Vision6

NOVEMBER 2, 2023

If you’ve not yet geared your marketing strategy towards some of the main social media platforms such as Facebook, Instagram, Tiktok and Twitter, you’re really missing out. Pro-tip: You can use landing pages such as link tree on Instagram to make it easy for your audience to sign-up and take full advantage of your promotion/ giveaway.

Social Media 52

Social Media Work Management Email Marketing Social Marketing 52

Hubspot

JUNE 20, 2018

At the bottom of your emails, include a "Subscribe" CTA as a simple text-based link so that the people receiving the forwarded emails can easily opt-in, too. Add a link to your employees' signatures. Hyperlinked email signatures can lead people to a landing page where they can sign up for your mailing list. Need ideas?

Top of Funnel 78

Top of Funnel Landing Pages Opt-out Opt-in 78

BenchmarkONE

JANUARY 3, 2019

Though your competitors may be pulling in subscribers with their daily blog content, it doesn’t make sense for you to take the same approach if you only have a couple of blog posts. Email signatures. Webinar or consultative call. Start with what you have. Third-party sites. Customer service. Your store. Quiz results.

Small Business Marketing 78

Small Business Marketing Ad Building Ad Exchange Business 78

Hinge Marketing

MAY 23, 2016

As the name implies you only pay when someone clicks on your link. While the style of interaction may vary greatly from Twitter to LinkedIn to Facebook, it is still about making the right connections with the right people. 5) Webinars. A webinar is the online equivalent of a seminar or other educational event.

Online Lead Generation 118

Online Lead Generation Lead Generation Lead Ranking Sales Qualified Leads 118

PureB2B

APRIL 2, 2017

They can also be integrated with certain social media platforms like Facebook and Twitter. A neat hack is to ask your employees to include a link in their email signature that lets users subscribe there and then. Include a link to your landing page or blog that leads them to sign up and provide their email address.

Ad Building 89

Ad Building Ideal Customer Profiles Microsite Landing Pages 89

Marketing Insider Group

FEBRUARY 5, 2024

WARC) Blogging Stats The internet hosts over 600 million active blogs. Truelist) Blog posts are the leading content format, utilized by 90% of marketers for achieving content objectives. Statista) Daily, the internet sees the publication of more than 2 million blog posts.

Paid Content 226

Paid Content Stats Marketing Budget Webinar Metrics 226

Adobe Experience Cloud Blog

MARCH 28, 2017

Now, every marketing team worth their salt is publishing content for their audience, from blog posts, to whitepapers, webinars, ebooks, newsletter, and more. Promote Content in Your Email Signature. In this example, you can see industry influencer Michael Brenner has pinned a blog article to the top of his Twitter profile. .

Promotion 48

Promotion Webinar Metrics Marketing & Strategy B2B Thought Leadership 48

Convince & Convert

JUNE 24, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S.

Social Media 121

Social Media Paid Content Media Webinar Metrics 121

markempa

DECEMBER 30, 2008

I’ve been blogging for over five years. When I started, there wasn’t a business case on the ROI of blogging, nor was there a lot written on B2B lead generation. Blogging became a way to help build my company’s reputation, and your reputation helps people make conclusions about your brand.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

markempa

MARCH 16, 2015

My friend Jill Konrath put together a great video on 4 steps to writing your linked in headline and summary. Be sure to include your distinct URL in your email signature, on your traditional resume, on your blog, on your website and on your business card so that others can connect with you easily. Reach out to former clients.

Linkedin 120

Linkedin Sales Qualified Leads Lead Scoring Lead Ranking 120

PureB2B

APRIL 2, 2017

They can also be integrated with certain social media platforms like Facebook and Twitter. A neat hack is to ask your employees to include a link in their email signature that lets users subscribe there and then. Include a link to your landing page or blog that leads them to sign up and provide their email address.

Ad Building 62

Ad Building Trade Show Ideal Customer Profiles Microsite 62

ConvertKit

JUNE 4, 2021

Your blog readers. During Tim Grahl ’s From Zero to Platform: The First 3 Steps to Start Your Book Marketing webinar, he said: What’s easier: work to get 10 million followers on Twitter, or work with someone who has 10 million followers on Twitter to promote your book? Write a guest post for their blog. in Marketing).

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

Belkins

FEBRUARY 21, 2021

By cleverly presenting articles, books, webinars, and videos at the right moment and to the right audience, you can achieve incredible results that you won’t get if you purchase email databases and non-exclusive lead lists. Guest Blogging. A Webinar. If you want to sell a SaaS product, using an explainer video is a must.

