WebMarketCentral

MARCH 10, 2009

Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% Yes, Twitter is a micro-blogging platform and there are others, but does anyone use them?

Social Media 20

Social Media PageRank Digg Wikipedia 20

WebMarketCentral

MAY 18, 2009

Of the hundreds of Facebook applications available, which ones are best for business? SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing.

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

WebMarketCentral

MARCH 24, 2009

In It Came from Facebook! The publisher defines social media marketing and PR as "the practice of facilitating a dialogue and sharing content between companies, influencers, prospects and customers, using various online platforms including blogs, professional and social networks, video and photo sharing, wikis, forums and related Web 2.0

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

WebMarketCentral

APRIL 6, 2009

Everybody uses Facebook, Twitter and LinkedIn, but which niche social media sites are worth investigating? Learn the answers to these questions and more here in some of the best blog posts on social media marketing and optimization of 2008. blogs), community interest and links, all of which are built through social media participation.

Social Media 20

Social Media Optimization Digg Web 2.0 20

WebMarketCentral

SEPTEMBER 18, 2008

email signatures: Twitter page, LinkedIn profile and blog link: these are the most popular social networking elements, used in about half of Web 2.0 Skype ID and Facebook page: these are used in a quarter of the signatures I looked at. signatures. YouTube, StumbleUpon, Technorati and Second Life: about 20% of Web 2.0

Social Media 20

Social Media Web 2.0 Ning Skype 20

WebMarketCentral

SEPTEMBER 10, 2008

Blogs are of course one of the most common forms of social media, and there are significant benefits to having your own blog as well as building name recognition and credibility for your company through other industry blogs.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

MARCH 4, 2009

Okay, that's a bit awkward in words, but makes more sense as a picture: The starting point is typically content —a blog post, video, podcast, article, photo, a resource such as an industry-specific glossary or calendar of events , or other means of expression. Finally, sharing content with those interested in the topic leads to conversations.

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

DECEMBER 20, 2007

hours per week consuming user-generated content (such as blogs, podcasts, wikis, social networking sites and online forums) versus 3.1 LinkedIn , Facebook and Wink ) and blogs. IT buyers spend an average of 3.3 hours for published editorial content and 2.9 hours on vendor-produced content. tags: Web 2.0 tags: Web 2.0

Social Media 20

Social Media Web 2.0 Peer-to-peer Wiki 20

WebMarketCentral

FEBRUARY 26, 2009

Note: this is a guest post from Cece Salomon-Lee , social media relations expert and author of the PR Meets Marketing blog. Cece has previously guest-posted here on best practices in PR and blogging outreach. Her blog is ranked on the Ad Age 500 and other top ranked PR lists. Social Tagging Events and Promotions.

Social Media 20

Social Media Media Web 2.0 PR 20

WebMarketCentral

DECEMBER 18, 2007

Get connected on Facebook and LinkedIn. Participate in blogs. If your product/service is complex enough to warrant the effort, and you can make the time to devote to regular posting, then consider creating your own blog. tags: social media, B2B communication, Facebook, LinkedIn, discussion forums, ITtoolbox, blogs.

PR 20

PR Social Networks B2B Tagging 20

WebMarketCentral

JANUARY 5, 2009

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. If you can make the time commitment, start your own blog. Use your name in the title of the video (e.g.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

WebMarketCentral

JUNE 3, 2008

Aaron Goldman recently wrote a nice series on Google killers, more Google killers, and Even More Not-So-Natural-Born Google Killers on the Search Insider blog. And of course Charles Knight at AltSearchEngines devotes his blog entirely to this topic—see his take on these new contenders in Site605.com

Digg 20

Digg Google Zoominfo Aggregators 20

WebMarketCentral

JANUARY 30, 2009

Discover the answers to all of these quandaries and more below, in some of the best blog posts and articles on search engine marketing from 2008. Superpages , Facebook , Quigo (interesting), ContextWeb , LookSmart , ASK (lower CPA than Google?

