Webbiquity

OCTOBER 11, 2022

Your site should serve as a digital pre-sales engineer, making it easy for visitors to find the information they need about your products or services in order to decide to do business with you. Make updating your site part of your routine to keep clients engaged and informed. Affiliate sales support independent publishing.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Webbiquity

OCTOBER 17, 2023

An eye-opening 91.6% Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” A plurality of marketers (22.9%) still prefer to post directly on social media sites, but social media management tools are growing in popularity.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

KoMarketing Associates

AUGUST 30, 2018

When it comes to content marketing, blogging efforts are often a critical part of a B2B organization’s strategy and lead generation efforts—a point emphasized by the fact that an average of 3 million new blog posts will have been published by the time you’ve gone to bed.

Tools 144

Tools Lead Scoring Lead Ranking B2B Thought Leadership 144

ClearVoice

JUNE 6, 2022

Congratulations on working consistently on your blog — but are your posts getting you the most traction for all that hard work? There are many benefits to having a library of posts on your blog, including greater trust with your audience and increased search engine rankings. blogging Click To Tweet. Is your content relevant?

SEO 98

SEO Ad Frequency Eye-Tracking Keywords 98

Optinmonster

NOVEMBER 19, 2020

Are you trying to increase pageviews on your site, but you’re feeling a bit stuck? It boosts your SEO, helps you engage with your audience, and gets more eyes on high-converting pages. So how do you keep your audience excited by your content and clicking new pages on your site? That equals 1 user and 2 sessions.

Tips 100

Tips Traffic Marketing Analytics Tools Eye-Tracking 100

Marketing Insider Group

OCTOBER 17, 2023

We like to use tools like Google Analytics to see which keywords are driving traffic to our site. Take a look at how many people are finding your competitors’ sites naturally through search engines. Take a look at their meta tags, content quality, and site structure. The more quality sites that link to yours, the better.

Analysis 255

Analysis SEO Lead Scoring Lead Ranking 255

Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Marketing Insider Group

APRIL 11, 2023

Not only does your site need an impressive design, but also a user-friendly, functional layout. Web design services will help your company curate a site that actively attracts and engages new visitors. Whether it’s your latest blog post or a viral TikTok, your company’s content creation is essential to engaging your audience.

Marketing Automation Services 322

Marketing Automation Services Marketing Budget Paid Search Agency Service 322

Marketing Insider Group

JANUARY 16, 2020

Blogging is the fundamental component of your content marketing strategy. My own research has shown that the more blogs you publish, the more visitors you attract, the more leads you can nurture, and the more conversions you will get! Identify your blog post goals. Track online conversations. Did you get that?

Planning 319

Planning Conversion Top of Funnel Custom Publishing 319

ClearVoice

MARCH 29, 2023

Generating conversions is the holy grail of all blog goals. You generate revenue when your site visitors convert to leads. However, if you’re getting truckloads of views, but none of your site visitors are converting, you’re in the right place. Table of Contents Why don’t blogs convert? Unclear goals.

Cost Per Click 52

Cost Per Click Content Purchase Intent Keywords 52

Marketing Insider Group

NOVEMBER 29, 2022

Redesigning a website can be a major task, but in many cases, it’s necessary for your site to survive and thrive. If your site isn’t user-friendly, your audience simply won’t want to use it. Your site should be easy to navigate while still offering an intriguing visual component through your use of color and graphic design.

Marketing Websites 283

Marketing Websites Paid Search Agency Mobile Marketing Click Rate 283

Marketing Insider Group

OCTOBER 11, 2023

In this blog post, we’re exploring the hub and spoke content model, its benefits, and how you can start using it today to enhance your content strategy. It keeps your content organized and easy to find, promoting a positive content experience for site visitors. These are the spokes. Are people reading it?

Lead Ranking 266

Lead Ranking Content Lead Scoring Keywords 266

Marketing Insider Group

FEBRUARY 12, 2024

If your site loaded without crashing and had a few hyperlinks that actually worked, you were doing great. In this article, we’re exploring the essential elements of effective website UX in 2024 and how you can transform your site into an engaging, user-friendly platform that not only attracts visitors, but turns them into loyal customers.

