Buzz Marketing for Technology

JANUARY 14, 2010

They spend lots of time building the perfect blog, the perfect Facebook page, the perfect Twitter page but then have no plan for a sustained content creation. The #1 question I get about Facebook Marketing (because of my book Facebook Marketing for Dummies) – is what do I do now after I set up my Facebook page for my business?

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

NOVEMBER 9, 2011

I don’t care whether you own a community or your rent one from a provider like LinkedIn Groups – but a community is a great place to create a social experience with your customer. Find diehard fans on Twitter, Facebook and LinkedIn. Used LinkedIn recommendation ads to invite endorsements and engage target users.

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

Buzz Marketing for Technology

MARCH 11, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

FEBRUARY 18, 2010

Weekends are devoted to Blog posts and writing the new book. Share this on Facebook. Share this on Linkedin. Throughout the day I follow toggle between TweetDeck, retweeting good posts and reading new posts on my Google Reader and sharing them (during lunch or after work). Tweet This! Share this on del.icio.us.

Social Media 100

Social Media Digg Media RSS 100

Buzz Marketing for Technology

AUGUST 18, 2010

Sure Facebook changes its platform every Tuesday but I mean something more like groundbreaking ideas using social. Share this on Facebook. Share this on Linkedin. Tags: Blogging Buzz Marketing Communities Facebook Innovation Social Media Social Networking Twitter. There doesn’t seem to be anything really new.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

MARCH 9, 2010

In my new advisory role for the member s of MENG I have been getting a bunch of questions from the members that are making great fodder for blog posts. I actually tried to tackle this question a few times on my blog before. A healthy piece of my SMBR is devoted to listening which will be the topic of the next blog post.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Buzz Marketing for Technology

FEBRUARY 4, 2010

I really liked the idea of content having dual purposes and not just the purpose of posting to your website or blog. Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations. Share this on Facebook. Share this on Linkedin. Tweet This!

Digg 100

Digg B2B Marketing Thought Leadership Content 100

Buzz Marketing for Technology

JULY 20, 2009

If you read the last two blog posts on Social Search could it be a Google Killer and When is Amazon go Social , you would begin to get a glimpse of the web in the next 24 months. Facebook Connect has been generally available now for a while and quietly we are seeing sites begin to take advantage of it.

Spending 100

Spending Social Networks Facebook Ideal Customer Profiles 100

Buzz Marketing for Technology

JUNE 15, 2010

Share this on Facebook. Share this on Linkedin. Facebook Location Based Services Podcasting Social Media Social Networking Twitter Wiki. Tags: Blogging Communities Crowdsourcing Enterprise 2.0 Tweet This! Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon.

Social Media 100

Social Media Enterprise Management Wiki Social Marketing 100

Buzz Marketing for Technology

APRIL 27, 2010

One of the biggest challenges for organizations today is managing the flow of information about their brands, products, and services that occurs in social media channels, including microblogs (such as Twitter), social networking sites (such as Facebook), blogs, and online forums. Share this on Facebook. Share this on Linkedin.

Social Media 100

Social Media Contacts Media Digg 100

Buzz Marketing for Technology

MARCH 18, 2010

All listening platforms collect data from numerous online sources — news sites, blogs, and other Web sites. Share this on Facebook. Share this on Linkedin. Tags: Blogging Customer Support Facebook Interactive Marketing Social Media Social Networking Twitter. Which media sources are relevant to your goals?

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Buzz Marketing for Technology

OCTOBER 5, 2011

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! We created a custom audience based on social data from blogs, microblogs, social networks, and forums.

Paid Search Agency 100

Paid Search Agency Network Marketing Social Networks Advertisements 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Recruiters are clearly already using Social Networks like LinkedIn as their first source of candidates and this will continue even further. Share this on Facebook. Share this on Linkedin. Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a. So over the last few blog posts we have looked.

CMO 100

CMO Web 2.0 Digg Social Networks 100

Buzz Marketing for Technology

DECEMBER 7, 2009

Recruiters are clearly already using Social Networks like LinkedIn as their first source of candidates and this will continue even further. Share this on Facebook. Share this on Linkedin. Personal Brands RULE on Social Networks On Facebook you can’t be a Friend of a. So over the last few blog posts we have looked.