Search Engine Marketing 20

Search Engine Marketing Cost per Acquisition Paid Search Agency Search Marketing 20

WebMarketCentral

AUGUST 5, 2009

If you write a blog on Google’s Blogger platform—or have any plans to—you need to pick up a copy of Blogger: Beyond the Basics: Customize and promote your blog with original templates, analytics, advertising, and SEO (From Technologies to Solutions) by Lee Jordan.

Blogger 20

Blogger Adsense RSS Tagging 20

WebMarketCentral

OCTOBER 22, 2009

Similarly, a click-through from Twitter or Facebook may have been influenced by any variety of other online and offline marketing efforts, so giving 100% credit to social media for lead may be overstating the case.

Social Media 20

Social Media ROI Web 2.0 Media 20

WebMarketCentral

JULY 30, 2009

If someone actually uses your brand or product name in a Tweet, blog post or elsewhere, and there's only the sound of crickets coming from your corporate HQ, it makes your firm appear out of touch and unresponsive. Your company fails to respond to a direct question posted on a social media site (e.g.,

Social Media 20

Social Media Paid Content ROI Media 20

WebMarketCentral

NOVEMBER 5, 2009

Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. practices, blogs and more.

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

WebMarketCentral

NOVEMBER 24, 2008

On the occasion of the 300th post on the WebMarketCentral blog, and to see how things have changed since the first 100 posts , here are the 10 most popular posts of all time so far. #10: Also, I think, the first time on this blog I made the case that SEO is far from dead. #8: That will do it for me this (short) week.

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

WebMarketCentral

JANUARY 28, 2009

Still, most of what's being done today, from creating a company Facebook page to using a social media email signature , is extremely tactical. So, industry publications, blogs, and analyst reports carry somewhat more weight than a company brochure. How can b2b firms approach social media more strategically?

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

JULY 13, 2009

Find those answers and others here in more of the best articles and blog posts about social media marketing from the last year. Social Media Marketing best practice even used by Google by LEADSExplorer A brief post that makes a solid point: blogs have become a primary conduit for corporate announcements and news releases.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

WebMarketCentral

JUNE 3, 2009

Read about all of this and more in some of the best articles and blog posts from the last year on marketing strategy and branding. Why do corporate marketing departments often seem so chaotic—and how can they operate more like a well-oiled machine? What do sales people need from marketing when launching a new product?

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

FEBRUARY 27, 2009

This panel will dispel the misperception that social media can’t be applied in the B2B arena by illustrating how tools like Twitter and blogs can be applied to monitor, communicate and engage audiences.” Tom has also created successful interactive marketing and PR programs including video, blogging, podcasting and social media optimization.

Enterprise Management 20

Enterprise Management Social Media Work Management Marketing Management 20

WebMarketCentral

DECEMBER 28, 2009

Learn the answers to these questions and others here in more of the best blog posts and articles from last year on Twitter techniques, tools and tactics. How exactly did Dell generate so much revenue by Twittering? What are the "secrets" of top corporate Twitterers? What’s a Retweet?

Twitter 20

Twitter Tactics Web 2.0 Tips 20

WebMarketCentral

DECEMBER 11, 2008

So do comments on blogs (provided they are do-follow blogs). referral visits to your site from Facebook, LinkedIn, StumbleUpon etc.); Search-optimized press releases improve the search results position of your website. These effects can be difficult to measure, but are nonetheless very real.

SEM 20

SEM CTR Paid Search Agency Press 20

WebMarketCentral

SEPTEMBER 4, 2008

Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008. How 30 minutes a day can result in 250 inbound links by Search Engine Marketing Exposed Anthony Kirlew , a.k.a.

Social Media 20

Social Media Optimization Linkbait Media 20

WebMarketCentral

JUNE 17, 2009

Retaggr Another valuable site for reputation management, Retaggr not only enables you to create an online profile linked to your accounts on other social media sites, but also lets you easily create an online business card, social media email signature , and blog widget to help visitors easily add you to their friend lists.

