it’s far from your only choice.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Vidyard

AUGUST 18, 2014

Just as your blog needs regular updates to build an audience or subscriber base, great video marketing also depends on consistency and frequency. In a blog post? Remember, use an image of the video’s custom thumbnail in the email and redirect viewers to your website or blog post where the video is actually located.

Video Marketing 54

Video Marketing Top of Funnel Planning Content Marketing 54

Vidyard

MAY 18, 2017

You can also use video as part of your online advertising strategy, whether that be YouTube pre-roll ads, advertisements on Facebook and Twitter or through display and banner ads. Are they connecting with people on LinkedIn to prospect and see if they’re interested in? Are your sales reps doing outbound cold calling?

Sales Qualified Leads 63

Sales Qualified Leads Lead Scoring Lead Ranking Video Marketing 63

Vidyard

JANUARY 7, 2020

Whether you’re targeting YouTube, LinkedIn, Facebook, Instagram, promo videos should be short and sweet (30 seconds is ideal). Webinars: Before they start or in between segments. Types of Promo Videos. Social Ads. Promo videos are ideal content for paid ads on social media.

Video Marketing 102

Video Marketing Ad Building Top of Funnel Advertising Funnels 102

Vidyard

JANUARY 22, 2020

Rand Fishkin has a blog about SEO. LinkedIn 3.2 Facebook 3.3 Blogs and Articles 3.5 As mentioned above, thought leadership videos are top-of-funnel content perfect for sharing to social media, especially LinkedIn, Facebook, and YouTube. Facebook is still a dominant platform when it comes to audience growth.

Thought Leadership 121

Thought Leadership B2B Thought Leadership Video Marketing Top of Funnel 121

Vidyard

JANUARY 16, 2017

Try: Google Alerts or LinkedIn to monitor trigger events such as job changes. Practice social listening on Twitter or Facebook. In 3×3 research, find only 3 pieces of contextualized information about your prospect, the company or the industry that you plan on using in a sales conversation. No more than three bullet points!

Outreach 50

Outreach Research Video Marketing Personalization 50

Vidyard

DECEMBER 17, 2020

Facebook Video Statistics 3.2 LinkedIn Video Statistics 3.4 Facebook recommends that small businesses try keeping videos to around 15 seconds as much as possible. times more likely to turn to mobile phones to watch a video ( Facebook, 2020 ). Facebook Video Statistics. Video Marketing Statistics 2.1 Video Length 2.4

Statistics 157

Statistics Video Marketing Planning Business 157

Vidyard

JANUARY 7, 2020

Whether you’re targeting YouTube , LinkedIn, Facebook , Instagram, promo videos should be short and sweet (30 seconds is ideal). Digital Ads and Paid Social: Spend some money to reach a wider audience Webinars : Before they start or in between segments Get Free Video Hosting Host, manage, and share all of your videos.

Video Marketing 65

Video Marketing Ad Building Top of Funnel Advertising Funnels 65

Vidyard

MARCH 12, 2020

They’ve all asked at least part of their workforce to work from home in light of the current health situation. More companies are likely to follow—maybe even yours. If you’ve never worked from home or don’t do so regularly, it can be a big switch. Many Vidyard employees regularly work remotely.

Work Management 164

Work Management Tips Marketing Management Paid Search Agency 164

Vidyard

DECEMBER 19, 2016

This type of video is designed to live and cause a stir on social media – after all, Facebook founder Mark Zuckerberg says his platform will become a ‘video first’ platform because that’s the medium people prefer. LinkedIn educational videos, as well as those that grab audiences on Snapchat are also part of this video type.

Top of Funnel 50

Top of Funnel Video Marketing Demand Generation Agencies Digital Marketing Funnels 50

Vidyard

JANUARY 22, 2020

Rand Fishkin has a blog about SEO. LinkedIn 3.2 Facebook 3.3 Blogs and Articles 3.5 Get the List Where to Use Thought Leadership Videos As mentioned above, thought leadership videos are top-of-funnel content perfect for sharing to social media , especially LinkedIn, Facebook, and YouTube. Contents 1.

Thought Leadership 65

Thought Leadership B2B Thought Leadership Video Marketing Top of Funnel 65

Vidyard

MAY 2, 2014

Measurable results After distributing the video on various social media channels (LinkedIn, Google +, Facebook, Twitter, YouTube, Reddit, etc.), .” In other words, Fiberlink has content repurposing down to a science – and that’s not all they’re strategic about!

