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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

Here are some options for your homepage: Publish customer testimonials that link to more extensive case studies. Here’s my dedicated case studies page, where I highlight companies I work with and clients I’ve served – with links to specific case studies. Add to Your Blog. Equip Your Sales and Marketing Teams. Source: Wyzowl.

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11 Proven Lead Magnet Ideas for Building Your Email List

Webbiquity

Hosting a giveaway on Facebook or Instagram is a great way to encourage your followers to engage with your brand. For example, Dove’s “Real beauty should be shared” contest on Facebook asked fans to fill in the blank with photos. Have you ever downloaded its content development templates? Select an attractive giveaway, though.

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10 exceptional welcome email examples you can steal (and why they work)

ConvertKit

Welcome emails can be intimidating to write, so in this guide, we’re diving into examples from creators like you, welcome email templates you can swipe, and tips to make them your own. Some of your subscribers will sign up after months or years of following you on social media , reading your blog, or hearing you on podcasts.

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How to Promote Your Website for Free

Optinmonster

Content marketing is the creation and distribution of online material like videos, blog posts, podcasts, social media posts, and more. Start Your Own Blog Bloggers were some of the first online businesses and they knew how to promote themselves. Blogging statistics show that websites with blogs get more traffic and conversions.

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9 Promotional Email Examples (And How to Write Your Own)

Optinmonster

Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. In this example from Social Media Examiner, the problem the email promises to remedy can be found in the subject: improving the reader’s Facebook reach. The promotional email is perfectly suited for this audience.

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Community Management: A Social Media Expert Spills Her Secrets

Content Marketing Institute

People underestimate the usefulness of Twitter and Facebook native analytics. Twitter & @Facebook analytics give critical demographic info about our audience, says @ChristinKardos. It lets us add a custom message or link to the bottom of our employees’ email signatures. Native analytics. Click To Tweet.

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Brand awareness: What it is and strategies to improve it

Sprout Social

Followers want to see more than promos and links: they want personal, human-centric content. For example, check out how Bloom Nutrition makes use of their signature pink and green across a variety of post formats on Instagram. Learn more: [link] pic.twitter.com/TSolp5Lvnr. And “personal” is the keyword here. triplewhale.