Tools 20

Tools Best Practices RSS Adwords 20

WebMarketCentral

NOVEMBER 5, 2008

sites fall into one of a few increasingly well-defined categories, such as social bookmarking (Digg, del.icio.us, Searchles), social networking (LinkedIn, Facebook) or file sharing (YouTube, Flickr, podOmatic ). You see, the human mind does not really think in blog and article form. Most Web 2.0 Twitter, however, stands alone.

Twitter 20

Twitter Web 2.0 Digg Tagging 20

WebMarketCentral

SEPTEMBER 23, 2008

Learn the answers to these questions and more in some of the best blog posts and articles on website design published so far in 2008. How can small businesses cost-effectively add sophisticated capabilities like custom search and social networking features to their sites? What separates effective navigation from poor design?

Design 20

Design Marketing Websites CMS Development Best Practices 20

WebMarketCentral

NOVEMBER 23, 2009

PeoplePond PeoplePond is a secure social profile site that can be connected to your Facebook, Twitter and other social media accounts. SlideSix lets you upload PowerPoint, PDF or OpenOffice presentations, mix in videos from YouTube or Vimeo, and share your presentations with groups.

Tools 20

Tools Best Practices Adwords Word of Mouth 20

WebMarketCentral

DECEMBER 9, 2009

Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year. While most of the sites on the list are hardly surprising (Facebook, Twitter, LinkedIn), there are a few unexpected results, like Tagged at #6 and Yuku at #16.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

WebMarketCentral

JANUARY 23, 2009

While much of the material here is well-covered in blogs and other books, even experienced SEOs are likely to find a few new ideas here. Use social networking to get high-value links by contributing content and tagging links on sites such as relevant industry blogs, YouTube , Facebook , del.icio.us , Yahoo!

Optimization 20

Optimization Marketing Websites PageRank Lead Scoring 20

WebMarketCentral

SEPTEMBER 10, 2007

iBakeSale is a great opportunity for shoppers to do well by doing good, and has been written up in numerous blogs including The Parent Bloggers Network , midwesternmommy.com , The Mummy Chronicles , The Karianna Spectrum and Phat Mommy , as well as Jonathan's own blog. Any charity can sign up and ask supporters to join.

Blogger 20

Blogger Advertising Agencies Paid Search Agency Loyalty 20

WebMarketCentral

OCTOBER 1, 2009

This year will feature expanded, finer-grain categories (such as separate best-ofs for Twitter- and Facebook-related posts) and some renamed categories ("social media marketing" will replace "social media optimization" which in turn replaced a varied basket of terms before it). Welcome to the first best-of-2009 (so far) compilation.

Social Media 20

Social Media Marketing Budget Social Marketing Web 2.0 20

WebMarketCentral

MARCH 31, 2008

Harry Hoover at the THINKing blog recently asked his readers this question and posted some of the responses. While clearly not a statistical sampling, LinkedIn and Facebook were mentioned prominently by nearly all respondents. The WebMarketCentral blog: referring sites had far more impact, drawing 27.4% StumbleUpon and del.icio.us

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

WebMarketCentral

JANUARY 20, 2009

The articles and blog posts below—some of the best of 2008 on interactive PR, or "PR 2.0" as some refer to it—provide outstanding guidance on using social media tools like LinkedIn, Twitter, Facebook, blogs and social media newsrooms to maximize the impact and SEO benefits of online PR activities, as well as measuring your success.

PR 20

PR Best Practices Press Blogger 20

WebMarketCentral

OCTOBER 21, 2009

Mail), social networking sites (Facebook, MySpace), blogging platforms (WordPress, Blogger, TypePad), media sites (Flickr, YouTube) and more. It includes features like a People Sidebar for staying in touch with your social connections, an integrated RSS feed reader, blog editor and web clipboard. And it's free.

Enterprise Management 20

Enterprise Management Tools Marketing Management Best Practices 20

WebMarketCentral

MAY 29, 2008

Calling itself a "digital magazine rack," Alltop is a human-powered content aggregation site that brings together the best news and blog feeds from around the web in more than 80 categories (and counting) grouped into broad topic areas. TopNetPix has more links, lets visitors create a personalized start page, and has its own Facebook app.

Buzz 20

Buzz Aggregators Tagging Banners 20