CMO 100

CMO Web 2.0 Digg Social Networks 100

Buzz Marketing for Technology

SEPTEMBER 29, 2008

Filed under Inside-Out Thinking , Successful Blog |. -->. In the age of Facebook, Plaxo and LinkedIn, it is all to easy to start thinking of the network as numbers. Standard networks are collecting numbers (Facebook etc)= quantity, truly effective networks are about relationships = quality. Use Guy Kawasakiâ??s

Personalization 100

Personalization Blogspot Network Marketing Business 100

Buzz Marketing for Technology

MAY 4, 2010

I was just reading BtoB Magazine ’s latest issue and an article called Publishers pin hopes on iPad caught my attention enough to blog about it. Share this on Facebook. Share this on Linkedin. Generating a Buyer Persona with Facebook Advertising I am a big fan of David Meerman Scott’s work. Tweet This!

Advertisements 100

Advertisements Advertising BtoB Digg 100

Buzz Marketing for Technology

DECEMBER 15, 2009

Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. I predict you will see Facebook surpass Google by Valentines day 2010. Share this on Facebook.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

NOVEMBER 17, 2009

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. Share this on Facebook. Share this on Linkedin. Tweet This! Share this on del.icio.us.

iCrossing 100

iCrossing CMO Digg Enterprise Management 100

Buzz Marketing for Technology

JANUARY 28, 2010

Share this on Facebook. Share this on Linkedin. Tags: Blogging Buzz Marketing Communications Communities Inbound Marketing Interactive Marketing Media PR Social Media Twitter. I think growing and focusing on this group is the key to igniting more WOM in your business! Tweet This! Share this on del.icio.us. Share this on Reddit.

WOM 100

WOM Digg B2B Marketing Wikipedia 100

Buzz Marketing for Technology

FEBRUARY 25, 2010

So in my last blog post – Going Mobile with B2B Marketing we discussed the basics of the mobile market and where to focus our attention as a B2B Marketers. Share this on Facebook. Share this on Linkedin. Now we want to move into the content. Tweet This! Share this on del.icio.us. Share this on Reddit.

Mobile Marketing 100

Mobile Marketing B2B Marketing Mobile Advertising Digg 100

Buzz Marketing for Technology

MARCH 2, 2010

Over the last few years of writing this blog I have talked a lot about the virtues of creating a steady stream of content that is consistent in its frequency to bring people back to your site time and time again. As you may know already, blogging is a quantity game. Share this on Facebook. Share this on Linkedin.

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Buzz Marketing for Technology

JUNE 1, 2009

What are they contributing on Twitter, Facebook, and LinkedIn. Do they have a blog? So if you agree with this premise I would say that those work samples should be the “social presence” of your candidate. What do they say?

Social Media 100

Social Media Web 2.0 Media Sample 100

Buzz Marketing for Technology

OCTOBER 11, 2008

Ning, LinkedIn, Facebook) and the. Facebook group, Brandon Hall ). College 2.0: (Facebook group, Eduardo Peirano ). Red Resener, LinkedIn). Facebook group, Nellie Deutsch ). ELearning Guild group : This is the LinkedIn group for members of. Brandon , LinkedIn). The list contains a mix.

Social Networks 100

Social Networks Ning Web 2.0 Education 100

Buzz Marketing for Technology

APRIL 8, 2010

Share this on Facebook. Share this on Linkedin. Tags: Blogging Communications Content Marketing Customer Experience Customer Support Inbound Marketing Innovation Reputation Management Social Media Social Networking Strategy Support. Tweet This! Share this on del.icio.us. Share this on Reddit. Stumble upon something good?

Advertising Channels 100

Advertising Channels Digg Paid Search Agency Social Media 100

Buzz Marketing for Technology

MARCH 16, 2010

Share this on Facebook. Share this on Linkedin. Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. Then all you have to do is feed this list into your listening platform and you should be able to create a steady stream of Social Media Leads! Tweet This! Share this on del.icio.us.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

AUGUST 25, 2010

Share this on Facebook. Share this on Linkedin. Related posts: Going Mobile with B2B Marketing – Part II So in my last blog post – Going Mobile with. As a brand manager I would feel constrained by the AT&T brand and be lobbing internally at Apple to set the iPhone free before it’s too late. Tweet This!