Webinar Metrics 50

Webinar Metrics Enterprise Management Brand Identity Branding 50

Vidyard

JANUARY 24, 2022

Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. Facebook Video Statistics 3.2 Contents 1.

Sales Management 65

Sales Management Top of Funnel Best Practices B2B Thought Leadership 65

Vidyard

JANUARY 21, 2013

The other day, we came across an article titled “ 21 Reasons Why Readers Don’t Like Your Blog ”; after reading it, we searched articles along the same train of thought but for videos, and nothing appeared. Looking for a blog on a particular topic? stephLgoodman Steph is the Marketing Manager here at Vidyard.

Video Marketing 51

Video Marketing Work Management Marketing Management Youtube 51

Vidyard

JULY 31, 2015

Facebook, Twitter, LinkedIn? If you need a 2-day training course to figure out how to upload and publish a video, that’s not a great sign of things to come. Integration with Your Critical Distribution Channels Where, oh, where will your videos roam? Your own website? Your YouTube channel?

Marketing Automation Services 51

Marketing Automation Services Video Marketing CMS Development Work Management 51

Vidyard

MARCH 23, 2021

Facebook Video Statistics 3.2 LinkedIn Video Statistics 3.4 Forrester blogs– Predictions 2021: Grounded Sellers Fly In The Face Of Old Norms, October 2020 Connect, Convert, and Close More Deals Easily create and share 1-to-1 videos. times more likely to turn to mobile phones to watch a video ( Facebook, 2020 ) People are 1.5x

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Vidyard

FEBRUARY 18, 2021

Forrester blogs– Predictions 2021: Grounded Sellers Fly In The Face Of Old Norms, October 2020. Try the LinkedIn Profile Hover , the classic Website Hover , the This is How I Can Help You video, and other common styles from our video inspiration library to deliver messages that are both hyper-personalized and hyper-scalable.

Sales Management 127

Sales Management Trends Video Marketing B2B 127

Vidyard

MARCH 12, 2020

They’ve all asked at least part of their workforce to work from home in light of the current health situation. More companies are likely to follow—maybe even yours. If you’ve never worked from home or don’t do so regularly, it can be a big switch. Many Vidyard employees regularly work remotely.

Work Management 65

Work Management Tips Marketing Management Paid Search Agency 65

Vidyard

OCTOBER 27, 2019

We made a video version of this blog so you can do precisely that! Facebook 2.3 LinkedIn 2.4 At Vidyard, we frequently fill our own blog with all sorts of videos: How-to’s, examples from industry leaders, and tips from experts. If you use your blog for generating leads, prospects may even go there expecting videos.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Facebook 2.3 LinkedIn 2.4 Videos help blogs for all the reasons they help websites: They’re exciting, they’re easier to consume than pages upon pages of text, and, if your videos are helpful, people look forward to them. If you use your blog for generating leads, prospects may even go there expecting videos. Contents 1.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Vidyard

FEBRUARY 19, 2021

indicated that a video being too long would strongly deter them from watching Facebook recommends that small businesses try keeping videos to around 15 seconds as much as possible. Facebook Video Length 1.3 LinkedIn Video Length 1.4 We made a video version of this blog so you can do precisely that! Twitter Video Length 1.6

Top of Funnel 65

Top of Funnel Video Marketing B2B Thought Leadership Advertising Funnels 65

Vidyard

OCTOBER 27, 2019

If talking head videos are produced as a series, then they can be classified as a vlog (video-based blog in which individual videos replace blog posts). The subject matter available for vlogging can be as wide and varied as it is with blogging. Many companies use vlogs to answer FAQs, share updates, and introduce new products.

Video Marketing 68

Video Marketing Broadcasting Work Management Classified Ads 68

Vidyard

SEPTEMBER 11, 2019

Facebook Video Length. Successful in-feed Facebook videos tend to be 24 to 90 seconds long. Facebook videos are permitted to roll for an epic four hours, but just because you can upload Gone with the Wind doesn’t mean you should. Facebook Live is a great way to connect with customers in real time.

Top of Funnel 128

Top of Funnel Video Marketing Advertising Funnels Funnel Advertising 128