Sales Qualified Leads 67

Sales Qualified Leads Enterprise Management Ideal Customer Profiles Marketing Automation Services 67

Hubspot

MAY 8, 2012

It's not an uncommon scenario: Business bloggers get so caught up in the grind of churning out quality content on a regular basis, they tend to forget about some of the other fundamental factors that contribute to a successful blog. You know, those dedicated blog readers that keep coming back to your blog on a regular basis?

Top of Funnel 28

Top of Funnel RSS Landing Pages Opt-out 28

Trade Press Services Newsletter

DECEMBER 7, 2023

Alert your individual and brand followers on Twitter X, Facebook, Instagram and other social media platforms by announcing your published work. Medium reigns supreme for viewership and reach, but other sites to consider include Substack , HubPages , Flipboard and Blog Engage. Add a link to your email signature.

Thought Leadership 130

Thought Leadership Promotion Peer-to-peer Press 130

Belkins

JULY 15, 2019

By cleverly presenting articles, books, webinars, and videos at the right moment, to the right audience, you can achieve the result that you won’t get by buying email databases and non-exclusive lead lists — getting your B2B leads to look for you. Find customers or relevant sources that can put your articles on their blog.

Lead Scoring 42

Lead Scoring Lead Ranking Sales Qualified Leads Ideal Customer Profiles 42

Hubspot

DECEMBER 20, 2010

Add buttons to your blog and even other website pages that allow visitors to share your content on social sites like Twitter, Facebook, and LinkedIn. Email Signature. Add links to your company’s social media profiles in your company email signature. Blog Comment Signature. Enable Social Sharing.

Social Media 28

Social Media Ideal Customer Profiles Media Youtube 28

SmartBug Media

OCTOBER 9, 2019

Rather than qualifying a lead based on the number of link clicks, qualify a lead based on what content they are engaging with through those links. That CTA links to a landing page with a form that redirects to a thank you page with a direct link to the worksheet. Re-Optimize Existing Content.

Lead Gen 65

Lead Gen Sales Qualified Leads Lead Scoring Lead Ranking 65

MLT Creative

FEBRUARY 1, 2011

Provide subscription offers, both email and RSS feed, to your newsletter, blog or press release pages. Place your site’s address on all printed collateral – business cards, brochures, newsletters, letterhead, email signature and signage. Hold a series of webinars that teaches your audience about your specialty.

Traffic 40

Traffic B2B Marketing Paid Search Agency Advertising Agencies 40

Hubspot

JANUARY 15, 2015

marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles. A slide-in CTA that links to a case study. 4) Write blog posts about your case studies. According to Content Marketing Institute , U.K.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

Hubspot

MAY 18, 2016

Rethinking Our Approach To Blogging. When we first launched our blog we focused on the fairly narrow topic of sweepstakes marketing. This instantly opened up to a much wider variety of possible content ideas, and really ignited a fire inside the team to build a blog that was both engaging and useful, and helped grow our business.

Traffic 50

Traffic Case Study Case Studies Paid Search Agency 50

Hubspot

OCTOBER 6, 2011

On Your Blog: Make sure you include CTAs both in the sidebar of your blog as well as on every individual article you publish. And in addition to image/button CTAs like the one below, you can also include text CTAs within the body of your blog content. Furthermore, you can use your Twitter bio and link as CTA real estate.

Top of Funnel 28

Top of Funnel Landing Pages Advertising Funnels Webinar Metrics 28

Hubspot

JANUARY 3, 2012

That's why you spend hours upon hours creating ebooks , perfecting webinar slides, and building up your arsenal of offers. On Every Website Page: Link to your offers on every page of your website through the use of call-to-action (CTA) buttons and images. Try to align the offer you link to with the goals of that page.

Lead Generation 28

Lead Generation Top of Funnel Generation Lead Scoring 28

Optinmonster

NOVEMBER 10, 2022

Link to a Campaign in Your Social Media Bio. Add an Optin Link to Your Email Signature. Here’s how Jeff Goins does it: But what if your blog’s theme lacks an author bio section? First, identify which of your blog posts bring in the most website traffic. Split Test Button Copy. Remove Distractions.

Paid Content 137

Paid Content Lock-In Landing Pages Intent 137

Hubspot

JUNE 6, 2011

Last week HubSpot co-sponsored a webinar with BiddingForGood on how non-profit organizations can use social media to drive event registration. In fact, there was so much Twitter chatter during the webinar that the broadcast team wasn't able to answer all questions live. Over 700 fundraisers attended.