Marketing Websites 228

Marketing Websites Mobile Marketing Privacy Policies Customer Satisfaction 228

KoMarketing Associates

DECEMBER 8, 2021

For example, workers today are more likely to work from home or on the road, making it harder to track which company they work for due to shifting location. The problem is, many B2B marketers aren’t tracking the right benchmarks. Each section includes benchmark metrics B2B businesses should keep a close eye on.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Marketing Insider Group

AUGUST 28, 2023

Keep an eye on competitors’ strategies (keywords, content quality, link building tactics and UX design) to create a unique yet relevant approach for better SERP rankings. It can either help or hurt your site’s search results, ultimately impacting the effectiveness of search marketing efforts. of all website traffic.

SEO 205

SEO Lead Scoring Lead Ranking SERP 205

Hubspot

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Check 'em out, below. Help Scout.

Design 101

Design Examples Best Practices Microsite 101

Sprout Social

JANUARY 24, 2024

LinkedIn is more than just a networking site. In this post, we’ll walk you through finding, using and optimizing LinkedIn hashtags to get more eyes on your content. Clicking on a hashtag lets you see the number of followers, related content and the option to follow it to keep track of new posts and discussions surrounding the topic.

Linkedin 114

Linkedin Trends Eye-Tracking Marketing Agencies 1 114

Marketing Insider Group

MAY 16, 2023

AI will automate mundane tasks, like generating social media copy from a blog post, not conquer the marketing industry. We are currently in the process of proving (shhh, it’s a secret test) that AI can’t even write blog quality posts that rank for search, let alone create an existential crisis and come after our jobs.

SEO 243

SEO Lead Ranking Content PR 243

The Lead Agency

NOVEMBER 11, 2020

Guest blogging is a digital marketing tactic that can position a business as a thought leader by increasing brand credibility and awareness. Guest blogging attracts traffic to a website and boosts domain authority as it generates external links from high-authority domains. Follow our 3 steps to guest blogging to find out how.

Effectiveness 62

Effectiveness Marketing & Strategy Guidelines Lead Scoring 62

KoMarketing Associates

MAY 25, 2022

Most of the focus is on strategies like lead magnets that rely on traffic already coming to your site. . After a few weeks, check out the data, make sure your conversion tracking is working, and ensure you are getting the results you want. It’s not ideal for sites that update regularly, however. . Track Your Results! .

Lead Generation 265

Lead Generation Paid Search Agency Google Ads 265

Marketing Insider Group

MARCH 11, 2024

By keeping an eye on these metrics, you can fine-tune your content, strengthen your strategy, and make videos that don’t just look good, but also deliver real results. Analyze and Adapt: Use analytics to track the performance of your videos. Embed the video on your site in a way that complements your content.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Golden Spiral

DECEMBER 30, 2021

There is a hard truth in digital marketing: if your blog article doesn’t make it on the first page of search results for your prospects, they won’t see it. How are your blog articles ranking? However, before human eyes see a pixel, a computer will scan it. Develop your own list of keywords and track how you rank for each one.

Lead Scoring 62

Lead Scoring Lead Ranking Keywords Paid Search Agency 62

Contently

JUNE 14, 2022

It’s a situation you have probably faced as a content marketer: You publish a piece of content—perhaps a blog post—on your website. And then, possibly out of nowhere, that ranking drops dramatically—and with it, your site traffic begins to fall. After a while it hits Page One in the SERP.

Paid Search Agency 186

Paid Search Agency Urgency Marketing SEO Eye-Tracking 186

Hubspot

MAY 27, 2020

If you're looking for the best way to divide a room full of marketers, bring up the topic of guest blogging. Aside from the brand awareness aspect of it, guest blogging can also be an ethical and sustainable way to build high-quality backlinks and improve your SEO performance. Find reputable guest blogging sites.