Mobile Advertising 100

Mobile Advertising Brand Identity Branding Digg 100

Buzz Marketing for Technology

JUNE 27, 2008

In the current issue of Inside Knowledge magazine, editor Jerry Ash raises the same question that Chris Hearne brought up in this blog a few days ago : If virtual is so great, how come conferences are booming? Our new KM Edge groups on LinkedIn and Facebook. By Carla ODell on June 18, 2008. Comments (0). Comments (0).

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Buzz Marketing for Technology

SEPTEMBER 15, 2010

I still hear marketers say – “my CEO just doesn’t care about blogs – they only want to be in the NY Times or Wall Street Journal”. Share this on Facebook. Share this on LinkedIn. Blog this on Blogger. But it’s a zero sum game and we are all fighting over the same shrinking slice of pie! Let me explain …. Tweet This!

PR 100

PR Conversion Ning Digg 100

Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. Share this on Facebook. Share this on Linkedin. Frankly, I have been brewing this post for a while now and its time to let it loose.

Social Media 100

Social Media Social Marketing Media Digg 100

Buzz Marketing for Technology

DECEMBER 29, 2010

Far and away one of the best blog posts I wrote this year was on the new 4′c of B2B Marketing – it was read over 15,000 times and 3X more popular than the next most read blog post of the year. This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year. Fire your Director of Social Media!

Best Practices 100

Best Practices Social Media Paper Public Relations 100

Buzz Marketing for Technology

FEBRUARY 2, 2010

Share this on Facebook. Share this on Linkedin. Tweet This! Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend?

Social Media 100

Social Media Campaigns Digg Media 100

Buzz Marketing for Technology

SEPTEMBER 23, 2008

What does this mean – as I understood it – they make various viral marketing campaigns or social applications that can then be shared with friends who can customize them to post it to their blog or website via an iFrame. So that means they integrate things like blogs, podcasts, wikis, forums into a “Hive” (one could say mashup here).

Web 2.0 100

Web 2.0 InsideView ROMI Enterprise Management 100

Buzz Marketing for Technology

JUNE 27, 2008

  So, I used my blog to launch a campaign using online networking and raised enough money to help sponsor the conference and attend! On my blog I write about how to use the tools - the different social networking sites - but the tools come and go - what’s important is the art of networking. Amaka Ifejianyi’s Blog.

Web 2.0 100

Web 2.0 Effectiveness Wiki Budget Programs 100

Buzz Marketing for Technology

JULY 23, 2008

You can download a PDF copy (600kb) of the executive summary from the link below: [link].

Peer-to-peer 100

Peer-to-peer Wiki RSS Skype 100

Buzz Marketing for Technology

SEPTEMBER 22, 2008

® information sharing communication (pod and vodcasting, technologies such as cell visual information phones, pdas, software, blogs, video conferencing) pageflakes, social ï?® ® networking (facebook, bookmarking) LinkedIn, Ning). ® Presenting and defending what they have produced Slide 10: Input from the Blog ï?®

Work Management 100

Work Management DMCA Ning Privacy Policies 100

Buzz Marketing for Technology

FEBRUARY 16, 2010

Share this on Facebook. Share this on Linkedin. Your Content engine should be able to answer all these questions – and when you do then you will be able to use your Content as Media! Tweet This! Share this on del.icio.us. Share this on Reddit. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly.

B2B Marketing 100

B2B Marketing Media B2B Digg 100

Buzz Marketing for Technology

JUNE 30, 2008

The article is currently at the top of the NYT most-emailed tech stories list, high on Techmeme , and is being blogged about all over the place. Heres a wrapup of a number of the blog posts: Merlin Mann asks the question â?? Reach me by email (deva at clearcontext), twitter (devahaz), or on LinkedIn/Facebook.

Research 100

Research Digg RSS Startups 100