Social Media 28

Social Media Promotion Co-Registration Media 28

Optinmonster

NOVEMBER 14, 2022

Link Your Signup Form In Your Email Signature. Host Webinars. Blog posts and other content pages are also a great place to add your email signup forms. You can add them inline with the content, or even use them to turn any blog post into a gated content upgrade. Link Your Signup Form In Your Email Signature.

Paid Content 83

Paid Content Webinar Metrics Ad Building Marketing & Strategy 83

Convince & Convert

MARCH 18, 2010

Reading them through, I really wish we could have done a series of Webinars, because the content is simply outstanding. The average Facebook member becomes a fan of just two companies per month, yet is exposed to thousands of brands during that same period. Isn’t our Facebook page just a post-modern email newsletter?

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Optinmonster

NOVEMBER 10, 2022

But a linked playlist of songs to motivate a workout or job search might be very valuable to your target audience, especially if they need that motivation to get the results they want. Whether live or on-demand, webinars are an interactive upgrade to the typical download lead magnet. Will you send Facebook ad traffic to it?

Work Management 82

Work Management Examples Marketing Management Lead Scoring 82

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Thanks to Jep Castelein and his LeadSloth blog for helping with this list. This can include opt-in management, bounce handling, unsubscribe processing, and suppression lists, as well as higher-end services such as dedicated IP addresses and capabilities like email preview, spam checking, link validation, and delivery monitoring.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Sprout Social

MARCH 22, 2021

Across Twitter, Instagram, Facebook, LinkedIn and YouTube, there’s no shortage of valuable content focused on helping me—the consumer—learn, grow and meet my goals. Here are 5 steps you can take to unlock your revenue team’s potential: [link]. Get to know Z here: [link]. a podcast, event, webinar, etc.) — Drift ??

Personalization 117

Personalization B2B Thought Leadership Thought Leadership Work Management 117

ConvertKit

APRIL 2, 2021

But Khe Hy—the creator behind RadReads , a newsletter and blog about living an intentional life—is living proof that having a plan shouldn’t stop you from taking action. He did the standard activities to promote his newsletter: send an email, then repost across Facebook, LinkedIn, and Twitter with a simple link drop, but that was it.

Newsletter 114

Newsletter Landing Pages Business Digital Asset Management 114

Conductor

AUGUST 26, 2021

For a growing brand, that is a potential monthly audience roughly the size of Facebook. Add links to at least two other videos. These are links built into the video that allow users to make more meaningful connections with your brand by offering additional content. These can be related videos or simply your most recent uploads.

Lead Scoring 119

Lead Scoring Lead Ranking Youtube SEO 119

Single Grain

APRIL 10, 2020

Tim Soulo’s $799 “Blogging for Business” course on Ahrefs is now free! Cisco Webex, a cloud-based enterprise solution for video conferencing, online meetings and webinars, has expanded the capabilities on their free Webex offer in all countries where it is available. Facebook (credits). Ahrefs (course).

Enterprise Management 128

Enterprise Management Work Management Paid Search Agency Marketing Management 128

Webbiquity

MARCH 29, 2016

Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Content Marketing Institute

SEPTEMBER 17, 2018

Submit an article to Quuu Promote and it will be automatically shared via hundreds of real Twitter, Facebook, and LinkedIn accounts. For example, when you publish a new blog post (“this”), an update automatically posts to Twitter (“that”). Think of it like a blog that anyone can post to. Social media and audience-building.

Promotion 111

Promotion Tools Paid Search Agency Content 111

BenchmarkONE

FEBRUARY 17, 2022

It could be anything from blogs; guest contributed articles , white papers , press releases, infographics, social posts, podcasts, webinars , or videos. . It’s through blogs and articles that you drive organic traffic to your website and start to build brand audiences. It brings extra organic traffic to your blog for free. .

Top of Funnel 67

Top of Funnel Content Marketing Planning Marketing Automation Services 67

Optinmonster

SEPTEMBER 5, 2022

Need some new optin ideas for your blog or business? So your blog optins should either lead to paid products or help generate traffic for your blog. Again, we’ll start with an easy blog optin idea. You can compile your most popular blog posts on a specific topic into a free eBook lead magnet. Resource Library.

Work Management 86

Work Management Lock-In Top of Funnel Marketing Management 86