Lead Scoring 68

Lead Scoring Lead Ranking Blogger Ideal Customer Profiles 68

seo.co

APRIL 6, 2021

Ads have the stigma of being seen as pushy or salesy, so instead, producing blogs, social media posts , and emails that engage with users on a real level are becoming more prevalent. Trying to fit a blog into an Instagram post won’t have much success. Blogs tend to be their own unique animal when it comes to content marketing.

Ad Frequency 96

Ad Frequency Advertising Agencies Traffic User-Generated Content 96

Top Rank Marketing

DECEMBER 27, 2023

This will help you identify and resolve issues related to site speed, mobile-friendliness, crawlability, and overall user experience. If the bots they use to crawl your site can’t do so efficiently due to technical issues, you will send signals to the search engines that your website is of low quality.

Process 106

Process SEO B2B Marketing Lead Scoring 106

BOP Design

OCTOBER 26, 2023

We specialize in delivering design and content that not only catches the eye but also holds attention, turns prospects into clients, and boosts your bottom line. By incorporating the best practices outlined in this guide, your B2B website design will not only attract high-quality leads but also convert them into loyal customers.

Design 107

Design Marketing Websites B2B Ethics 107

BOP Design

JANUARY 25, 2022

If you want to dive deeper into Google Analytics and learn more about the user’s journey on your B2B website, here are metrics we recommend you keep an eye on. Bounce Rate is the rate at which visitors leave your site after only viewing one page. Learn more: Key metrics to track for B2B marketing. Bounce Rate. Conversions.

Marketing Analytics Tools 107

Marketing Analytics Tools Analytics Marketing Websites Google 107

Sprout Social

NOVEMBER 21, 2023

What kind of content are they publishing on their blog? In this article, we’ll walk you through the benefits of competitive monitoring and how to keep an eye on the competition using top strategies, tips and tools. Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies.

SWOT 96

SWOT Budget Programs Eye-Tracking Advertising Benchmark 96

Brandwatch Marketing

NOVEMBER 8, 2023

It is a good means of keeping an eye on what people think about your brand, and to see what influences them the most. You just enter the name you want to track and you instantly get real-time updates, meaning the most active top influencers, most retweeted photos and links, and most importantly, the top 10 keywords related to your search.

Social Media 98

Social Media Tools Media Lead Scoring 98

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? But how exactly do you write a great (or even good) B2C blog post? Build trust and authority.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

SocialPilot

MARCH 5, 2024

This blog will cover every key Facebook metric that you should track and why it is crucial for your overall Facebook marketing strategy. So, without further ado, let’s dive into the key metrics you need to track to grow your business on Facebook. Where Can You Track It? Where Can You Track It? Don’t worry.

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

ClearVoice

MARCH 26, 2024

Define key metrics for each.” — Michael Brenner , CEO, Marketing Insider Group Thanks to the nature of digital content marketing, there are almost too many metrics to track. If your business has subscribers or a growing email list, track the growth rate and churn. Consider these extra metrics for performance.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

Scoop.it

SEPTEMBER 21, 2023

Then, we will review key content metrics you should track through your website, email, and social media. For example, here’s a blog post that shows a curated list of marketing tools: Image Source People discovering this list are likely interested in learning about different types of email marketing software. Curated Content Hub.

Curation 81

Curation Click Rate Content Open Rate 81

Scoop.it

FEBRUARY 1, 2024

Win: Google Loves Original Content Google is a huge fan of unique content , especially if you’ve created your content with an eye on SEO. You know your audience best, so keep their preferences in mind and keep a watchful eye on their reactions. Engagement You need to keep an eye on the engagement your content is getting.

Curation 88

Curation Marketing Analytics Tools Eye-Tracking Content 88

Brandwatch Marketing

JUNE 15, 2022

It is a good means of keeping an eye on what people think about your brand, and to see what influences them the most. You just enter the name you want to track and you instantly get real-time updates, meaning the most active top influencers, most retweeted photos and links, and most importantly, the top 10 keywords related to your search.

Social Media 144

Social Media Tools Media Lead Scoring 144